Seven News’ average audience national audience dropped by 54,000 after being boosted by two public holidays in week 17. Nine’s bulletin also slipped by 33,000 while 10 was slightly higher and ABC gained 30,000.
Compared to week 18 of 2024, NIne and 10 were ech up by 9%, ABC up 4% while Seven was slightly higher. BVOD continued to provide significant audience gains.
In the metro marker Nine, Sven and 10 were lower while ABC was up 10,000 from the previous week.
Compared to 2024, Nine and 10 continue to post significant gains. Nine made up some big gains in Adelaide against Seven’s bulletin.
News viewing trended upward last week. Nine’s bulletin picked up 50,000 more viewers, 10’s was up by 27,000 while Seven lifted by 7,000 and ABC by 1,000.
Compared to week 19 of 2024 10 was up an impressive 17%, Nine by 12% while ABC and Seven were slightly higher.
The metro market saw Nine up 40,000, 10 by 23,000, ABC by 10,000 and Seven by 5,000. In Brisbane Nine was up 24,000 as Seven dropped 10,000 for a big overall change. Seven Melbourne had a better week closing the gap on Nine, up 16,000. 10 Brisbane improved by 17,000.
There were some significant changes in some markets compared to week 19 of 2024 (that did not include BVOD numbers). 10 Brisbane surged by over 50% while Nine Brisbane and Perth were around 45% high, very significant changes. 10 Sydney (35%) and Seven Melbourne (30%) were also notable plus several markets had +20% changes. Overall a 28% lift for 10 and 21% for Nine.
Average and reach ratings were lower this week than last including an average drop of 17,000 for Nine, 16,000 for ABC, plus 8,000 for Seven and 10’s bulletins.
Compared to this week in 2024, 10’s bulletin was up 16% and Nine’s by 14% while ABC and Seven were also slightly higher.
The majority of metro bulletins rated lower this week compared to last with ABC down by 28,000 for the 5-city market. Seven dropped 19,000, 10 by 12,000 and Nine by 8,000.
Compared to this week in 2024 (that did not include BVOD) there were some significant improvements including 10’s bulletin up 30% including 44% in Brisbane while Nine was notably up 47% in Perth.
News was more popular in week 21 compared to the previous week. Nine closed the gap with Seven to be less than 20,000 behind. Nine’s result was its highest rated week since last year’s Olympics.
Compared to to 2024, Nine and 10 posted 18% improvements on the average audience.
5 cities
Nine News was up 25,000 from the previous week including by 17,000 in Sydney and 15,000 in Melbourne. Seven News lost ground main due to a 22,000 drop in the Brisbane builletin’s audience. Sydney and Melbourne also helped give ABC a 27,000 boost while 10 News was up 10,000 from the previous week.
Compared to 2024, Sydney bulletins were well up as expected with coverage of flooding. That included 10 Sydney by 56%. Nine News made up significant ground in all markets while 10 improved significantly along the east coast.
The growth in 10 news year on year has been half decent this year. They’d see some slightly more growth if they’d actually promote the brand regularly.
Nine News has its first national win since the Paris Olympics. The bulletin was up 15,000 from last week for its best rating of the year. 10 News also improved by 6,000 while Seven dropped by 18,000 and ABC by 13,000.
Seven was back on top after last week’s loss, with 17,000 more national viewers on average. ABC also improved, up by 18,000 while Nine was down 32,000 and 10 by 11,000.
Compared to week 23 of last year Nine was up an impressive 12% while 10 improved by 10%.
In the metro market, ABC improved by 19,000 with Nine up 12,000 from last week. 10 was down just 1,000 but Seven dropped by 19,000 mostly due to a 30,000 drop in audience in Sydney.
Compared to the same week last year, Nine and 10 continued to do best, both up about 25%. Nine News Perth was a standout improving 85%. Adelaide was also good for Nine while Sydney and Brisbane continue to show the biggest improvement for 10.
Week 24 was impacted by a public holiday in several markets on Monday. That saw Seven post another small win nationally after lifting its average audience from the previous week by 35,000. That included Monday’s Melbourne bulletin achieving the highest rating for any bulletin so far this year. Nine also improved by 43,000 while ABC was up 19,000. 10 went against the trend to edge down 2,000.
Compared to the equivalent week of 2024, Nine had the best result with a 15% improvement ahead of 10 that was up 9%.
Helped by a 19,000 improvement in Melbourne and 16,000 in Brisbane, Seven’s average was up 30,000 from the previous week. Nine also improved by 17,000 and took out another week in the metro market. 10 was down in three markets and 10,000 overall while ABC lifted by 10,000.
Compared to 2014 (that did not include BVOD), 10 News in Brisbane and Sydney continued to stand out while Perth let down the overall result going backwards. Nine Perth was also notable for its big improvement with Nine News the only bulletin to improve in all markets.
Nine wins its second week this year and with a clean sweep or sweep, average and BVOD. 10 News is th eonly service to pick up viewers from the previous week, up 4000. Nine edged 3,000 lower while ABC dropped 36,000 and Seven by 55,000.
Nine continues to be the number one news service for the metro area and was up 25% on 2024 (that did not included BVOD). Like Nine, 10 sae improvements in all markets with Brisbane’s numbers a stand out.
