I am aware of that one it was used virtually unchanged for 4 years. But Ten had other versions. I am referring to the exact ID that Ten had that is very similar has the same background music but the footage is completely different. Ie the one I included in my previous post. I am wondering if Capital had a version of it or did they only have the version first seen in 1991?
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I only saw the 1991 version then they went straight to the Gimme Me Ten openers in January of 1995 in Central Tablelands nsw area. (Orange)
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During this period, Capital was owned by Charles Curran, who also owned ADS10 and NEW10 - so effectively part of the “second half” of Network Ten. They had greater access to “clean” imaging from the network.
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I can corroborate that Capital stuck with its ribbon flag logo until 6 Feb 1995, when it went straight to Give Me Ten (with a nod to Capital in the news and CSAs). I watched it happen.
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That Capital ID based on Ten’s around 1991 was the best integration of regional and metro branding that I ever saw in aggregation… I loved how the Ten circles morphed into the Capital stars and the ribbon flag.
I still remember walking into a pub in Coonabarabran in 1994 and seeing the Capital ‘spinning star’ PRG on the TV in the pub… I nearly fell over because I always thought Coonabarabran was part of northern NSW and would have had NRTV, not Capital.
I recall Curran also wanted to buy NRTV, that would have also seen the Capital brand expand to Northern NSW and may have helped it survive for longer.
Sadly that didn’t happen as I thought Capital was a much better brand for TV rather than an assumed vague regional reference name (Northern Region TV?).
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Northern Rivers mate.
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This is my favourite regionalisation of a network ID. A bit of a ‘cheat’, as CTC was actually owned by TEN when this happened.
Second favourite below.
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Yes that’s what it was originally, but assumed once aggregation started, it morphed into Northern Region TV to make it more relevant to the expanded market.
Similarly with NBN, originally Newcastle Broadcasters, assumed reference under aggreagtion Northern Broadcasters.
Both names totally irrelevant to some sub-markets like the Gold Coast.
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Never saw a reference to either of these being changed TBH. ‘Capital’ wasn’t relevant outside of the Nation’s Capital City - neither is Wollongong Illawarra. But there you go.
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I think Capital is a much better name as it can be used in many ways eg. “The Entertainment Capital” or “The Sporting Capital” as they did, which is relevant to all markets. And for Canberrans, it has that heritage value.
WIN is also a word - as used in news promos eg. “Canberra looks to WIN”.
Much smarter than vague letter based names.
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And really, you can’t go wrong with a name like Capital 7.
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Well, it was only known as ‘Capital’ from 1980 to the very start of 1995, so a short ‘heritage’ really. Before that it was just (CTC) channel 7 (they tried ‘Super 7’ for a few years in the late 1970s).
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Although Southern Cross sorta kept the “Ten Capital” brand around a bit longer (even if it wasn’t in anything but some ten-second interstitial bits before generic Ten idents, and in the local news in Canberra), until they cut off the latter and started the original version of “Southern Cross Ten” branding - of course, again, similarly half-hearted - in 2001 or so.
But you’re right, it’s hardly like “Capital 7” existed in the 1960s under that name. Probably thank Kerry Stokes for the name, under one’s breath given he owns one of their competitors now, including in Canberra itself. Things come full circle. 
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Was it in May or December '94 when CTC was sold to Southern Cross?
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December.
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As seen here:
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One footnote to this is that when Ten were doing their summer 1993/94 idents (the ones with the tagline “That’s Sydney/Queensland/etc, That’s Ten”, eg Sydney version https://www.youtube.com/watch?v=kly84ApE2ms) - which didn’t entirely replace the last version of the 1991-94 idents - they did do a “That’s Capital” version too:
(pardon low quality as whoever uploaded it did so in 2007 and I wouldn’t be surprised if it came from somewhere else before it reached YouTube)
Although I presume that this only played this in Canberra (Iain Hewitson mentioning CBR is a tell) and not the other Capital markets.
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Capital Canberra - Saturday 25/7/1992
some caps are in b/w due to poor TV reception or tape condition
PRG:
Promo Endtags:
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Zampa recently uploaded a Capital ident from 1993 with altered music, while there is also one elsewhere with the regular Ten music. Wonder why the change?
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