Agree, the “traditional” breakfast show of a guy, gal, weather wall & sports is covered. Today sunrise and breakfast are all the same thing. (Breakfast just a less commercial take)
I’d never suggest 10 try a “breakfast” or “wake up” again.
But a live news show 6-9am
A new young solo fresh talent. Standing on that incredible set tenet set. Live shots of aussie cities on the video wall. A rolling news / headline type format. Live crosses. A focus on news. No book interviews, lifestyle or cooking. Fast / socially aware News that appeals to younger people: social issues, money, tech, travel, environment, sport, weather and traffic for the morning
All driven by a “personality” talent - someone you feel you really wanna wake up with. Kinda like morning express with robbin Meade on HLN in the US
In the meantime they should run the project 6am - 8-8am with a news ticker clock and weather to experiment if there is an appetite for non conventional breakfast show news programming in the
breakfast slot
Below is a local breakfast show from Madrid.
Imagine something like this on the Sydney set. Standing. Clean white fresh. Weather and traffic. News. No fluff. No cooking. But most importantly the right type of news and energy
(See if you can get past the Spanish, it’s really fresh)
