So whats the point in this change? We know 7 News will smash 9 News everynight now. Just a bigger gap now…
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Nothing changes for the networks or their customers (being advertisers). This is all about removing transparency and the ability of media commentators and people like us to pass judgement.
And looking at this first set of figures they have been rather successful given how pointless these numbers are.
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Might as well shut this forum down, honestly.
This data isn’t for us and it doesn’t serve us in any way.
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The scenario would be. Social Media picks up on ratings and posts “Big Brother only had 350,000 for its launch last night”. When in reality that was the 5-city number, does not include BVOD and an average over the broadcast. Now the headline number presented is peak audience, national audience and with some on-line viewers added as well. It’s about public perception.
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I think we all know why this happened; 10 were too embarrassed about those Gladiators numbers so they had Grant infiltrate OzTam and muck up the ratings system to puff up Deal or No Deal before it becomes another victim of their periodical evening schedule shuffling.
David Gordon, you sly dog. It all makes sense now. 
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The movers can’t come till next Wednesday
Two shows from the multi-channels made the list by the looks of it:
17th place was 7Mate’s showing of Session 2 of the Cricket (as the main channel airing of Session 2 was in 4th place), and 7Mate’s Pearl Harbour coming in 30th place.
Just odd they didn’t code it as 7Mate though. It was coded simply as Seven.
The forum can always survive on speculation about the next relaunch, why presenters are away, Rob Brough’s winks, and the next reality flop 
.
Then comes the next season of The Block .
Are they trying to make it look like no one’s watching the multichannel’s
The top rated programs are listed via their network rather than their channel - same as OzTAM top 20; only the multichannel list showed the actual channel. Check back to when the midyear Ashes were on (18 June) and you will see them listed in the top 20 under Nine.
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Does anyone know if we still get 7-day and 28-day consolidated data?
7-day data is provided.
This was posted today
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Cheers, thanks for all your hard work with processing the new system and data reporting 
.
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I believe the networks are only going to recieve the old reports for about the next 6 months as a transition period.
Quite heated conversations yesterday i hear as people tried to figure out who signed off on this change.
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Good. Hopefully it is reversed, especially if the classic report will only be available for a certain period.
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Glass half full perspective, it’s actually quite interesting that we can now discuss “retention” numbers of a show. Audience/reach x 100.
Example random sampling:
40.45% retention for Gladiators
42.41% retention for 10 news first 6pm
44.51% retention for Aus Open final
54.40% retention for Seven News
61.57% retention for Cricket session 2
63.88% retention for ABC news
66.26% retention for Nine News
69.34% retention for Tennis final presentation
So whilst we might not like the new reports, there’s still data that’s worth discussing. If we can agree on what % rate deems a successful show we now get to understand audience behaviour at a lower level.
Breakfast is also a great example, and expected lower % across the board given the nature of the shows. Retention below:
36.21% - Sunrise
35.55% - Today
34.28% - ABC
They’ve taken away data points that’s for sure, but we now have other metrics we can discuss and see a picture over time.
Whilst it’s not a 1:1 relationship for each individual viewer, it is a high level indicator of how “sticky” a tv show is.
What’s everyone’s thoughts on the data above?
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I mentioned yesterday that the inclusion of reach is definitely interesting but it is no where near as useful as capital city and network % numbers were.
There is no reason they couldn’t adjust the existing “Total TV” chart to include reach in it.
This change is a huge step backward.
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I also find that with late timing of the data release, the moment has passed. People are interested in TV ratings but not at lunch time the next day.
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To be fair Breakfast TV is probably the one area where reach is a fairer measure as people are tuning in and out throughout the morning in line with their own morning routine with very few watching the entire show. 1 minute reach is not giving as useful data as say a 5 minute reach would though.
Primetime wise the national TV average is certainly the fairer figure, and despite all the “world first” stuff from OzTam most other countries already reported a national figure too and the UK has certainly included BVOD for a couple of years now.
Losing the city breakdown though is dumb - when how statistics are reported is changed to include less information there is something they’re trying to hide. Considering how historic the Sydney v Melbourne markets have been important it is baffling to exclude that. Will it remain in the officials a week later?
