Nine is on track to enjoy its best ratings share performance of all time.
Key to the network’s success is a year-round schedule of premium content that delivers proven consistency of audience across all advertiser-preferred demographics.
It is this reliable slate of family-friendly programming that will see Nine crowned Australia’s No. 1 network for 2019 with the demographics most highly sought after.
• Nine’s commercial share of the coveted 25-54 demographic currently sits at 39.3% – a year-on-year increase of 3.7 share points.
• With People 16-39, Nine has snared a year-to-date commercial share of 38.7% – a year-on-year increase of 3.8 share points.
• And with Grocery Shopper + Child, Nine’s commercial share currently sits at 39.8% – a year-on-year increase of 2.7 share points.
Nine’s year begins with the 2020 Australian Open, a prestigious event which guarantees two weeks of consistently high audiences and, in 2019, gave Nine its best ever start to a year.
Our prime-time schedule then kicks in with the phenomenon that is Australia’s No. 1 series, Married at First Sight, before the return of the breakout hit and biggest new series of 2019, LEGO Masters. Then we roll out a raft of more ratings winners including The Voice, Australian Ninja Warrior and The Block.
Nine will wrap up 2019 with both the No. 1 program of the year, State of Origin I, which secured an average national audience of 3.23 million viewers, and the No. 1 non-sports program of the year, the finale of MAFS, which drew an average national audience of 2.75 million.
Nine is also leading the way in the digital space with 9Now the No. 1 commercial free-to-air BVOD platform, with a 47% share. 9Now can also lay claim to the two most streamed video on demand (VOD) programs (total minutes) of the year in MAFS and Love Island UK. And 9Now has every one of the Top 10 live-streamed programs across all broadcasters, based on video player measurement (VPM). Our rock-solid, prime-time lineup means we head into 2020 with the most dependable program schedule of all broadcasters.
For reliability of quality programming and proven consistency of demographic-driven audiences, you can depend on Nine in 2020.
PILLARS OF PROVEN CONSISTENCY
MARRIED AT FIRST SIGHT
Australia’s No. 1 series, Married at First Sight, will return in 2020 for its seventh explosive season, bringing another powerful combination of love and fireworks.
Relationship experts John Aiken, Mel Schilling and neuropsychotherapist Trisha Stratford will pair 20 brave singles from across Australia, using a mix of neuroscience and psychology, with the goal of creating 10 perfect matches.
Relationships will be put to the ultimate test by our experts to determine whether science really can predict true love.
Viewers will be captivated by incredible weddings, romantic honeymoons, provocative dinner parties and confronting commitment ceremonies, which will again lure you into this addictive reality TV juggernaut.
Married at First Sight is produced by Endemol Shine Australia for Nine.
LEGO MASTERS
LEGO Masters burst onto our screens in 2019 and quickly established itself as the breakout, smash-hit new program of the year. Unlike anything ever seen on Australian TV, LEGO Masters pits Australia’s best LEGO builders against each other as they create mind-blowing models and masterpieces that must be seen to be believed.
The feelgood family-friendly format was a ratings phenomenon, with more than 2.3 million viewers tuning in for the final episode. LEGO Masters returns in 2020 with host Hamish Blake, resident judge Ryan “Brickman” McNaught, and eight new pairs of passionate creators duelling it out in extraordinary new challenges. With imagination their sole limitation, next year’s contestants will attempt to conceptualise and craft the most ambitious and impressive LEGO creations ever attempted.
LEGO Masters is produced by Endemol Shine Australia for Nine.
THE VOICE
The Voice Australia is back in 2020 for its ninth series. And for the very first time, all four superstar coaches are back too. Kelly Rowland, Delta Goodrem, Guy Sebastian and Boy George return to the famous spinning red chairs to discover the next wave of Australia’s most talented artists.
A new batch of All Stars will return to take on the newbies in their quest to win $100,000 in prizemoney and a recording contract. Which artists will make the coaches turn their chairs next year? And who will take the crown?
The Voice Australia is produced by ITV Studios for Nine.
AUSTRALIAN NINJA WARRIOR
Australian Ninja Warrior is returning to Melbourne for its exhilarating fourth season.
In 2019, audiences were captivated as the Ninjas went further and faster than ever before, while Mt Midoriyama remained unconquered. In 2020, this television phenomenon is set to explode to even greater heights with a new location, new obstacles and a compelling new twist as competitors from all over Australia tackle the world’s toughest obstacle course.
The competition will be set on fire with Ninjas more desperate than ever to be furthest fastest and take home the prize of $100,000. But the greatest prize of all awaits. Make it up Mt Midoriyama and the prize jackpots to $400,000 and the title of Australia’s First Ninja Warrior.
But wait, there’s more. In 2020, we’re taking it to a whole new level with a special event series that pits the best of the best against each other in a knockout challenge. Rebecca Maddern, Ben Fordham and Freddie Flintoff will be there to take viewers through every second of the jaw-dropping action.
Australian Ninja Warrior is produced by Endemol Shine Australia for Nine.
THE BLOCK
After 15 mammoth seasons, The Block continues to excite and inspire audiences across the country with incredible renovations, fascinating characters and nailbiting auctions.
In 2020, The Block moves to the affluent Melbourne bayside suburb of Brighton. The setting? A huge block of land just a hop, skip and a jump from the Golden Mile, a colloquial term given to the prestigious property strip running along the foreshore of Port Phillip Bay. And what goes there? All will be revealed in the coming months.
Host Scott Cam will welcome a new batch of eager Blockheads as they get ready for the ultimate renovator’s delight.
Also returning are co-host Shelley Craft, judges Neale Whitaker, Shaynna Blaze and Darren Palmer, foreman Keith Schleiger and his right-hand man, Dan Reilly.
The Block is a Nine production in conjunction with Cavalier Television.