Ten News Content and Appearance

This just ran; and a second time.

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Good storm coverage tonight

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Any videos and I assume all markets

There is a national one that was shown at the upfront, which I really hope gets airtime because it is an excellent promo. These ones are the local-market ones that are good but the longer national one is better.

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Let’s hope we see it all summer long on high rotation.

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Virtual set is very versatile


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I noticed in the Melb one its Jen for Nightly, Hitchcock & Brace for 10News+ and Georgie for Weekends.

Does that mean that starts this weekend coming?

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Anyone got any videos of this elusive new 10 News promo?

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This is what was shown in Melbourne tonight

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I’m not sure that promo achieves anything at all.

Except tell me that 10 News exists.

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Isn’t that what most news promos do? :laughing:

It’s really a here-nor-there promo tbh.
Better a promo then no promo at all.

The one that was around when Sharyn first took over 10NF QLD was really good - we need more of those.

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Good news promos sell a point of difference, reason to watch and carve a clear identity and mission statement. Hard to do in 15 - but not impossible.

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It’s not exactly very local, apart from the presenter.

No local imagery, nor voice over. “Melbourne’s 10 News at 5, then 10News+ at 6” would be better.

But anything from 10, and on decent rotation, is much better than nothing.

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There’s a longer 60sec version which I saw a few times last night.

Wasn’t quite sure where this went - whether it was the SPT thread or here.
Mods move accordingly

BTS with Quartermain
https://www.instagram.com/p/DReNR-eEsko/?utm_source=ig_web_copy_link&igsh=NTc4MTIwNjQ2YQ==

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Showing on high rotation to a low number of viewers probably not going to do a great deal.

Well done to Brisbane News - number 2 in the 5pm timeslot yesterday.

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Imagine they promoted it.

Aside from brief glimpses have the new promos been posted online anywhere?

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Longer promo example

I have posted this previously

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