2 Likes
Total TV Consolidated 7 Days
Total TV Consolidated 7 Top 30 Programs Total People
| Rank | Description | Network | Reach | Average | BVOD |
|---|---|---|---|---|---|
| 1 | 2024 AUSTRALIAN OPEN D15 -MEN’S FINAL | Nine | 4,779,000 | 2,135,000 | 319,000 |
| 2 | SEVEN NEWS – SUN | Seven | 2,553,000 | 1,384,000 | 34,000 |
| 3 | 2024 AUSTRALIAN OPEN D15 -MEN’S FINAL -PRE MATCH | Nine | 2,396,000 | 1,035,000 | 117,000 |
| 4 | 2024 AUSTRALIAN OPEN D15 -MEN’S FINAL -PRESENTATION | Nine | 2,200,000 | 791,000 | 132,000 |
| 5 | SEVEN’S CRICKET: SECOND TEST – AUSTRALIA V WEST INDIES D4 S1 | Seven | 1,889,000 | 851,000 | 0 |
| 6 | THE 1% CLUB (R) | Seven | 1,589,000 | 743,000 | 18,000 |
| 7 | SEVEN’S CRICKET: SECOND TEST – AUSTRALIA V WEST INDIES D4 S2 | Seven | 1,525,000 | 1,002,000 | 0 |
| 8 | MUSTER DOGS-EV | ABC | 1,369,000 | 907,000 | 101,000 |
| 9 | 9NEWS SUNDAY | Nine | 1,354,000 | 904,000 | 54,000 |
| 10 | ABC NEWS SUNDAY-EV | ABC | 1,322,000 | 808,000 | 23,000 |
| 11 | SEVEN’S CRICKET: SECOND TEST – AUSTRALIA V WEST INDIES D4 TEA | Seven | 1,238,000 | 895,000 | 0 |
| 12 | SEVEN’S CRICKET: T20 INT: AUS V SA WOMEN’S | Seven | 1,111,000 | 251,000 | 0 |
| 13 | WEEKEND SUNRISE – SUN | Seven | 1,044,000 | 377,000 | 17,000 |
| 14 | ABC NEWS-PM | ABC | 1,039,000 | 38,000 | 2,000 |
| 15 | M- JIMMY BARNES: WORKING CLASS BOY | Seven | 925,000 | 189,000 | 5,000 |
| 16 | RBT | Nine | 910,000 | 457,000 | 24,000 |
| 17 | SEVEN’S CRICKET: SECOND TEST – AUSTRALIA V WEST INDIES D4 PRE GA | Seven | 880,000 | 387,000 | 0 |
| 18 | WEEKEND TODAY – SUNDAY | Nine | 861,000 | 309,000 | 22,000 |
| 19 | TOTAL CONTROL-EV | ABC | 831,000 | 547,000 | 95,000 |
| 20 | 7NEWS SPOTLIGHT – SUMMER | Seven | 822,000 | 279,000 | 7,000 |
| 21 | 2024 AUSTRALIAN OPEN D15 -WOMEN’S DOUBLES FINAL | Nine | 800,000 | 226,000 | 14,000 |
| 22 | GLADIATORS – GRAND FINALE | 10 | 777,000 | 333,000 | 25,000 |
| 23 | THE SUNDAY PROJECT | 10 | 734,000 | 270,000 | 10,000 |
| 24 | SEVEN’S CRICKET: SECOND TEST – AUSTRALIA V WEST INDIES D4 S2 MUL | Seven | 728,000 | 425,000 | 0 |
| 25 | 10 NEWS FIRST SUN | 10 | 723,000 | 314,000 | 9,000 |
| 26 | GRAND DESIGNS TRANSFORMATIONS-ENCORE | ABC | 720,000 | 261,000 | 4,000 |
| 27 | WEEKEND BREAKFAST-AM | ABC | 665,000 | 228,000 | 11,000 |
| 28 | WEEKEND SUNRISE – SUN – EARLY | Seven | 563,000 | 251,000 | 11,000 |
| 29 | M- PEARL HARBOR-PM | Seven | 555,000 | 101,000 | 2,000 |
