Maybe. Although it’s always sad when people in the media industry lose their jobs, somehow I don’t think too many people on these forums would be mourning the demise of the SCA Canberra graphics department when most of their work over the years has been closer to something you’d expect to see from a student project rather than broadcast-quality graphics!
I doubt it. Southern Cross News Tasmania had a major (and well overdue!) On-Air Presentation relaunch only a couple of months ago, so I’d probably expect them to replace the Southern Cross News logo with the Seven News logo and call it a day.
Also, “Seven News” report signoffs will probably be played intact (and also used by local reporters for brand consistency) once the relaunch happens?
I wonder if the SA bulletin will adopt the current 7news theme from July 1? Also I would assume a graphics refresh from July 1 to tie it in with 7nrws.
not sad to see the News as it unfolds logo gone but sad to see the entire SC brand go. When I was growing up I dreamed of having all the same as the mainland and then we had full Ten branding for TDT10 for years and now we have the same again for TDT9 but as I’ve grown older I’ve got a new appreciation for keeping unique cultures and things that are locally unique so I’ll be a little sad when that goes. I do wish they would change LCN though or have both 6 and 7 range pointing to the various streams.
That doesn’t happen anywhere near as much as it used to unfortunately and most receivers prioritise the stronger signal I believe. The actual frequencies won’t change just the shortcuts.
Nope. I hear you. This sort of crap should be made illegal. I’d love it if American style affiliation relationships and identification rules were brought in. That’d really put the fly in the ointment.
I’m not sad, maybe it’ll lead to actually having more than 15 mins of news pushed out into 40 mins. Its not like the local bulletin is disappearing. Gets rid of the silly situations like 7 Melb sending a person down to Hobart after the flood when someone in Hobart could have done the job more than adequately.
As for the 7 branding, it’s been a sloppy set up for years of having the odd promo for 7 make it to air.
Yes, bit sad the SC branding is disappearing but you’d argue it is inevitable that once the reach rule disappears these ‘smaller’ guys would sell out to their metro suppliers anyway.
Yes, I’m aware Southern Cross still own that and 50% of the joint venture here but won’t have their name attached to either. You’d hope it changes silliness like this though. Seems such a waste of resources to send someone down when someone from the affiliate would suffice. Nothing wrong with metro and regionals working together in harmony. At a guess, if the reach rule wasn’t there Southern Cross would possibly sell out to 7 anyway.
