Doesn’t Melbourne have more of an electromagnetic interference problem on AM compared to other cities due to tram lines.
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That would have been a great combo,
If agree if they went Pure Gold they probably would not be where they are now.
Problem is being aligned with the KIIS network is worth more advertising revenue than Pure Gold.
I wonder how the Mix 106.3 format would work on 97.3, it is practically Pure Gold with a rock skew, and a small amount of new music?
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ARN sold the wrong station 
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4BH did outrate KIIS973 once before, albeit by just 0.1 in S4/2023. Whereas in this survey, they outrated it by a bigger margin (0.9).
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3AW IS MELBOURNE’S** **OUTRIGHT NO. 1 IN SURVEY 1
3AW has launched into the Olympic and Paralympic year as Melbourne’s undisputed market leading radio station.
The release of GfK Survey 1 results today reveal that 3AW has a commanding audience share of 14.5 – up 0.9 on Survey 8 of 2023.
Each week 744,000 Melburnians tune into 3AW’s winning mix of live and local talk radio.
3AW is also clear No.1 in live audio streaming with more than a third of the commercial streaming audience.
Ross and Russ have started 2024 in top form, recording an impressive 20.3 – up 1.3 on the previous survey and 8.8 points ahead of their nearest competition. The duo also attracted a massive 48.6 share of the commercial streaming audience.
In his first survey in the Mornings slot, Tom Elliott was a comprehensive No. 1 with a share of 16.9 (up 0.9 points on Survey 8 2023) and a commercial streaming share of 36.9 (up 7.9).
Tony Moclair is the No.1 Afternoon talk program with a share of 10.9 (up 0.6 points on Survey 8 2023) and a market-leading commercial streaming share of 24.1.
Jacqui Felgate’s new program is Melbourne’s No.1 Drive talk program with a share of 8.6. Each week, 342,000 people are tuning into Jacqui’s fresh perspectives and news-breaking agenda.
Denis Walter maintains his dominance as Melbourne’s No. 1 Evening program with a share of 22.8 – up a massive 9.3 share points on Survey 8 2023.
Stephen Beers, 3AW Station Manager, said: “We’re delighted with the strong start at 3AW for 2024. It’s clear the fresh lineup is resonating with Melburnians and we’re looking forward to another market-leading year ahead.”
“The footy is back, with the best commentary team in the game, and we’re gearing up for all the action from the Olympic and Paralympic Games from July. Every Aussie medal, you’ll hear it live from Paris on 3AW.”
Source: GfK Radio360 Ratings, 3AW Melbourne Survey 1 2024, Mon-Sun 5.30am-12MN, Mon-Fri 5.30am-8.30am, Mon-Fri 8.30am-12pm, Mon-Fri 12pm-3pm, Mon-Fri 3pm-6pm, Mon-Thurs 8pm-12MN & Fri 7pm-12MN, Weekends 5.30am-12MN, Cume (000s), Market Share % Total Radio, Streaming share %, Commercial Share AP10+ , unless otherwise specified.
2GB starts the year as dominant No.1 in radio and streaming
Sydney’s 2GB has started the Olympic and Paralympic year strong as the undisputed No.1 in radio and commercial streaming, with a share of 12.7 (up 0.6) and 30.5 respectively.
Ben Fordham Live recorded a gold medal performance as No.1 in Breakfast, with a share of 16.6 (up 0.6), while in commercial streaming 2GB Breakfast posted an incredible 35.4 share, reinforcing the power of live and local content across all devices.
Celebrating one of the longest winning streaks in history, Ray Hadley has notched up an outstanding 155 consecutive survey wins, to be No.1 in Mornings with a radio share of 14.1, and 33.3 in commercial streaming.
2GB Content Manager, Luke Davis, said: “Today’s results emphatically show that 2GB has started 2024 as Sydney’s best local station. It’s particularly pleasing to see Ben Fordham on top in Breakfast, while Ray Hadley’s unprecedented run in Mornings continues into another year.”
“Our listener engagement flows right throughout the day, into the night and across the weekend, confirming our position as the go-to destination for live news, sport, opinion and entertainment.
“As Sydney’s official Olympic and Paralympic broadcaster, 2024 is shaping up to be a massive year of radio on 2GB and we’re excited that listeners are choosing to come with us on the journey.”