| 30 | 9NEWS FIRST AT FIVE | Nine | 541,000 | 320,000 | 19,000 |
Total TV Consolidated 7 Top 30 Programs 25-54
| Rank | Description | Network | Reach | Average | BVOD |
|---|---|---|---|---|---|
| 1 | 2024 AUSTRALIAN OPEN D15 -MEN’S FINAL | Nine | 1,959,000 | 899,000 | 203,000 |
| 2 | 2024 AUSTRALIAN OPEN D15 -MEN’S FINAL -PRE MATCH | Nine | 889,000 | 400,000 | 72,000 |
| 3 | 2024 AUSTRALIAN OPEN D15 -MEN’S FINAL -PRESENTATION | Nine | 886,000 | 319,000 | 83,000 |
| 4 | SEVEN NEWS – SUN | Seven | 700,000 | 352,000 | 18,000 |
| 5 | SEVEN’S CRICKET: SECOND TEST – AUSTRALIA V WEST INDIES D4 S1 | Seven | 585,000 | 277,000 | 0 |
| 6 | SEVEN’S CRICKET: SECOND TEST – AUSTRALIA V WEST INDIES D4 S2 | Seven | 501,000 | 369,000 | 0 |
| 7 | THE 1% CLUB (R) | Seven | 455,000 | 223,000 | 10,000 |
| 8 | SEVEN’S CRICKET: SECOND TEST – AUSTRALIA V WEST INDIES D4 TEA | Seven | 420,000 | 343,000 | 0 |
| 9 | 9NEWS SUNDAY | Nine | 395,000 | 244,000 | 30,000 |
| 10 | GLADIATORS – GRAND FINALE | 10 | 344,000 | 163,000 | 18,000 |
| 11 | WEEKEND TODAY – SUNDAY | Nine | 299,000 | 99,000 | 13,000 |
| 12 | WEEKEND SUNRISE – SUN | Seven | 295,000 | 95,000 | 10,000 |
| 13 | MUSTER DOGS-EV | ABC | 285,000 | 185,000 | 48,000 |
| 14 | SEVEN’S CRICKET: T20 INT: AUS V SA WOMEN’S | Seven | 276,000 | 61,000 | 0 |
| 15 | SEVEN’S CRICKET: SECOND TEST – AUSTRALIA V WEST INDIES D4 S2 MUL | Seven | 270,000 | 165,000 | 0 |
| 16 | THE SUNDAY PROJECT | 10 | 268,000 | 109,000 | 6,000 |
| 17 | SEVEN’S CRICKET: SECOND TEST – AUSTRALIA V WEST INDIES D4 PRE GA | Seven | 266,000 | 115,000 | 0 |
| 18 | ABC NEWS-PM | ABC | 262,000 | 10,000 | 1,000 |
| 19 | RBT | Nine | 255,000 | 122,000 | 14,000 |
| 20 | M- JIMMY BARNES: WORKING CLASS BOY | Seven | 254,000 | 52,000 | 3,000 |
| 21 | 7NEWS SPOTLIGHT – SUMMER | Seven | 244,000 | 99,000 | 4,000 |
| 22 | ABC NEWS SUNDAY-EV | ABC | 227,000 | 129,000 | 11,000 |
| 23 | 2024 AUSTRALIAN OPEN D15 -WOMEN’S DOUBLES FINAL | Nine | 223,000 | 67,000 | 8,000 |
| 24 | FOOTBALL: AFC ASIAN CUP | 10 | 197,000 | 83,000 | 12,000 |
| 25 | 10 NEWS FIRST SUN | 10 | 187,000 | 84,000 | 5,000 |
| 26 | WEEKEND BREAKFAST-AM | ABC | 182,000 | 60,000 | 6,000 |
| 27 | M- PEARL HARBOR-PM | Seven | 174,000 | 29,000 | 1,000 |
| 28 | TOTAL CONTROL-EV | ABC | 173,000 | 103,000 | 43,000 |
| 29 | ALL 4 ADVENTURE | 10 | 166,000 | 86,000 | 12,000 |
