In 2012, Channel 10 ventured into breakfast television by launching a breakfast show called “Breakfast”.
Hosted by Paul Henry and Kathryn Robinson, the show was never successful and drew low ratings around 50,000 before its axing in November 2012. It wasn’t a fan favourite on Media Spy and attracted negative comments on TV Tonight when it was first launched.
When it first launched, I gave it a go but switched back fo Sunrise after 1 day following high expectations. It was originally to be launched on Monday February 26, 2012 but was bought forward to February 22, 2012 to cover the Labor Leadership crisis. A rushed launch meant it didn’t took off at all.