Nope, don’t like that VTM rebrand at all. The old look was excellent and could have run for a lot longer. That new backdrop is awful. In the close-ups it looks like the presenter is sat in a virtual studio (she isn’t). The music is weak and the intro is very nothing-y. Old intro was far superior (even if it did zoom onto the UK rather than Belgium 
). 3/10.
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NHK Newsline now from New York?
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They’ve done some bulletins from New York for a while now. Not quite sure when it started being a regular thing, and I’m not sure what dictates the hours either.
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Back to TVP Info, or I should say… TVP | info_, as the Polish news channel unveils a new brand identity (that completely hurls the corporate logo out of the window), new graphics (that changes the station bug into a much larger one, minutes into their early news) and a new studio at Woronicza Street.
The set first debuted at the end of the 19.30 bulletin last night:
The full reveal on the early morning news:
Their report on the new set:
And the premiere edition of the 4pm newscast, Dzień w godzinę (Day in an Hour).
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Honestly, I approve the TVP changes for their news & information service. This is by far the most highly approved changes for the main news channel TVP Info, better than in the PiS era.
However, I don’t approve the changes of identities for TVP Info. The logo and idents, among all are somehow quite child-like (especially, the clocky IDs). TVP, afaik, has a time using their customized typeface, just like the BBC or CCTV has been done so far. Sadly, they don’t use it for the whole network as the BBC is doing at the moment.
Tbh, I’m really looking forward for the TVP leaders to adapt and using their customized typeface for the whole network. I also see this fanmade graphics useable and easy to handle on the overall news network like TVP Info.
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