Nine secured a +40% network share on Sunday that was its highest for the year on a night not involving sports. It included wins across all timeslots starting in the afternoon.
The highlight was the auction night for the 20th season of The Block. Nine opted for a split coding of a reality final that was unusual under the new ratings reporting system. That separated out the “Winner Announced” segment from the rest of the final. The average audience was a massive 2.19 million while the rest of the program wasn’t far behind with 2.11 million. The split coding potentially reduces the reach number compared to if one coding had been used, though Nine are less focused on reach than other broadcasters.
The results compare to 2023 when the closest comparable numbers were 2.375 million and 2.051 million.
Seven’s Royal Edinburgh Military Tattoo did well to land with just under 700k while Fisk lifted over 700k this week as Spicks and Specks had 329k and Dessert Masters was just under the 300k mark.
Later, 60 Minutes hit a season high of 1.25 million (at least in preliminary numbers), only the second time this year over one million and ranked third for the night.
That was just ahead of Nine News that was 90k ahead of Seven’s 6pm bulletin helped by a healthy lead in of 614k for the Pacific Championship final featuring an Australian win that concluded just after 6pm in Sydney and Melbourne.
Also, later, The British Airways Killer had 275k just ahead of Plum that averaged 258k and The Graham Norton Show on 181k up against the end of The Block’s broadcast that finished around 9.30pm.
The Block Grand Final and The Block Winner Announced took out the top two programs of the night with Total People and all key demographics across Australia and in Sydney, Melbourne, Brisbane and Adelaide.
The Block Grand Final recorded a National Total TV Reach of 3.412 million, a Total TV National Audience of 2.110 million - up 1.2% from last year’s Grand Final and a BVOD audience of 278,000 up 16.8% year-on-year.
The Block Winner Announced was the No.1 commercial FTA non-sports / special event program YTD. It secured a National Total TV Reach of 2.371 million, a Total TV National Audience of 2.190 million and a BVOD audience of 235,000 up 14.6% year-on-year.
My Way dominated Sunday afternoon viewing locally with People 25 to 54, People16 to 39 and Total People. It achieved a Local Total TV Reach of 178,000 and a Total TV Local Audience of 97,000.
9News was the No.1 news bulletin on Sunday night with Total People and all key demographics across Australia and in Sydney and Brisbane. It achieved a National Total TV Reach of 2.369 million and a Total TV National Audience of 1.229 million - up 5.8% on the same night last year. On 9Now, its BVOD audience of 114,000 was up 65.2% year-on-year.
60 Minutes dominated its timeslot with Total people and all key demographics across Australia and in Sydney, Melbourne and Brisbane. It secured a National Total TV Reach of 1.938 million, a Total TV National Audience of 1.250 million - 12.2% up year-on-year, and a BVOD audience of 107,000 - up 23.0% on the same night last year.
The 9Network was the No.1 Network across the 5 City Metro on Sunday with Total People and all key demographics.
9Now was the No.1 CFTA BVOD platform on Sunday with Total People and all key demographics.
Haven’t watched The Block in a long time since it moved away from renovation and basing this comment on articles published about the program to ramp up the sensationalism for ratings.
About time program classifications took into account mental health.
My personal feeling about MAF’s and The Block and many other ‘reality’ programs is they have crossed the line of acceptable behavior and encourage/normalise the behavior now.
Seven got a win in Melbourne with the Rugby League not so popular as a lead in
5 City
Syd
Mel
Bri
Ade
Per
Seven News
749,000
144,000
238,000
161,000
99,000
107,000
Nine News
744,000
218,000
209,000
180,000
69,000
67,000
10 News
167,000
42,000
56,000
22,000
12,000
35,000
Total TV
Seven News
787,000
Nine News
831,000
10 News
175,000
5 City
Syd
Mel
Bri
Ade
Per
Sunrise
193,000
54,000
44,000
41,000
27,000
27,000
Today
157,000
39,000
60,000
38,000
11,000
10,000
News Break
119,000
30,000
38,000
28,000
12,000
11,000
Note that these are broadcast TV numbers. That may sometimes lead to PR releases seeming to differ as to which program won a market if the network is using Total TV numbers that included live BVOD.
Sydney
PACIFIC CHAMPIONSHIPS -MEN’S CUP -FINAL NINE 164,000
SYDNEY WEEKENDER SEVEN 64,000
Melbourne
BORDER SECURITY - AUSTRALIA’S FRONT LINE (R) SEVEN 96,000
PACIFIC CHAMPIONSHIPS -MEN’S CUP -FINAL NINE 40,000
WOMEN’S AFL: SUNDAY AFTERNOON FOOTBALL FINALS SEVEN 34,000
Brisbane
MY WAY NINE 97,000
WEEKENDER SEVEN 144,000 97,000
Adelaide
SOUTH AUSSIE WITH COSI SEVEN 56,000
HELLO SA NINE 30,000
WOMEN’S AFL: SUNDAY AFTERNOON FOOTBALL FINALS SEVEN 26,000
Perth
BORDER SECURITY - AUSTRALIA’S FRONT LINE (R) SEVEN 34,000
OUR STATE ON A PLATE NINE 25,000
WOMEN’S AFL: SUNDAY AFTERNOON FOOTBALL FINAL SEVEN 12,000
The Block still doing wonders for Nine. And shows no signs of slowing down. No wonder why Nine are still milking this show, with those sorts of numbers. And welcome back to “Winner Announcement”. You have not been missed. lol.
The Royal Edinburgh Military Tattoo on Seven did better than I thought it would get.
Fisk is a hit for the ABC. More than double of it’s lead-in (Spics and Specks), and then a huge drop off afterwards for Plum.
