TV History


Internet was slow… porn was low resolution…

Life was better?


Is life better today than it was 20 years ago? In some aspects such as those pointed out by MTLCK above, things are far better now than they were at the turn of the millennium but in others (including to some extent, the television/media landscape), I’d be inclined to say no.

Personally I’d love to see the return of high budget launch promos like the one posted above but with changing priorities/budgets, that isn’t going to happen. Most regular TV viewers couldn’t care less about, if not loathe self-serving promotions such as those which aired on TV during the 1980s, 1990s and even into the Early-Mid 2000s. They just want to see decent programs!


If anything I suspect TV is more receptive to viewers wants and desires these days.

I’m not sure we ever cared about big launch promos (MediaSpy types did of course even if MS didn’t exist at the time).

Back in the dim dark days (the 70s) audiences were treated with contempt; TV shows were held on the shelves for months and sometimes years.


Speaking of the 70s, i take it this was used by ADS7 circa '74?



I think that logo was used network wide by 74, with the possible exception of TVW


apparently delayed in Melbourne until later in 1975.

This clip , dated early 1975, still shows the older 7 circle

YouTube: Conniptions886

I don’t know when the rainbow 7 logo was adopted in Adelaide. HSV7 and ADS7 had common ownership then but that doesn’t necessarily follow that they synced up their logos


#myfriends, why:

  1. Adelaide TV had to depend their national program from Melbourne, so as Brisbane depend on Sydney (in the days of microwaves/tapes) ?

  2. Adelaide/Brisbane TV were/are semi-sat stations of Melbourne/Sydney TV ?

  3. At one point, Adelaide news were presented from Melbourne ? (I don’t think that Brisbane news are ever presented from Sydney…)


That’s not really how it worked although I am not familiar with the logistics at that time. The 7 stations in Sydney, Melbourne, Brisbane and Adelaide were all members of the Seven Network so they bought programs jointly but each station still had the autonomy to do their own production and purchases. If one network member didn’t want a certain program it could have got picked up by a rival channel. It also meant that different stations in the network could make their own shows and sell them across the network. While most production was still based in Sydney and Melbourne, it happened a lot with children’s programs being made in Adelaide and Brisbane and sold nationally.

No they weren’t.

That was Channel 10 in the early 2000s where they had the Adelaide news presented from Melbourne and the Perth news presented from Sydney. Presentation of these bulletins is now back in their respective cities.


I found it in this video, courtesy of Robert Fletcher. Check out 0:28.


This let me think about another question there: Did ATV0 share programs with TVQ0 in the days of common ownership (1970 - 1979), so as ADS/HSV7, #myfriend ???


I wouldn’t put it down to that. Historically the Melbourne and Adelaide stations had a close partnership, due to their ownership and sports coverage (AFL/VFL) Perth have also fallen into that category somewhat.


Common ownership didn’t necessarily enforce common programming but I suppose it did happen but the main factor was which network a channel was a member of. But network and programming arrangements were a lot more casual than they are now.

There was also the situation for some years where Fairfax owned ATN7 in Sydney but also owned QTQ9 in Brisbane. So in Sydney they were a Seven Network member, but in Brisbane it was a Nine Network member. Because of this very little programming overlapped between those 2 channels with some exceptions. Pop music show Sounds was made at ATN7 and was shown on QTQ9 in Brisbane. And children’s program Shirl’s Neighbourhood was made at HSV7 and bought by ATN7 and also appeared in Brisbane on QTQ9. But this sort of thing was not common.

And even though Shirl’s Neighbourhood was made at HSV7, its own sister station in Adelaide (ADS7) didn’t buy it. Instead it got picked up by SAS10. So even common owned stations weren’t guaranteed to buy each other’s product.


National Nine Morning News Partial Bulletin from 29/7/2004:


I loved the old NBN3 helicopter. Being from Port Macquarie it would sometimes pop up this way during the 1990s if a story warranted it.

But check out Ray’s collars!


And that could have been due to Adelaide having its own children’s programs at the time. They were interesting times.


With GG’s mention of “Our next major bulletin is at 6pm” during the closer, this leads us to the inevitable question: At what point during 2004 was the Afternoon Edition of National Nine News launched? What we definitely know is that Nine was competing against Seven with a news bulletin at 4.30pm weekdays by the end of that year.


I remember that Nine launched the Afternoon Edition of National Nine News in August 2004, which was when Seven rested their 4:30 News, due to their coverage of the Athens Olympics taking over the timeslot.


I thought the 4:30 bulletins started in 2003 with the initial “7 Iraq Update” bulletins. These started early in the year from memory (around March) when things were getting hostile towards the war in Iraq commencing and I thought Nine had followed suit fairly quickly. Later once things in Iraq had settled down the bulletin became a more generic 7 News bulletin.


Yep, I think it was called Target Iraq and was presented by David Johnston. I’ve always been a fan of the theme they used for it.

It became a normal bulletin (4:30 news it was called) with David Johnston being the inaugural presenter for that.


I dunno man, I could cope with all that back when news was only a half hour. That extra 30 minutes changes a man.