Video
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Is that how 10 are affording idents…
It’s nothing new, 10 have been doing this for years.
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That’s how 7 and (especially) 9 do too 
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Kind of reminds me of the 1990s Always Coke Cola commercials.
I think this was mentioned in the 10 Sport thread a couple days ago.
Nice to see it’s airing on linear
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Better than the old one (Probably the best one on fta now, never liked 9’s one and I don’t think 7 has one?) but it should say 10 Sport at the end rather than just 10 IMO.
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Seven has the 7+ Sport bumper.
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