The latest Central Coast radio ratings have been released: http://www.radioalive.com.au/RA/media/General/Documents/Surveys%20for%20DAB/GOSFORD-XTRA-INSIGHTS-PUBLIC-SURVEY-RESULT.pdf?ext=.pdf
Star 104.5 has narrowly taken out the #1 spot with a 16.7% share, with Sea FM not far behind at 16.6%. 2GO fell 0.9% to 10.8%, probably their lowest overall share in the station’s 47-year history. The Sydney stations are once again not listed in the survey.
In the demos, Sea FM is #1 in the under-40s, Star tops the 40-54s, 2GO tops the 55-64s & ABC Central Coast wins in the 65+. Star had a boost in the 55-64s, going up 4.8% to 15.5%, but 2GO also went up 4% to 19.1%. Nevertheless, the gap between the two stations in that demo have narrowed from 4.4% last year to 3.6% this year.
In breakfast, Sea FM’s Gawndy & Ash are #1 with 17.6%, followed by Star’s Julie & Rabbit with 16.4%. 2GO’s Mandy & Akmal fell below 10% to just 9.7%, narrowly beaten by JJJ. In drive, Hughesy & Kate on Sea was #1 with 19.4%, followed by Star’s Hayden Else at 17%. Kennedy Molloy on 2GO rated just 10.6%, just ahead of JJJ’s Veronica & Lewis.
The Other Stations, which mostly includes Community & Sydney stations, account for 39.7% of listeners surveyed, up 0.5% from last year.