Seven in 2026
Australia’s most-watched video network reveals content slate and strategic growth initiatives
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The biggest and best sport, 52 weeks a year
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Glasgow 2026 Commonwealth Games
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Returning hit entertainment shows
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Fresh new formats, including Mick Molloy show, Caught In The Middle, SAS: Australia v England
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The most watched news and current affairs shows
The Seven Network has unveiled an ambitious content lineup and strategic business developments for 2026, positioning itself as Australia’s leading full-spectrum video business as it continues to deliver growth and results across broadcast and digital platforms.
Speaking at the network’s first Upfront ’26 presentation today, Seven West Media Managing Director and Chief Executive Officer, Jeff Howard, highlighted Seven’s momentum heading into the new year.
“This year we’ve focused on driving growth, especially across 7plus, and on delivering consistently for our audience and commercial partners,” he said.
“We’re doubling down on what works: content that helps brands meet audiences wherever they are, and of course, delivering results. Our focus in 2026 is on growth, partnership and performance. We’re bringing all three.”
Seven reaches more than 17 million Australians every month across its television and streaming platforms, with the 7plus streaming platform recording significant growth in 2024-25 including 1.4 million new registrations, daily active users up 31% and average viewing time up 13%.
The 2026 slate revealed today demonstrates Seven’s commitment to delivering premium content across news, sport and entertainment: the three pillars that continue to drive the network’s audience growth and results for its partners.
The best of Australian and international sport will be live and free on Seven and 7plus next year, including AFL, AFLW, a red-hot summer of Test cricket (including The Ashes), Big Bash League , Women’s Big Bash League, Women’s Internationals, Supercars, horse racing, LIV Golf, NFL (including Super Bowl LX) and one of the biggest sporting events in the world: the Glasgow 2026 Commonwealth Games in July and August.
Australians will continue to be kept informed with the nation’s most-watched evening news, 7NEWS, plus the #1 breakfast and morning lineup in Sunrise and The Morning Show, 7NEWS Spotlight, 7NEWS.com.au, The West Australian and The Nightly.
Seven’s hit entertainment shows are back, including My Kitchen Rules, Australian Idol, The Voice, Farmer Wants A Wife, The 1% Club, The Front Bar, Better Homes and Gardens, The Chase Australia and Australia’s #1 drama – Home and Away – which returns for a huge 2026.
They will be joined by newcomers My Reno Rules, Caught In The Middle, SAS: Australia v England , a yet-to-be-named Mick Molloy comedy series, Once In A Lifetime, Tina Arena: Unravel Me, First Dates Australia and The Mental As Anything Story.
Seven Group Managing Director, Television, Angus Ross, said: “We reach millions of Australians every day, across every screen, every format, and every region. And we do it with content made for all of Australia, 52 weeks a year. Our model is working, built on the best Aussie sport, entertainment and news shows, as well as premium overseas content.
“This year has seen audience growth for a lot of our content – including AFL, cricket, Supercars, the Brownlow Medal, Home and Away, My Kitchen Rules, Australian Idol, The 1% Club, 7NEWS, The Front Bar, 7NEWS Spotlight, the TV WEEK Logie Awards, Sunrise and The Morning Show – and we are building an even stronger entertainment, sport and news lineup for 2026.
“Seven already has the best sport schedule in Australia and next year it will get even better with the addition of the Glasgow 2026 Commonwealth Games. Australians love sport and the growth in our audiences this year shows they love sport on Seven and 7plus,” he said.
Seven Group Managing Director, Digital, Gereurd Roberts, said: “7plus is experiencing unprecedented momentum, cementing its position as one of Australia’s leading streaming platforms. With more than a million people engaging with the platform every day, 7plus has evolved from a catch-up service into a must-have entertainment destination that rivals the SVOD platforms. The critical difference is that it’s completely free.
“Our 7plus content strategy is delivering exceptional results, and with only 9% user crossover between our live and on-demand audiences, we’re presenting advertisers with valuable unduplicated reach opportunities. And next year alone we will add another 6,000 hours of new, exclusive content from top global studios.
“Premium exclusive content like The Rookie has driven huge streaming numbers in a single season, while innovations in user experience – including the upcoming ‘Remind Me’ button, synced to mobile – are ensuring our platform continues to evolve to suit our users’ needs, further deepening engagement,” he said. See separate media release on 7plus .
This year, Seven added Southern Cross Media’s regional TV licences, giving the network 100% national coverage and creating a one-stop shop for brands wanting to reach every corner of Australia.
Today, Seven announced 7GeoPlus, a new geo-targeting technology that sets a benchmark for precision in connected TV advertising. Developed in partnership with GeoComply, the global leader in geolocation and VPN detection, 7GeoPlus was engineered by Seven to deliver compliance-grade, GPS-level precision and address shortfalls in traditional IP-based targeting accuracy for 7plus. See separate media release on 7GeoPlus.
National Sales Director, Digital, Jordan King, said: “We’re reshaping how advertisers connect with viewers by combining data intelligence, predictive technology and seamless campaign management. Our commitment goes beyond delivering eyeballs: we’re focused on creating partnerships that generate real commercial impact for brands who need to engage Australian consumers.”
National Sales Director, Television, Katie Finney, said: “The numbers tell the story: we’re working with more than 140 clients using our Phoenix dynamic trading platform, and almost one in three campaigns now reach beyond metropolitan areas into regional Australia: something no other network can match. Phoenix has fundamentally eliminated the inventory shortfalls that used to plague the industry. What we promised 12 months ago about ending campaign under delivery? We’ve made it happen.”









































