NEWSHUB ANNOUNCES NEWS FEATURE ‘NEWSHUB EXPLAINS’
Newshub is pleased to announce an upcoming daily digital video series, Newshub Explains, as part of Newshub’s on-going focus on digital news content.
Launching Monday 18th July, the series will see a number of features produced each weekday by a dedicated Newshub team, providing context, background and explanation of the day’s news, issues and major events, tailored to audience interests.
Newshub Explains will be available to the millions of people that access Newshub content every week across the service’s app, website and social platforms.
To produce this content, Newshub will be reallocating the resource currently utilised to produce its Newshub Midday TV bulletin, which will conclude on Friday 1st July. While the change will involve some reallocation of work, no jobs will be impacted.
Samantha Hayes, Mike McRoberts and other Newshub journalists will host Newshub Explains, combining interviews with Newshub’s content specialists, and occasional guest hosting by other Newshub staff based on their areas of expertise.
Jono Hutchison, Newshub Head of Digital News, says: “Newshub Explains is another demonstration of our commitment to high-quality, informative news content. Created with our audience in mind the segments will provide in-depth analysis and insight on a range of topics that New Zealanders want to know about.
“Designed for and broadcast on the Newshub app, digital and social platforms, these individual feature videos will fit the interests of our audience and allow us to segment our coverage in a way digital users love. It gives people the ability to choose which stories they watch and when, and allows us to make the most of our world-class studio and production capabilities.”
Richard Sutherland, Newshub Acting Chief News Officer, says: “As part of our evolving Newshub service we are committed to providing audiences with the content they want, where it is most relevant to them.
“In this case we are developing and further investing in our digital news content, connecting our award-winning reporters with audiences in a new way, reinforcing our 24/7 news service, and providing a new way for Kiwis to find information on the platforms they’re utilising most often.”