Ratings Thursday: AFL Footy Show returns with half last year’s audience

Nine’s AFL Footy Show was back last night for another season with an audience of just 273,000 in the three southern capitals, down from 2016’s record audience of 520,000.

There was also more concerning news for Nine with the second Thursday night NRL fixture of the year missing the top 20 programs with 363,000 in Sydney and Brisbane (22,000 on 9GEM).

Overall, the results saw Seven grab an unexpected network win with 27.4% of the audience despite its main channel finishing in third place. Nine ranked second with 26.5%, Ten had 22.8%, ABC 16.9% and SBS 6.3%. Nine won the three east coast markets but finished third in Adelaide and Perth. The network also had a narrow win in the younger audience demographics, just ahead of Ten in all three.

Seven’s night started with Seven News (833,000 and 817,000) with a rare second placing while Home and Away scored its lowest rating of the year with 575,000. Mighty Trains that followed had 460,00 with The Investigator on 263,000. The afternoon’s The Chase had 307,000 and 485,000.

Nine News topped the night with 897,000 and 826,000 with A Current Affair next best for Nine with 562,000 in four markets. The AFL plus NRL Footy Shows had a combined audience of 455,000 for the first broadcast and 71,000 for the late night alternate state broadcast. RBT saw 276,000 watching in AFL states at 7.30 with Hot Seat on 437,000 and 237,000 in the afternoon. The latest season of Survivor got off to a poor soft with just 117,000 on 9Go!.

The elimination of Steve Price drew 890,000 to Ten’s I’m a Celebrity … Get Me Out of Here after 746,000 had watched the earlier part of the show. Gogglebox also continued its good run with 728,000 while The Project had 516,000 and 327,000. Earlier, Ten Eyewitness News had 443,000 and Family Feud 388,000. Later, Law and Order had 329,000 in four markets.

ABC News (667,000) and 7.30 (599,000) made the top ten for ABC with Dream Gardens next best, up to 571,000 this week. Newton’s Law was steady with 480,000 while No Offence had 257,000 and Pointless just 200,000.

Over on SBS, Great British Railway Journeys (292,000) and Destination Flavour Singapore (159,000) delivered the best results.

Sunrise (282,000) was ahead of Today (274,000) and ABC News Breakfast (88,000 and 44,000) while Nine’s Today Extra (121,000) led from Seven’s The Morning Show (108,000) and Studio 10 (91,000).

See Thursday 9 March 2017 for a more detailed look at the ratings numbers in the Media Spy forums.

Data © OzTAM Pty Limited 2017. The Data may not be reproduced, published or communicated (electronically or in hard copy) in whole or in part, without the prior written consent of OzTAM.

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