2024 United Kingdom General Election - Media Coverage

BBC reached audience of 4.2 million for exit poll reveal and analysis between 10pm and 11pm.

Three million fewer people tuned in to traditional TV programming for last night’s exit poll revealing a predicted Labour landslide compared to the last election night in 2019.

A cumulative 7.3 million people watched the 10pm coverage across BBC One, ITV, Channel 4, Sky News, GB News and the BBC News Channel on Thursday according to audience estimates by Barb.

This compares to 9.9 million in December 2019.

Election exit poll viewing figures 10pm-11pm in 2024 vs 2019

Channel 2024 2019
BBC One 4.2M 6.1M
ITV1 1.3M 2.3M
Channel 4 930K 466K
Sky News 530K 512K
BBC News 306K 506K

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If anybody wants to rewatch the BBC coverage, Political TV is currently in the process of uploading it all to YouTube:

I will also be uploading coverage from a variety of radio stations in the coming days, but if you want a sample of how it was covered during news bulletins on non-news stations, I’ve compiled all the IRN/Sky News bulletins from 9pm (1hr before polls closed and reporting restrictions lifted) to 8am (when the final few results were trickling it).

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Breakfast TV. Sunrise and Today had about the same amount of coverage, both with an in studio discussion with an expert supplementing the live crosses.

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It was on Fetch was it not?

Prominent coverage in some mastheads, less so in others, missing the front page in a few.

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That Harvey Norman ad really takes the piss - there are nearly more words in the fineprint than in the copy of both the SMH and the Herald Sun

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They’ll probably cram more words in one of their double page spreads.

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BBC’s Election coverage online is designed by the same designer who worked on their Insta layouts. Not sure if she had some input to the new lower thirds.

The thumbnail picture looks great - the colours in the triangle backdrop looked a bit more subtle than the on-air version.

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If anybody is interested in listening back to radio coverage of election night (plus the day after), everything I’ve collated is available on my OneDrive:

https://1drv.ms/f/s!AroEdfrXY_3bgdA1ZHp_a4k__68Gmw

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The election coverage was covered on the ABC’s Media Watch last night.

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An interesting Twitter thread on the broadcast side of things:
https://x.com/ryanwmckenna/status/1810235296807633131

And the full credits of the BBC design team:

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For those wondering what the BBC’s coverage in the nations (Wales, Scotland, Northern Ireland) was like:

Credit: YouTube/jgh

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Love that intro music.

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No Welsh coverage here though?

BBC Wales did do coverage, however, didn’t see an upload. Just had it there so people know what I mean when referring to the nations.

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Thanks for finding and compiling these. Had read on Twitter about the differences but to see it has been good.

Would like to see if anyone had uploaded the language versions of the broadcasts from the second night?

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Update found it from same channel:

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BBC did unique coverage of the national election for each England, Scotland, Wales and NI?

That seems so odd to me - I know they are all “countries” (without passports, embassies, currencies etc) but they are all UK - one national election

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All three have different political issues and interests than those living in England - including different parties representing them sometimes.

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Different areas of a nation always have different issues affecting them.

But Scotland ni wales and England were all in the same race: sunak V starmer

It was one election

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