I’m not sure when it happened, but the original shows have been scrubbed, and the archived Endemol Shine Australia programs remain on the channel, which has been rebranded Aussie Reality TV.
How generic a name can you get? ![]()
Digital TV gains will not offset Australia’s linear decline: Madison and Wall
Digital advertising growth will not be enough to offset the long-term decline in Australia’s television market over the next five years, one of the world’s most preeminent industry forecasters has found.
According to data shared with Mumbrella by US-based Madison and Wall, Australia’s total television advertising revenue is forecast to decline steadily from this year until 2030, driven by a shrinking linear TV segment.
While digital TV advertising will continue to grow over the next five years, its rate of growth is forecast to decelerate each year, falling from 19.2% in 2025 to 6% by 2030.
Overall, the local TV market is estimated to move from a 1.2% decline in 2026 to a 2.5% decline in 2030, more than doubling the rate of contraction over the period.
The findings form part of US-based Madison and Wall’s newly released global media spend dataset, which forecasts the industry worldwide will grow 11% in 2026, surpassing US$1.3 trillion.
A post was merged into an existing topic: Random TV History