Nine News dropped by 42,000 from the previous week with the other bulletins improving.
Compared to the same week of last year all bulletins made gains in average audience numbers with 10 up 13% while BVOD viewing continued to provide big gains.
Nine News dropped by 35,000 from the previous week while Seven improved by 11,000 with 10 and ABC posting small gains. The winning margin for 7 Perth was down to less than 20,000 for the closest contest across the five markets.
Compared to the equivalent week of 2024 (that did not included BVOD) increases were seen for most bulletins including a 29% improvement for 10 across the metro market. Biggest improvement came again from 10 Brisbane that was up over 50% for the second consecutive week while Nine Perth and 10 Sydney posted similar gains.
There’s little disputing the lack of depth and experience in key newsroom leadership roles spilt on to the small screen, with Seven’s robust 110,000-viewer lead over rival Nine across the capital cities at 6pm reduced to a mere 300 viewers during the course of De Ceglie’s disastrous 13-month tenure.
Average ratings for all bulletins were slightly higher this week than last with Nine showing the biggest improvement by 9,000 viewers.
Nine also showed the biggest (12%) improvement in ratings compared to week 27 last year though all bulletins showed some increase. Seven’s BVOD lift was an impressive 77%.
Thanks to “bomb” weather in Sydney, it was the only market where all bulletins lifted week-on-week. For the 5-city market, 10 edged down 1,500 while Nine showed the biggest improvement, up 29,000. All Brisbane bulletins were lower from a 2,000 drop for 10 up to a 14,000 loss for Seven.
Compared to the equivalent week of 2024 (that did not included BVOD) all bulletins were up with Nine the biggest improver on a 23% lift. 10 Perth continued its recent poor results for 10 while ABC in Adelaide and Perth also lost share. Nine Adelaide was the top improver of the week.
Week 28 marked one year since the introduction of the Mark Humphries comedy segment to 7News as well as the sacking of Sharyn Ghidella. The week was won nationally by Seven News with a narrow margin less than 4,000 while for the first time this year Nine News had the larger reach audience. Nine’s bulletin was up 59,000 from the previous week while Seven’s grew by 22,000. 10’s was slightly lower by 6,000 and ABC dropped by 46,000.
ABC’s bulletin was the only one not to rate higher than week 28 of last year as Nine showed an impressive 15% improvement. BVOD continued to be a big contributor to the improved audience numbers.
Nine had another win by a margin of over 100,000 growing by 33,000 from week 27. Seven was also up by 22,000, 10 edged lower by 500 and ABC lost 5,000. Melbourne was the home of the biggest story of the week with audience number up across all bulletins, Nine’s up by 27,000. Sydney by contrast saw all bulletins lower.
Compared to week 28 of 2024 impressive gains were seen for many bulletins with Nine Adelaide up 45% and 10 Sydney up 39%. 10 Perth had another poor result while ABC News went backwards in Adelaide and Perth.
The commercial bulletins lost viewers compared to the previous week while there wasn’t much change from week 29 of 2024. Seven dropped by 45,000 Nine by 75,000 and 10 by 37,000 from last week.
ABC News, however, was up 82,000 on the previous week and 10% on last year.
Note that there was some data missing from this week in the previous year so the comparison is less accurate that usual. The majority of bulletins rated lower this week.
Compared to 2024, the significant shift in the Perth market continued to be noteworthy.
Wasn’t very long ago that STW’s news was last among the networks in the west.
But I do wonder how they went between 2013-15 when Nine News was the number one rating news service nationally, though this would be mostly to do with large victories over their opposition in Sydney and Melbourne.
A decade on and TVW’s bulletin viewership and margin has dramatically decreased (though still ahead as to be expected while Rick and Sue are still at the helm). Commissioning Tipping Point Australia in the 5:00pm timeslot has a lot to do with it.
Though I also recall in the mid-noughties Seven News was ahead by more than 100,000 - at a time when STW had an all-female double header in Dixie Marshall and Sonia Vinci (NWS also had a male double header in Rob Kelvin and the late Kevin Crease, though I remember they served longer and enjoyed some ratings success in the 90s) which was broken up in 2008.
Natalia Cooper was also just short of turning 20 when she began her career at STW.
All bulletins rated lower this week than the previous with ABC down the most dropping 35,000. Nine dropped 21,000, 10 by 8,000 and Seven edged 4,000 lower.
Seven and Nine’s bulletin were slightly higher than this week in 2024 thanks to BVOD viewing increasing. 10 was steady while ABC was slightly lower.
Most changes to individual bulletins from the previous week were low but across the metro area they accumulated to 5,000 and 8,000 increases for Seven and Nine respectively while 10 dropped 9,000 and ABC lost 15,000. Seven Melbourne had the biggest change with a 18,000 drop but that was compensated for by a 24,000 increase in Perth and 12,000 in Adelaide.
Compared to this week in 2024 the commercial bulletins rated better while ABC lost audience in all markets except Melbourne. 10 Brisbane and Perth were notable for losing audience while Adelaide surged by 40%, though Seven and Nine also improved in that market.
