Seven Melbourne getting closer to 20 wins as Nineās bulletin in the city records a low for the year. Nine in Brisbane that had some unusually low results towards the end of the week.
The start of Daylight savings should signal a drop in affected markets next week.
Seven Melbourne notches up 20 wins during the survey period - so the best that Nine can do is tie for weeks won. Interesting comparison to the same week last year with Seven steady and Nine down 50k. Huge result for Seven in Brisbane with the best number for two months.
The start of daylight saving in three markets brought the expected drop in audience with Nine particularly affected, posting its lowest audience this year.
10 News was also at a year low as the Brisbane bulletin posted the highest audience of any market.
Nine News Melbourne hit a low of 219,000 for the 6pm half on Monday, on usually the bulletinās strongest night and with Peter Hitchener back at work after recovering from laryngitis. Thatās unheard of. It did manage to win the 6.30pm half on Wednesday though.
Seven News Melbourne reaches the 21 weeks won across the hour milestone, so canāt be beaten on that measurement.
It is still a close race in Melbourne with Seven still needing to win a few more weeks in the 6pm portion to make the win more defensible in promos. Also illustrated by the following numbers
In the ratings period for Melbourne:
Seven is 3,000 ahead across the hour in average audience Mon-Fri .
Seven has the preferred bulletin on Wednesday, Thursday and Friday. Monday is a tie with Nine preferred on Sunday, Tuesday and Saturday.
Nine is ahead by 2,000 if weekends are included.
In the full year figures for Melbourne:
Nine is ahead by 3,000 across the hour in average audience Mon-Fri.
Nine is the preferred bulletin on Sunday, Monday, Tuesday, Wednesday and Saturday. Seven is preferred on Thursday and Friday is a tie.
Nine is ahead by 6,000 if weekends are included.
Shaun Menegola has done a whole lot of good with Seven News Melbourne. When I was in the city on a weekend getaway recently I managed to catch three bulletins and I was impressed by the whole product.
How Nine News Melbourne retaliates will remain to be seen - will they entice Hitch to stay on or will he retire (he turns 74 next February)?
Of course. I donāt think Nine (overall) has even lost a week in the Sydney market this year but itās news did lose the week of July 14-20 (albeit both main anchors were away that week).
AFL is what regularly drives Seven to wins in the southern states while the NRL is behind Nineās dominance in Sydney and Brisbane.
Seven continues with wins in 4 markets. Sydney continues to be a problem, though, with the bulletin recording its lowest number this year. The 6pm portion was below 200,000 - that is the first time since January 2015.
Brisbane viewers continue to be told the Nine has the āNumber 1 News roomā and that the bulletin is āYour number one newsā.
So on the weeks won, that canāt now change in Melbourne. Even if Seven are waiting until end of year and not changing promos yet, does @TV.Cynic ratings above mean Nine would be forced to change āNumber 1ā on their promos?