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BBC First in The Netherlands is to be relaunched as BBC NL on May 15.
https://www.bbcbenelux.com/blog/bbc-studios-lanceert-bbc-nl
Don’t really love the pink and dark green combo - doesn’t seem very Dutch to me. Thought BBC Dutch would be a better name than two letters branding-wise too.
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the name BBC NL has quite a nice feel to it, when you say it out loud
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