This season The New York Jets
Ep 1: Training Camp With The New York Jets: Will the arrival of four-time NFL MVP Aaron Rodgers take the Jets to Super Bowl glory? This series chronicles the New York Jets training camp and pre-season ahead of the 2023 NFL Season.
7Mate’s NFL coverage is scheduled to start Monday 11 September at 3:00 AM with two games at 3:00 and 6:30 followed by Armchair Experts NFL edition at 9:30 AM.
They lost the rights to Sunday Night Football a year or two back. Now they get second pick of the Sunday afternoon (US time) early and late timeslots behind ESPN, with ESPN then getting third choice for ESPN2 or ESPN+ depending on their other commitments.
I normally pick up my preferred game off NFL Gamepass and flick through the Seven and ESPN games during commercials.
Also reinforces Nine’s now ‘a force to be reckoned with’ sports portfolio (save for what the WWC did for Seven recently), as well as their presence in Melbourne/ AFL markets and it’s still a high rating event, despite its fall over the past decade, easily still well over 1m metro broadcast and mid '000s in Melbourne alone, which is something any broadcaster would love especially for revenue and network cross-promotion including that night, as well as the year’s top programs rankings.
Like we’re saying though, if Seven are keen, I’m sure Nine are absolutely lurking too. I guess it’ll depend how they can monetize, there’s 9Now and more so Stan Sport to also consider, as well as the entire carnival. The comment in the article about returning to a focus on the ‘colours off the field’ so to speak is also interesting, in a similar way to all the colour pieces that are an integral part of the Australian Open and was key to Nine getting/producing that, I remember then HoS Tom Malone saying.
I suspect if TAB and other stakeholders make a fuss about 7Plus and 9Now / Stan too much, the networks will immediately say ‘goodbye’, we know how vital they’ve become, just look at recent AFL, Cricket, Olympics and Tennis deals.
Wonder if Nine would be interested in the wider racinv rights, that’d really get Racing .com/Valandys/RNSW/RV/Sky filthy.
This is what brings the value to the VRC - a broadcaster who focuses on the off-track goings-on will be highly valued because the VRC can leverage that when they sell the event to brands.
The value of the on-track is massively degraded by the reality that its widely available and not available exclusively.