Audience Reach, Ownership Control and Local Content

That was a good year for drama on 10, but not reflective of what they’re currently doing with Neighbours back in the schedule as I don’t believe there are any new FTA first commissions coming this year.

Heat and Riptide were both only commissioned off the back of Neighbours being cancelled and were co-commissions with 5 in the UK.

The Secret She Keeps, The Appleton’s Ladies’ Potato Race, NCIS: Sydney and Five Bedrooms were all Paramount+ exclusives that got a run on FTA.

My Life Is Murder is now basically a NZ series, plus is a AcornTV exclusive and gets a very delayed broadcast on FTA here.

North Shore and whatever episodes of Neighbours they aired in that period were really the only wholly free-to-air focused commissions from the network out of that list.

2 Likes

Even Neighbours isn’t really free-to-air focused being a partnership with Amazon.

2 Likes

That’s a good point, the show is mostly propped up by Amazon now.

Still, not quite as bad as 9 - even though they invest a lot in Australian originals on Stan.

The international study examined the economic dominance of key players in 15 markets across the world. Only Brazil had a higher media concentration than Australia.

News Corp, Nine Entertainment, Seven West Media and Australian Community Media have increased their share, which was 78% in 2019, due to mergers and acquisitions such as Nine buying Fairfax Media in 2018.

Prof Terry Flew and Dr Rob Nicholls from the University of Sydney’s media and communications department say funds from a levy on digital advertising could be invested in journalism.

The data comes from the fifth ACMA SVOD Australian content report and includes figures provided on a voluntary basis from Prime Video, Disney+, Netflix, Paramount+ and Stan.

It doe not include Apple TV+.

1 Like