Ten News Content and Appearance

From what I can gather online 10 ran local news at 6 from Dec 2019 to October 2023. Then shelved it for Deal. Then shelved Deal for News+. Then shelved News+ for local news again.

So 7 years of chopping and changing to end up back in the same place.

If only they had left the 6pm news in place, invested in it, marketed and nurtured it….

It’s not like there’s not 25 years of ratings data showing the market seems to want local news and only local news at 6.

It’s not like 10 doesn’t have crews and studios and journos and producers all sitting there avail at 5:59pm

It’s not like there is a huge point of difference in offering a 30 minute newscast instead of a 60 minute one

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