Tuesday 22 January 2019

ratings
Tags: #<Tag:0x00007f42d8022cc8>

#21

This is the article I must have been remembering. It seems Seven have been wary about spending too much on sport for the last few years and probably why they weren’t prepared to bid ridiculous amounts for the Tennis this time.

We just have to wait and see what effect this has on other programs in the new year though.


#22

That’s not entirely surprising when you consider how many nights and months a reality show (for example) runs, with consistent ratings and key demos.

Where the major sports are the winter codes which are only popular in specific markets, not making or losing money in the other markets.

And the national popular sports in summer run for way less hours/months and also in non-ratings.


#23

I think networks have to pay overs to stop the risk of it getting picked up exclusively by streaming and online services such as YouTube. They star renegotiating it opens a door.


#24

Sport is in some ways a loss-leader. Not that you necessarily lose money on it (although some do), but the advertisement opportunities/integration it offers is also attractive and the ability to promote shows as well. There’s always an audience for the top sports (although as we’ve seen from the BBL ratings, they can fluctuate), which doesn’t always apply to other content. Similar to news, there’s always going to be an audience for it.


#25

Absolutely. State of Origin, NRL and AFL grand finals are always huge raters. Seven forked out huge amounts for exclusive Olympics and Commonwealth Games coverage. Big events, big dollars and big ratings but only airing for a limited time.

Given this, I find it slightly hypocritical when Tim spins cricket coverage (simulcasted) as some good deal because it provides heaps of hours of coverage every year (as opposed to exclusive Tennis). Are Olympics bad then because they only provide around 4 few weeks of coverage every 4 years (winter and summer included)?


#26

I think the sport itsself comes ahead of the one-off events when negotiating rights.

As in, yes, it provides publicity for “most watched programs” and a huge influx of money from the event, but really its the 70-odd other matches in (for example) an AFL and NRL season that bring in the money from a full partnership and sponsorship deal.

On the other hand, this is what drew eyes to 10’s recent Melbourne Cup acquisition, which is really only a one-off with all that money bid, so certainly this deal is questionable!


#27

It’s very sad. Basically free to air networks are saying they can’t afford coverage and Fox are scooping it up, along with viewers. The FTA networks should consider collaborating more with each other to stop Foxtel securing exclusive sports.


#28

Is Foxtel really that popular with Aussie households? Where did they get all the money from? I’ve always found them annoying when they used to inundate our mail box with their crappy pamphlets.


#29

Two word: Rupert Murdoch


#30

Agree. I think the channel 7 and 10 deal with AFL years ago was a good example of this.

From my understanding sport is pay TVs biggest drawcard - denting it would allow more exposure of Aussie shows on FTA


#31

But Fox also has to jack up subscription costs to help pay for the AFL, NRL and cricket rights. So fans and businesses are in a lose/lose situation.


#32

I don’t think that matters as much now there are new and emerging players out there like Kayo. But take your point.


#33

Kayo is Foxtel…


#34

oh


#35

Five City Metro, Consolidated 7 Days, Total People

Network

Consolidated
ABC
8.6%
ABCKidsCOM
2.5%
ABC3
0.9%
ABCNews
1.3%

ABC TTL

13.2%
Seven
14.2%
7Two
3.2%
7Mate
2.9%
7Flix
1.5%
7Food
0.8%

Seven TTL

22.6%
Nine
27.8%
9GO!
2.8%
9GEM
2.8%
9Life
2.1%

Nine TTL

35.5%
10
14.4%
10Bold
3.9%
10Peach
2.7%

Ten TTL

20.9%
SBS
4.8%
Viceland
1.7%
Food
1.1%
NITV
0.2%

SBS TTL

7.8%

Top 20 Programs - Free-to-Air - Consolidated ranked on Increase - Total People

Rank Program Network Consolidated Overnight Increase Inc %
1 BLUEY-PM ABCKIDSCOM
212,000
120,000
92,000
76.8%
2 FAKE OR FORTUNE?-LE ABC
219,000
153,000
66,000
42.9%
3 I'M A CELEBRITY...GET ME OUT OF HERE! TUES ELIMINATI 10
858,000
797,000
61,000
7.6%
4 I'M A CELEBRITY...GET ME OUT OF HERE! TUES 10
786,000
725,000
61,000
8.4%
5 NCIS: LOS ANGELES 10
352,000
299,000
52,000
17.4%
6 NEIGHBOURS 10
151,000
103,000
47,000
45.5%
7 PEPPA PIG-PM ABCKIDSCOM
141,000
110,000
31,000
28.0%
8 NCIS: LOS ANGELES LATE RPT 10
130,000
101,000
29,000
28.5%
9 NCIS: LOS ANGELES RPT 10
196,000
169,000
26,000
15.6%
10 BUILDING THE TUBE SBS
138,000
112,000
26,000
23.2%
11 HEY DUGGEE-AM ABCKIDSCOM
155,000
131,000
24,000
18.4%
12 GREAT AMERICAN RAILROAD JOURNEYS SBS
211,000
187,000
24,000
12.8%
13 MEDITERRANEAN WITH SIMON REEVE SBS
198,000
174,000
23,000
13.5%
14 READY, STEADY, WIGGLE!-AM ABCKIDSCOM
107,000
83,000
23,000
27.9%
15 PEPPA PIG-AM ABCKIDSCOM
151,000
128,000
23,000
17.9%
16 FOREIGN CORRESPONDENT-EV ABC
320,000
298,000
23,000
7.6%
17 8 OUT OF 10 CATS DOES COUNTDOWN SBS
100,000
79,000
21,000
26.2%
18 THE SUPERVET RPT SBS
62,000
44,000
18,000
42.2%
19 THE BOLD AND THE BEAUTIFUL 10
238,000
222,000
16,000
7.3%
20 BING-AM ABCKIDSCOM
69,000
54,000
15,000
27.2%