Further highlights of Gfk Radio360 Survey 1 in Sydney:
- Afternoons with Michael McLaren recorded a share of 10.0 (up 2.8) (Mon-Fri 12pm-3pm)
- Drive with Chris O’Keefe recorded a share of 8.0 (Mon-Fri 3pm-6pm)
- Nights with John Stanley remains the clear No.1 with share of 23.3 (almost double his nearest rival) (Mon-Fri 8pm-12am)
- Weekends with Luke Grant posted an overall share of 11.6 (Sat-Sun 9am-1pm)
- The Garden Clinic is No.1 with a share of 18.0 (Sat-Sun 6am-8am)
Source: GfK Radio360 Ratings, 2GB Sydney Survey 1 2024, Mon-Fri 5.30am-9am, Mon-Fri 9am-12pm, Mon-Fri 12pm-3pm, Mon-Fri 3pm-6pm, Mon-Thur 8pm-12MN, Fri 7pm-11pm, Sat-Sun 6am-8am, Sat-Sun 9am-1pm, Market Share % Total Radio, Streaming share % AP10+
Brisbane embraces new live and local content on 4BC
Brisbane’s 4BC has recorded a strong start to 2024 as its live and local content captivates listeners, with an overall share of 6.5 in Gfk Radio360 Survey 1.
4BC’s Laurel, Gary and Mark have lifted their audience as they charm and entertain across the airwaves during Breakfast, posting a share of 7.5 (up 1.1).
Bill McDonald’s new local Morning show recorded its best survey record to date, with an impressive share of 8.7 (up 1.8).
This survey marks six months since 4BC became Brisbane’s only live and local station between 5.30am – 7.00pm weekdays.
Acting 4BC Content Manager, Siobhain McDonnell, said: “Over the past six months, Brisbane has embraced our commitment to live and local programming. Breakfast continues to grow share, and Bill’s new program has undeniably resonated with the 4BC audience. We’re excited to build on that momentum heading into this Olympic and Paralympic year, and lay the foundations as we head towards the excitement of Brisbane 2032.
“Our listeners are passionate about what matters most to Brisbane, and we’re immensely grateful to the 4BC audience for their support.”
4BC’s Breakfast with Laurel, Gary and Mark, Mornings with Bill McDonald, Afternoons with Sofie Formica and Drive with Peter Gleeson, supported by Wide World of Sport with Peter Psaltis and Weekends with Peter Fegan, consistently deliver Brisbane’s best and most comprehensive live and local programming, leading to continued audience growth across the station.
Source: GfK Radio360 Ratings, 4BC Brisbane Survey 1 2024, Mon-Fri 5.30am-9am, Mon-Fri 9am-12pm, Mon-Fri 12pm-3pm, Mon-Fri 3pm-6pm, Mon-Fri 6pm-7pm, Market Share % Total Radio, Streaming share % AP10+
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It doesn’t explain why Magic rated a 6% before it was replaced by Talking Lifestyle in 2016 by Macquarie Radio (prior to Nine purchasing it).
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That’s correct. The KIIS brand might be struggling in Brisbane and Perth but its a national FM network and would be much more valuable from an advertiser perspective than the Pure Gold Network.
That would seem like a dumb move given they’re behind B105 and Nova and Brisbane is really too small for three competing Hit/CHR stations.
Having said that, if the K&J breakfast move in Melbourne works, it probably won’t be long before it’s networked to Brisbane too.
I imagine 97.3 will stay as it is for now until they see how Melbourne goes with K&J.
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1278 was still rating double figures when it was 3AW but I believe the heavy electrical interference in the inner city was a deciding factor in moving it across to 693 but tbh the ratings needle didn’t move too much after the move, in fact their ratings dropped a bit for a little while.
4BH and 2UE both benefited from 4KQ and 2CH exiting the music market. Magic and 3MP have not had that sort of windfall and people who abandoned 3MP when it ditched easy music last time are probably not coming back in a hurry. And I wonder if Gold/Smooth are stopping too many people from trying or sampling Magic?
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Given how 4BH & 2UE are starting to perform I wonder how Nine Radio are feeling with leasing them out to ACE Radio instead of programming them themselves & getting all the benefits?
