Cremissimo was officially launched this week. The range is now available at Coles and Woolworths.
I’ve tried the Pistachio Swirl with Crushed Biscuit which is alright and the Affogato with Cookie Crumb which was great.
Surprised they didn’t call the second one Tiramisu. The espresso coffee, cream and cookie combo actually give it a flavour and texture of Tiramisu.
Sydney-based mattress manufacturer A.H. Beard has gone into administration after 126 years in operation.
A quick survey of the appliance industry and retailers reveals that the JV is seen as abackdoor entry strategy into Australia for Midea.
The Chinese Company can now use Residentia’s house brands (Omega, Solt, Esatto, etc.) instead of pushing Midea-branded products directly.
It’s also seen as giving Midea a direct pipeline into retailers and consumers while also allowing them to sell direct and via Amazon.
Insiders claim that Midea is punting on the deal to potentially bypass retailers who have been resistance to the Midea brand in the past.
This year’s top 20 includes Dettol, Panadol, Toyota, Bunnings, Dulux, Weber, Cadbury, Royal Flying Doctor Service, Vicks, Twinings, Bridgestone, Selleys, Vanish, Samsung, Singapore Airlines, Victa, Sanitarium Weet-Bix, Sealy, Yates and Daikin.
Dettol was again ranked the most trusted brand, with Panadol 2nd and Toyota 3rd. Bunnings remained the most iconic brand.
This must be the biggest range of Limited Edition flavours ever released at one time. As an official sponsor of the 2026 World Cup in North America (Canada, Mexico and the USA). Lay’s is doing 40 chip flavours inspired by international cuisines.
Apparently, not all flavours will be available everwhere. A selection of flavours are to be released in different countries.
English Bangers and Mash
Egyptian Beef Stew
Romanian Sausage
Argentinian Asado
Paraguyan Chimichurri
Brazilian Picanha
French Onion Soup
Portuguese Chorizo
Italian Margherita
Iraqi Dolma
Spanish Manchego
Colombian Hogao
Saudi Pickled Lemon
Peruvyan Pollo A La Brasa
Dutch Oorlog
Polish Kielbasa
Urugyan Matamrito A La Pizza
Canadian Poutine
Mexican Taco
American BBQ Ribs
Lay’s could’ve done an Australian Vegemite chip…
Maybe they will.
We’ve mentioned before that they have released a few international flavours in Australia using the Lay’s brand recently. There are only 20 packs shown in that photo so there might be an Australian one too.
I noticed the Americans are getting different ones for some countries shown in that image so maybe there more than one flavour for some of the countries.
Argentinian‑Style Steak with Chimichurri
Brazilian‑Style Garlic Sauce
Wavy French Onion Soup
Can’t Samsung just get a K-pop superstar to stick on the boxes? I’m sure they could do a pretty decent deal to get it done. People overseas would just get it, I’m sure.
I guess the point was that they used her image without permission. If they had just paid Dua Lipa it would be the same as paying someone K-Pop.
Pepsico’s brand makeover designed to escape the cola orbit
For Stephen Kehoe, Pepsico executive vice president and chief corporate affairs officer, the key constraint of his company’s corporate branding is also its biggest strength: “Pepsi”.
Solving that particularly devilish problem — maintaining the brand power but moving beyond the fizzy drink — has been the focus of the food giant’s first corporate rebrand in more than two decades.
”Obviously 25 years ago, we were a company steeped in beverages,” he told Mumbrella.
“Today we’re primarily a foods company. Second largest food company on the planet, largest food company in North America. We are steeped in agriculture, 60 crops, 30 countries around the world, localized production, involved in farmers … the old Pepsico way of looking at the logo didn’t really speak to all of that in a way that came across.”
Pepsico’s global revenues were US$94 billion last year, from sales of more than 500 food and drink brands. That places it behind only Nestlé (around US$115b revenue) in terms of the packaged food and drink market.
As Kehoe points out, the majority — 58% — of Pepsico’s revenue now derives from food, including products from big global brands such as Lay’s, Doritos, Quaker and Cheetos.
Local Pepsico food brands include Australian favourites such as Smiths and Twisties.
Zip Co Ordered To Rebrand After High Court Trademark Defeat
Buy now, pay later company Zip Co will be required to adopt a new brand identity in Australia after losing a lengthy trademark battle against Brisbane-based lender Firstmac in the High Court.
The ruling brings to an end a legal dispute stretching back more than a decade over ownership of the “Zip” name. Firstmac had secured trademark rights for the term in 2004 for a home loan product, years before Zip Co entered the market as a challenger in the fast-growing instalment payments sector.
The High Court found that Zip Co founders Larry Diamond and Peter Gray had intended to use the name from the earliest stages of the company, viewing it as a simple and memorable brand linked to speed and convenience. However, the court noted the pair proceeded with the branding despite earlier trademark concerns and objections.
The company, now valued at around $3 billion on the share market, confirmed it had been preparing for the possibility of an adverse ruling. Zip said the decision would only affect branding within Australia, with operations in the United States and New Zealand continuing under the existing name.
First National Real Estate has refreshed it’s branding. I personally think it looks great, however it seems i’m in the minority…
Well yeah, they ditched their iconic mark for just text in a font. It’s like when they took the orb away from Coles, but in a 100x more crowded market.
Yeah. That text on its own is just generic.
A new confectionery partnership is bringing sherbet fizz and soda flavours to sweet lovers.
Allen’s has teamed up with Mountain Dew to launch two new confectionery products – Allen’s x Mountain Dew soda bottle gummies and Allen’s x Mountain Dew chews, now rolling out across major retailers nationwide.
The range transforms the soft drink’s signature citrus flavour into gummy and chewy formats designed to deliver what the brands describe as a louder, more playful take on classic lollies.
Are they charged up with caffeine like the drinks?


