Seven News July 2020 presentation tweaks

Me approximately 5 minutes ago: 66 unread messages, this better be worth it!

Me now:

A few things I don’t mind: those “coming up” lower thirds look nice, and I think there’s a bit of potential if they only used a single-line super - the blue on white looks rather sleek. Else, I hate the font (or should that be fonts?) and the mismatch of gloss and gradient is jarring. A total waste of our, and their, time.

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Adelaide sport:

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Melbourne social media updated

IMG_20200726_184856

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Same for Adelaide:

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Immediate thoughts:

  • the colours are nice.
  • my Mum always used to say, if you can’t say anything nice, don’t say anything at all.
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I suppose it’s just as well, considering the segment, but some graphics haven’t changed.

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We all make choices. This is an interesting choice on behalf of the graphic designers

Sydney weather and closer

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So many locations. Split it up.

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I don’t like the new graphics. They are even worse than those of 2010-11.
And the globe is gone.

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Honestly can’t believe how horrible it all looks - combined with the mis-matched sets across the country, everything is an absolute dogs breakfast.

Why did they even feel a change was necessary? Do the new graphics even match the new network identity?

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Not a fan of this change, quite frankly can’t understand the need for it.

I do like the headline transition and the lower third transition- in though but that’s about it.

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Sydney News Update:

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This isn’t even identifiable as Melbourne. No landmarks to even showcase the city.

Also why is it just a flat image of the logo? Looks terrible

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Sorry but that red UPDATE banner looks incredibly ugly, dated and out of place.

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I like the idea of the font consistency across Seven - but it clearly does not work in with the current package. FAIL.

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Very 9 inspired. I’m surprised they didn’t just go all out and put ‘Alert’ in the red box.

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5pm bulletin in full

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It hasn’t even been updated. The new Victoria Police Centre at 311 Spencer Street isn’t in the shot.

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