Also even though it’s programmed by ACE Radio, 4BH is still technically a Nine Radio station which they can take back, I wonder if now it’s doing better than 4BC & given where 4KQ was & 4BH is headed if Nine Radio wishes they hadn’t swapped frequencies as 882 has better coverage & reception across Brisbane doesn’t it, so that might have got 4BH even more listeners if it was still on 882 from Wynnum West?
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I guess you couldn’t rule that out.
If I recall correctly when 4BC was on 1116 the ACMA may have offered to investigate an FM translator for that frequency in Brisbane’s west or south-west to improve reception. They should revisit that with 4BH-1116 as that would really help a music station more so than 4BC.
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Much of the Kiis audience may not be well off or very smart, streaming not a big part of their life, not too upwardly mobile.
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If there was a switch back to 882, they could at least apply for a daytime power of 10kw to match the other stations.
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Given the Reason why having 2 AM Music Stations Targeting 55+ in Melbourne just don’t go into 1, 3MP shall focus More on it’s Mornington Peninsula Heartland while Magic rebranded to it’s Traditional 3XY Name and Callsign and Become Melbourne’s Only 60’s, 70’s and 80’s Music Station.
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It’s interesting how Nova have included Nova Nation in the ratings however they are not available on DAB in either Sydney or Melbourne. The figures are purely streaming only. You wonder why they don’t do the same for Nova 90s, Throwbacks or Smooth 80s.
triple j and RN lead the multi-platform revolution in GfK survey 1
The ABC is the number one streaming network in GfK survey 1 with our highest ever streaming result of 28.4%, further demonstrating our successful transition to a digital first media organisation.
Bolstered by the triple j Hottest 100 campaign, survey 1 saw triple j’s linear reach grow +12% when compared to S8 2023 and is also up when compared to the same time last year.
These strong linear results are in addition to the phenomenal results on digital and social platforms. This year, the countdown reached an estimated 34.5% of all Australians across all ABC platforms, including live radio. More than 2.35 votes were counted with more than 70% of those coming from under 30’s.
ABC saw huge audiences during this year’s countdown with 3.64 million live streams accessing the triple j Hottest 100 across ABC platforms. Audiences also used social media to access the countdown with 10.8 million social video views relating to the countdown over the weekend marking a 355% increase compared to last year.
RN’s reach grew +15% overall when compared to S8 2023, the highest increase for any network this survey. This was RN’s best survey since 2022 with share also up in 3 out of the 5 markets.
This is in addition to RN branded podcasts performing well in the Triton podcast ranker released yesterday. Of the 30 ABC titles in the top 200, 13 were from the team at RN.
Across our local radio network, we have seen some encouraging results in our new line ups. In Sydney, Breakfast with Craig Reucassel is up in reach in his first ever survey and Evenings with Renee Krosch Monday-Thursday and Sirine Demachkie on Friday grew in both reach and share.
In Melbourne, Afternoons with Trevor Chappell and Drive with Ali Moore are both up in reach after they were appointed to their slots late last year.
Since the start of the year, the ABC has had record highs on live streams in each of the 5 capital city markets based on our internal measures. In the final week of the survey period, we set a new record for weekly live streams at 1.05 million.
This survey period also saw remarkable growth in social video views across the 5 capital cities network with an average of 4.9 million video views each week representing a significant +316,000 increase on S8 2023 and a +682,000 increase on the 2023 average.
ABC Head of Audio Ben Latimer said: “Congratulations to triple j on a strong first survey and the overall success of their Hottest 100 campaign.”
“These results demonstrate that triple j is leading the way as a truly multi-platform offering and is a testament to the countdown’s beloved place among young Australians.
“We made significant line-up changes across the local radio network this year and we’re seeing the impact of those changes on our linear numbers. This is entirely expected, and we know our line ups will find their audiences given some time.
“It is promising to see Craig grow reach for Sydney Breakfast in his first survey among some other early indicators that the changes we have made are the right ones.
“The ABC is committed to meeting audiences where they are, and it is encouraging to see our capital city networks expanding their reach on live streaming and across our social channels.”
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Meanwhile, despite fiddling with lineups Rome continues to burn at ABC Local
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Nothing left to burn in Brisbane, any good talent long burnt years ago.
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