They need to get rid of the very boring Tuesday eps and introduce more team based challenges.
More team challenges would be great. The immunity challenges are at the bottom, but I still find them watchable enough. Immunity adds a different element to the routine of the usual challenges, so I think they need to keep it.
Just talking from a popularity (overnight ratings) point of view, there wasnât much difference between the numbers for each day last year. Mondayâs episodes were very slightly more popular than Tuesdayâs. Monday and Wednesday were least popular as there were some days that faced bigger competition (State of Origin etc) through the course of the series. So from that perceptive it looks like the producers hit a fairly good balance of episodes across each week.
Yes, still âwatchableâ, but they are definitely much weaker episodes than the others - the producers know this and that is why there have been such dramatic changes to the Tuesday format.
More importantly however, theyâve damaged the programmeâs credibility. Producers asking professional cooks to go slow / mix things up / cook weirdly, while an amateur contestant (one who just happens to be a great personality / programme-narrator too) storms through for a win. The smell of BS is too much.
I would expect similar ratings because you canât follow a series and simply miss eps as a viewer.
The Sunday Telegraph reports Theresa was an actress who appeared in several Aussie shows in the early â90s including Home and Away, G.P. and Paradise Beach under her maiden name Theresa Wong. I wonder if she would mention her career during the top 50 auditions?
Tuesdays were great last year with Shannon Bennett, viewers seemed to love the Immunity Challenge again.
Werenât Tuesdays the highest rating night for Ten last year, many eps got 1.2 to 1.3m+
Spotted advertising for the new season of Masterchef on 2 Brisbane buses today.
Thereâs also a massive billboard for this on the M1 southbound about halfway between Brisbane & the Gold Coast however it doesnât have anything about when it starts or when it airs. It does look like there is plenty of room down the bottom for an overlay to be placed with these details which would be ideal.
The schedule for week 1 is out via TV Week. It is similar to last season but without the team challenge.
Sunday - Tuesday: top 50 auditions
Wednesday - top 24 cooking challenge with guest judge Billie McKay (last yearâs winner)
Thursday - elimination challenge
Iâll skip the auditions episodes and start watching from Wednesday night with the top 24 contestants .It will be great to see last seasonâ s winner Billie as a guest judge.
Hmm, I would keep the team challenge before anything else.
The problem with the team challenge last season was that it was a restaurant service challenge and caught many contestants off guard, given they only did one cooking challenge before. They should always start with the basics first.
When you watch MKR, and the interaction between each couple, you realise how important it is that MasterChef chooses people who ânarrateâ well. Hence that selection, and people like Georgia, or Dani, or Kate skating all the way through.
Thatâs not a reason not to have it. They were thrown in the deep end and it was good TV. They were all in the same boat.
Sponsors for this season:
Coles, Harvey Norman, Swisse Wellness, IKEA, Devondale, ANZ, Qantas
IKEA and ANZ are new sponsors of the show. IKEA obviously provides dinnerware and furniture for the MC house (before that the show used several local suppliers), and ANZ replacing American Express as the showâs financial partner, providing debit cards for contestants to spend at Coles (similar to My Kitchen Rules using Commonwealth Bank cards at Coles) and prizemoney for the second and third-placed contestants.
##ten Announces MasterChef Australia 2016 Sponsors.
Coles, Harvey Norman, Swisse Wellness, IKEA, Devondale, ANZ, Qantas On Board For Season 8.
Network Ten today announced the sponsors for MasterChef Australia 2016, which premieres Sunday, 1 May at 7.30pm on TEN.
The new season of the #1 television program of 2015 in people 25 to 54 and the #1 non-sport program in total people is backed by some of the biggest companies in Australia, including returning principal partner Coles, plus Harvey Norman, Swisse Wellness, IKEA, Devondale, ANZ and travel partner Qantas.
Tania Jones, Content and Brand Partnerships Director at Multi Channel Network, said: âMasterChef Australia is an exceptional franchise that provides powerful partnership and integration opportunities on-screen and online.
