Seven Regional

Not sure if this makes any sense to the discussion.
But could it be something to do with SCA’s own playout?

9HD in SC’s 9 markets is entirely SD during the ad breaks and any other time they’re running things themselves, but the dirty feed from 9 is HD.

Could the fact that they’re receiving a clean feed from 7 and playing it out as their own product (rather than a direct dirty feed like 9), have something to do with it?

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I was thinking along the same lines. If so, bring on the rebranding (ditch the SC brand for just 7 or SC | 7 co-branding?).

Being clean or dirty makes very little difference in playout. From a playout perspective the feed is the same - one just had ads and logos instead of no logos and black slots where ads should go.
Obviously a bit more complex, but the ads being SD is to do with the playing out recorded files. The same as how prerecorded segments on the Project used to be in SD while live parts were HD.

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Just realise I can watch 7flix through my Telstra TV, well I guess if Prime wont deliver we can just bypass them…

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Noticed on 7TWO in Albany WA that we’re receiving Geraldton and NorthWest WA TV commercials. Is this new? I thought GWN’s 7TWO and 7mate program were split into North and South feeds.

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Similar here, I can watch it on the 7 app through Fetch.

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Until media laws change, I cant see us getting Flix on free to air in Prime viewing regions.

Isn’t it sub-market specific?

(i.e.) Bunbury, Albany, Broome, etc.

I thought it was just one feed for WA.

Oh, really?

So folks in Albany are getting ads for Broome Maccas? :roll_eyes:

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Does Maccas in Broome have market-specific menu items or something? (similar to how KFC in QLD has a slightly different menu to the rest of the country)

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I think the last time I saw a local McDonald’s ad was back in the early to mid 90’s.

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Realistically, a company like McDonalds with hundreds of stores around Australia would have all their media ads (including any slightly localised variants there may be) produced by a single ad agency these days. It would be a similar deal for other companies with such a large national presence like the big two supermarket chains, etc.

I can’t imagine there being a TV ad specifically for the McDonalds restaurant in Broome (local independent takeaway food shops, yes but not Maccas!), but that’s just a wild guess!

No. It’s sub market specific.

Interesting enough, this was the same case with me up until last week, when Macca’s Orange & Bathurst (same franchisee) ran an advertisement about them being part of the local community

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IIRC, I saw an ad for Maccas in Alice Springs on Imparja a couple of months ago.

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How many sub markets are used for the main GWN7 feeds?

There’s one running in Canberra too. Shots of food and local areas, mentions the number of local owners and restaurants, supporting the community etc.

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Imparja North or South??

South.

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