| 30 | WEEKEND SUNRISE – SUN – EARLY | Seven | 143,000 | 61,000 | 6,000 |
Total TV Consolidated 7 Top 30 Programs 16-39
| Rank | Description | Network | Reach | Average | BVOD |
|---|---|---|---|---|---|
| 1 | 2024 AUSTRALIAN OPEN D15 -MEN’S FINAL | Nine | 1,038,000 | 468,000 | 137,000 |
| 2 | 2024 AUSTRALIAN OPEN D15 -MEN’S FINAL -PRE MATCH | Nine | 454,000 | 193,000 | 44,000 |
| 3 | 2024 AUSTRALIAN OPEN D15 -MEN’S FINAL -PRESENTATION | Nine | 441,000 | 147,000 | 56,000 |
| 4 | SEVEN NEWS – SUN | Seven | 258,000 | 120,000 | 9,000 |
| 5 | SEVEN’S CRICKET: SECOND TEST – AUSTRALIA V WEST INDIES D4 S1 | Seven | 247,000 | 103,000 | 0 |
| 6 | SEVEN’S CRICKET: SECOND TEST – AUSTRALIA V WEST INDIES D4 S2 | Seven | 200,000 | 147,000 | 0 |
| 7 | 9NEWS SUNDAY | Nine | 176,000 | 108,000 | 15,000 |
| 8 | SEVEN’S CRICKET: SECOND TEST – AUSTRALIA V WEST INDIES D4 TEA | Seven | 170,000 | 138,000 | 0 |
| 9 | THE 1% CLUB (R) | Seven | 159,000 | 83,000 | 5,000 |
| 10 | GLADIATORS – GRAND FINALE | 10 | 144,000 | 72,000 | 10,000 |
| 11 | SEVEN’S CRICKET: SECOND TEST – AUSTRALIA V WEST INDIES D4 S2 MUL | Seven | 128,000 | 80,000 | 0 |
| 12 | MUSTER DOGS-EV | ABC | 108,000 | 67,000 | 25,000 |
| 13 | SEVEN’S CRICKET: T20 INT: AUS V SA WOMEN’S | Seven | 107,000 | 23,000 | 0 |
| 14 | WEEKEND TODAY – SUNDAY | Nine | 104,000 | 32,000 | 6,000 |
| 15 | RBT | Nine | 104,000 | 49,000 | 7,000 |
| 16 | THE SUNDAY PROJECT | 10 | 102,000 | 38,000 | 3,000 |
| 17 | FOOTBALL: AFC ASIAN CUP | 10 | 100,000 | 46,000 | 9,000 |
| 18 | 2024 AUSTRALIAN OPEN D15 -WOMEN’S DOUBLES FINAL | Nine | 100,000 | 26,000 | 4,000 |
| 19 | ABC NEWS-PM | ABC | 93,000 | 3,000 | 1,000 |
| 20 | SEVEN’S CRICKET: SECOND TEST – AUSTRALIA V WEST INDIES D4 PRE GA | Seven | 87,000 | 40,000 | 0 |
| 21 | WEEKEND SUNRISE – SUN | Seven | 82,000 | 25,000 | 4,000 |
| 22 | M- JIMMY BARNES: WORKING CLASS BOY | Seven | 78,000 | 14,000 | 1,000 |
| 23 | 7NEWS SPOTLIGHT – SUMMER | Seven | 76,000 | 27,000 | 2,000 |
| 24 | ABC NEWS SUNDAY-EV | ABC | 75,000 | 41,000 | 6,000 |
| 25 | ALL 4 ADVENTURE | 10 | 67,000 | 33,000 | 6,000 |
| 26 | 10 NEWS FIRST SUN | 10 | 67,000 | 32,000 | 2,000 |
| 27 | TOTAL CONTROL-EV | ABC | 65,000 | 42,000 | 22,000 |
| 28 | WEEKEND BREAKFAST-AM | ABC | 62,000 | 18,000 | 3,000 |
| 29 | 9NEWS FIRST AT FIVE | Nine | 61,000 | 34,000 | 6,000 |
| 30 | RAGE-LE | ABC | 60,000 | 5,000 | 0 |
