So now Southern Cross Austereo is out of the TV game I wonder If ARN will move In to take control of their radio assets.
Perhaps they didn’t want the rest of them but that was part of the deal SCA was pushing - take them as a package or not at all. Gives ADH a footprint and an in, significant population or not.
while the TV business was one of the sticking points of why the merger collapsed, I don’t think that ARN is in a position considering how much they’ve been cutting to pay for Kyle and Jackie O…
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Not necessarily. The joint ventures are pretty much a requirement of the process to get the main stations like SC Tas, Seven Central, Seven Darwin and the monopoly SG/BH stations.
It will be up to the revised leadership between the new and existing owners to now decide whether enough has changed to make a change from maintaining these mostly loss-making stations.
What is ADH seeing in the next 5 years in these stations?
I understand Paramount / 10 buying the SNSW, NNS, QLD and VIC stations and ADH buying Tasmania. But the rest are tiny stations in small population areas with declining audiences and ad revenue that is only getting smaller by the year.
What are they seeing that no one else can see?
Even stranger when you consider how much they’ll be worth in a few years when the whole company folds
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Check the Wikipedia page that has been updated by one of the members of this forum who hasn’t got the foggiest.
Thankfully someone has now fixed the page
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It would be more fun to see Seven try to stop their name being used in
Seven Tasmania Nightly Newsmax
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Building out a right-wing media base that holds influence over a small state with a whopping 12 senators is a pretty great business proposition. Bang for your buck, it’s pretty much the most efficient investment. I wonder who is backing ADH with all this cash…
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“We want to build on the investment in Tasmania … and we want to invest in local production and we want to invest in local news.”
Good. Hope they carry out their promise.
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This whole thing is really interesting, you would hope that they stay true to their word, but what they’re saying really bucks the trend with local news and productions being increasingly cut and harder to monetize.
For the sake of everyone employed, and the wider industry, I really hope it materializes.
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Imagine all will be good while someone is bankrolling the operation for political influence but how long that lasts, who knows.
SCA’s financial results also mark the company’s full transition away from television, with the sale of its regional TV assets to Australian Digital Holdings (ADH) and Network Ten. Kelly explained that the move was long-planned and aligns with the company’s focus on audio. “We’ve been very clear for 18 months now – we want to be all about audio because the TV assets are regional assets,” he said.
He noted that these assets are better suited for networks with national infrastructure. “The main part of our TV assets were Ten-related services in regional Queensland, New South Wales, and Victoria. They’re much better placed belonging to the network – being Ten Paramount – because they’ve got all the infrastructure and efficiencies to run not just the metro network, but the regional network as well.”
The sale also addresses challenges in selling regional TV inventory separately from metro campaigns. “From a revenue perspective, as you can imagine, when they go and sell a campaign on I’m a Celebrity, Get Me Out of Here! to Bunnings, and they go to them and say, ‘Do you want to do a campaign on that show?’ they say, ‘Yeah, we’ll give you X.’ If we then go two weeks later to Bunnings and say, ‘We also want you to advertise as a sponsor across regional Australia,’ you’re not going to get the same one plus one equals two.”
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Plus two senators in the NT. That’s 14 out of 64.
Current staff at 7 Tasmania have approached the ABC with concerns about ADH’s takeover.
One staff member said they were “disheartened” and feared “editorial intrusions” would occur, despite public assurances otherwise.
Another felt their integrity was now “in jeopardy” and expressed concerns about the future and local content.
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End of era really, with the first Regional TV stations in Australia (GLV/BCV) now fully absorbed (ownership wise) by a Metropolitan TV Network.
Their history and ownership since 1961 is really quite fascinating.
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$6M would only buy you a flash house in Sydney or two not so flash ones - some of ADH’s TV stations changed hands for 10 times that back in their hey day before aggregation.
7 would be kicking themselves now for low-balling SCA on their TAS stations.
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Very true but they will still retain the same callsigns unless they change to the same callsign ATV.