Seven also showed a couple of test matches in the early 1990s.
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From memory they promoted their own matches and ignored everything else.
For example when Nine had Friday nights they would promote the upcoming Sunday games and not mention anything about Saturday’s games which were on 10.
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Networks are desperate. Just look at Ten promoting Kayo for UFC. V’landys has all the power and I’m sure he would want US style promotion of coverage.
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There’s a lot more to promoting other games like SOO that with direct promos and the like. There is also coverage in other shows across the network like breakfast TV and multiple news programs. A recent example was a Matildas game shown on 10 got significant coverage on Sunrise (wearing Australian scarves etc) but almost no mention on Today.
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I think what people are talking about is the in game promotion seen with US sports like NBA, NHL. They have promo reads where they read the ‘upcoming national tv schedule’ and say ‘“tmr on NBC or Thursday night on ESPN” etc
If it’s in the contract then they will say it, so not a big issue. If it’s Thursday on 9, Friday on 10, Saturday on 7 etc for 9 to say that “remaining FTA games this week, Friday Night on 10, Saturday night of 7” etc
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To be fair, that’s probably a Paramount contract condition since Paramount shares the PPV rights with Kayo and 10 simply gets sublicenced fights in a way
There will be a lot written and said about the next NRL broadcast deal. Here is some certainty: those bidding for the rights have until May 5 to ask questions of the NRL about their submission. And the cut-off date is May 26 to make a play for the rights.
Once the submissions are in, the negotiations will take place.
The NRL does not want its fans to have to pay to watch every game. Nor does it want to subsidise the pay TV deal the AFL struck through subscriptions.
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your 100% right
Rohan Lund, who last week was appointed CEO of Southern Cross Media – the recently merged entity that owns the Seven Network and Southern Cross Austereo – said he was “thinking a lot about the NRL”.
But in his first week in the top job at Southern Cross Media, Mr Lund suggested Seven has bolder ambitions with regards to the NRL, flagging a likely tilt at the annual three-match State of Origin series.
“State of Origin is one of the premier events on the Australian sports calendar. Of course it’s something I would be interested in. If we were going to make a play for the NRL, I don’t know why we would only look at one game,” Mr Lund said.
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SHOOSH
The speculation won’t go away about Nine making a huge push for its streaming service Stan to nab more NRL content in the new TV rights deal.
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Selling their radio stations can see Nine get everything as well as their premium sport portfolio expanding. Stan should get the URC and EPCR Champions Cup rugby plus Top 14. The first one hasn’t been on Australian TV at all
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Ok but this is the NRL thread
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I was off-topic but the sale of their radio stations earlier this year enables Stan to be aggressive in snapping up premium sports rights.
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Sure - none of those are premium in the Australian market though. I do agree that the radio station sale looms large though. Big strategic change.
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