âWeâre thrilled to have experienced the most successful sales integration year so far for the program, which is testament to the legacy of its broadcast history and Network Tenâs commitment to producing Australiaâs most premium cooking show.â
Coles Marketing Director, George Dymond, said: âColes is extremely proud to once again partner with MasterChef Australia to supply the food for the MasterChef Australia pantry so contestants can make extraordinary food to inspire viewers at home.
âWe are excited to be partnering with MasterChef Australia for an eighth year and we hope this new season will encourage all Australians to be MasterChefs in their own kitchen and feed their families delicious new meals.â
Harvey Norman Home Appliances General Manager, Haydon Myers, said: âHarvey Norman are proud to be associated with the program that got Australia cooking â MasterChef Australia. Never before have more Australians of all ages spent more time in the kitchen preparing delicious creations, made all the easier with the great innovations now available in kitchen appliances.â
Swisse Wellness Director of Sales and Marketing, Michael Howard, said: âThis is the fourth year Swisse has been on the MasterChef Australia journey as a sponsor and we are so excited for the 2016 series to kick off.
âWe love meeting new contestants each year and watching them evolve as the series unfolds. The energy and the passion the contestants have is contagious, spreading into living rooms and homes all across Australia.
âWe are also proud to be supporting our Global Ambassador George Calombaris and seeing him in his element, cooking, creating, coaching and inspiring the contestants towards their dreams of becoming Australiaâs newest MasterChef,â he said.
IKEA National External Communications and Media Manager, Peter Moore, said: âOur vision is to create a better everyday life for people. Thatâs why we offer well-designed, functional products at truly affordable prices so that as many people as possible can create a better life in their homes. This, of course, includes the heart of the home â the kitchen.
âThis partnership is a genuine fit for the IKEA brand in Australia, as we support the everyday MasterChef, from those experimenting with cooking in their home for the first time, through to the extraordinary dinner party entertainers.
âWe were excited to lend our life at home expertise to the MasterChef Australia house as well as provide many cooking, dinnerware, serving and dining products to help bring to life the creations of this seasonâs incredibly talented contestants. Best of all, 10 of our co-workers had the chance to visit the set during filming â a once in a lifetime experience,â he said.
Devondale Murray Goulburn Executive General Manager Dairy Foods, Albert Moncau, said: âDevondale is delighted to be sponsoring this season of MasterChef Australia. The pioneer reality cooking competition has played a significant role in shaping Australiaâs culinary appreciation and we are pleased to provide the contestants with a range of our premium-quality dairy products. We look forward to watching what delicious masterpieces the amateur chefs will create!â
ANZ Australia Head of Marketing, Carolyn Bendall, said: âWeâre very excited to be joining the MasterChef Australia journey this year. Itâs inspiring to see how invested people of all ages and stages right across Australia are in creativity in the kitchen â itâs the perfect platform for us to launch some new creations of our own as the series unfolds.â
Qantas Group Executive Brand, Marketing and Corporate Affairs, Olivia Wirth, said: âWeâre really excited to be the official airline partner of MasterChef Australia. Itâs a fantastic platform for us to showcase our premium food and wine as well as our lounge and inflight experiences. We look forward to supporting California Week and flying the teams on our new direct service to San Francisco.â
Season eight also boasts some of Australiaâs and the worldâs best chefs, including the queen of the kitchen, Nigella Lawson, plus Heston Blumenthal, Marco Pierre White, Curtis Stone, Maggie Beer, Kylie Kwong and Luke Nguyen, to name just a few.
This is the week where there should be lots of radio & outdoor advertising, probably print as well.
Especially with advertising guru/expert Russell Howcroft (Executive GM of Network Ten, Melbourne) on board. Matt Preston was in his Chapel St office the other day (via twitter)âŚ
Canât wait for next week
For a guru or expert he hasnât done a lot for Ten.
So, looks like their international trip is back on, this time to CaliforniaâŚ