Total TV Consolidated 7 Top 30 Programs Grocery Shoppers
| Rank | Description | Network | Reach | Average | BVOD |
| 1 | 2024 AUSTRALIAN OPEN D15 -MEN’S FINAL | Nine | 3,683,000 | 1,679,000 | 244,000 |
| 2 | SEVEN NEWS – SUN | Seven | 1,965,000 | 1,095,000 | 27,000 |
| 3 | 2024 AUSTRALIAN OPEN D15 -MEN’S FINAL -PRE MATCH | Nine | 1,857,000 | 814,000 | 91,000 |
| 4 | 2024 AUSTRALIAN OPEN D15 -MEN’S FINAL -PRESENTATION | Nine | 1,744,000 | 623,000 | 101,000 |
| 5 | SEVEN’S CRICKET: SECOND TEST – AUSTRALIA V WEST INDIES D4 S1 | Seven | 1,444,000 | 666,000 | 0 |
| 6 | THE 1% CLUB (R) | Seven | 1,226,000 | 570,000 | 14,000 |
| 7 | SEVEN’S CRICKET: SECOND TEST – AUSTRALIA V WEST INDIES D4 S2 | Seven | 1,165,000 | 766,000 | 0 |
| 8 | MUSTER DOGS-EV | ABC | 1,112,000 | 740,000 | 80,000 |
| 9 | ABC NEWS SUNDAY-EV | ABC | 1,076,000 | 669,000 | 18,000 |
| 10 | 9NEWS SUNDAY | Nine | 1,072,000 | 716,000 | 43,000 |
| 11 | SEVEN’S CRICKET: SECOND TEST – AUSTRALIA V WEST INDIES D4 TEA | Seven | 945,000 | 678,000 | 0 |
| 12 | SEVEN’S CRICKET: T20 INT: AUS V SA WOMEN’S | Seven | 873,000 | 196,000 | 0 |
| 13 | ABC NEWS-PM | ABC | 840,000 | 31,000 | 2,000 |
| 14 | WEEKEND SUNRISE – SUN | Seven | 836,000 | 306,000 | 14,000 |
| 15 | M- JIMMY BARNES: WORKING CLASS BOY | Seven | 737,000 | 153,000 | 4,000 |
| 16 | RBT | Nine | 733,000 | 370,000 | 19,000 |
| 17 | SEVEN’S CRICKET: SECOND TEST – AUSTRALIA V WEST INDIES D4 PRE GA | Seven | 694,000 | 302,000 | 0 |
| 18 | TOTAL CONTROL-EV | ABC | 688,000 | 457,000 | 76,000 |
| 19 | WEEKEND TODAY – SUNDAY | Nine | 685,000 | 250,000 | 18,000 |
| 20 | 2024 AUSTRALIAN OPEN D15 -WOMEN’S DOUBLES FINAL | Nine | 652,000 | 187,000 | 11,000 |
| 21 | 7NEWS SPOTLIGHT – SUMMER | Seven | 641,000 | 217,000 | 5,000 |
| 22 | GRAND DESIGNS TRANSFORMATIONS-ENCORE | ABC | 597,000 | 218,000 | 3,000 |
| 23 | 10 NEWS FIRST SUN | 10 | 567,000 | 251,000 | 8,000 |
| 24 | THE SUNDAY PROJECT | 10 | 557,000 | 209,000 | 8,000 |
| 25 | WEEKEND BREAKFAST-AM | ABC | 551,000 | 192,000 | 9,000 |
| 26 | GLADIATORS – GRAND FINALE | 10 | 539,000 | 227,000 | 21,000 |
| 27 | SEVEN’S CRICKET: SECOND TEST – AUSTRALIA V WEST INDIES D4 S2 MUL | Seven | 535,000 | 318,000 | 0 |
| 28 | M- PEARL HARBOR-PM | Seven | 445,000 | 79,000 | 2,000 |
| 29 | WEEKEND SUNRISE – SUN – EARLY | Seven | 441,000 | 198,000 | 9,000 |
| 30 | 9NEWS FIRST AT FIVE | Nine | 435,000 | 260,000 | 15,000 |