Though IMO people go to ABC News not because of the presenter but because of the quality of news. James McHale is one of the most wooden presenters I've ever seen - no banter whatsoever with the other presenters and is really cold to viewers (mostly) up until saying goodnight.
Not really surprising, Narelda has been in the chair for 9 years with one presenter change in that time. I think viewers have. Built a connection and trust with her (we've seen her on NEW's screens since 2000 and filled in for Shultzy for a couple of years).
Sure Emmy was on TVW for years, but why have the princess when you can have the king and queen. STW has seen so many presenting changes in the past few years it feels like a revolving door.
STW may not be the leader in ratings but their social media is to the contrary. A quick google shows me STW is at 565 156, TVW has 476 797, NEW has 89 224 and the ABC has 40 571 likes.
STW definitely has the younger viewers but they don't get their butts to the TV sets, when they can watch it live from their darn computers. now be gone and get off my lawn