Top 20 Programs - Free-to-Air - Consolidated ranked on Consolidated - Total People

Rank Program Network Consolidated Overnight Increase
1 2019 AUSTRALIAN OPEN DAY 9 -NIGHT Nine
975,000
975,000
0
2 SEVEN NEWS Seven
961,000
957,000
4,000
3 NINE NEWS 6:30 Nine
885,000
885,000
0
4 SEVEN NEWS / TODAY TONIGHT Seven
877,000
874,000
4,000
5 NINE NEWS Nine
871,000
869,000
2,000
6 I'M A CELEBRITY...GET ME OUT OF HERE! TUES ELIMINATI 10
858,000
797,000
61,000
7 I'M A CELEBRITY...GET ME OUT OF HERE! TUES 10
786,000
725,000
61,000
8 ABC NEWS-EV ABC
636,000
636,000
0
9 2019 AUSTRALIAN OPEN DAY 9 -NIGHT PRE MATCH Nine
568,000
568,000
0
10 THE CHASE AUSTRALIA Seven
552,000
550,000
2,000
11 2019 AUSTRALIAN OPEN DAY 9 -LATE Nine
521,000
520,000
0
12 SEVEN'S CRICKET: BIG BASH LEAGUE - SYD THU V MELB Seven
425,000
425,000
0
13 THE PROJECT 7PM 10
424,000
421,000
4,000
14 10 NEWS FIRST 10
422,000
422,000
0
15 7.30-EV ABC
411,000
407,000
3,000
16 SEVEN'S CRICKET: BIG BASH LEAGUE - SYD THU V MELB Seven
360,000
360,000
0
17 SEVEN'S CRICKET: BIG BASH LEAGUE - SYD THU V MELB Seven
357,000
357,000
0
18 NCIS: LOS ANGELES 10
352,000
299,000
52,000
19 THE CHASE AUSTRALIA-5PM Seven
349,000
347,000
1,000
20 2019 AUSTRALIAN OPEN DAY 9 -DAY Nine
333,000
333,000
0

Top 20 Programs - Subscription - Consolidated ranked on Increase - Total People

Rank Program Network Consolidated Overnight Increase Inc %
1 CHICAGO P.D. UNIVERSAL TV
57,000
27,000
31,000
116.0%
2 THE GREAT BRITISH BAKE OFF LifeStyle FOOD
78,000
49,000
29,000
58.6%
3 OUTLANDER FOX SHOWCASE
60,000
41,000
19,000
46.1%
4 ARROW FOX8
22,000
4,000
17,000
427.6%
5 SILENT WITNESS BBC First
38,000
22,000
16,000
72.9%
6 PAW PATROL Nick Jr.
37,000
23,000
15,000
64.3%
7 ARROW FOX8
28,000
14,000
14,000
99.7%
8 VANDERPUMP RULES ARENA
29,000
15,000
13,000
85.4%
9 THE GREAT BRITISH BAKE OFF LifeStyle FOOD
14,000
2,000
12,000
585.9%
10 MARVEL'S RUNAWAYS FOX8
15,000
3,000
12,000
395.5%
11 TUMBLEWEED FOX Classics
35,000
23,000
12,000
50.4%
12 SILENT WITNESS BBC First
35,000
24,000
12,000
49.7%
13 PAW PATROL Nick Jr.
35,000
24,000
11,000
48.2%
14 MARVEL'S RUNAWAYS FOX8
31,000
19,000
11,000
57.4%
15 TEEN TITANS GO! Cartoon
13,000
2,000
11,000
484.1%
16 GREAT BRITISH BAKE OFF: AN EXTRA SLICE LifeStyle FOOD
27,000
17,000
10,000
61.1%
17 8 OUT OF 10 CATS DOES COUNTDOWN UKTV
19,000
10,000
9,000
95.5%
18 CORONATION STREET UKTV
32,000
23,000
9,000
38.8%
19 BLINDSPOT UNIVERSAL TV
13,000
4,000
9,000
222.4%
20 GAME OF THRONES FOX SHOWCASE
15,000
6,000
9,000
142.3%

Data © OzTAM Pty Limited 2019. The Data may not be reproduced, published or communicated (electronically or in hard copy) in whole or in part, without the prior written consent of OzTAM. “Overnight” figures include “Live” (programs broadcast during the 2am-2am broadcast day) and “As Live” (programs recorded and then watched within the same broadcast day). “Consolidated” figures include Live, As Live and “Time Shift” (programs recorded and then watched within seven days of the initial broadcast).


#36

Five City Metro, Consolidated 28 Days, Total People

Network

ABC
8.7%
ABCKidsCOM
2.6%
ABC3
0.8%
ABCNews
1.2%

ABC TTL

13.3%
Seven
14.0%
7Two
3.2%
7Mate
2.9%
7Flix
1.5%
7Food
0.8%

Seven TTL

22.4%
Nine
27.4%
9GO!
2.8%
9GEM
3.0%
9Life
2.1%

Nine TTL

35.3%
Ten
14.4%
10Bold
3.9%
10Peach
2.6%

Ten TTL

20.9%
SBS
5.0%
Viceland
1.8%
Food
1.1%
NITV
0.2%

SBS TTL

8.1%

Top 20 Programs - Free-to-Air - Consolidated ranked on Increase - Total People

Rank Program Network
Inc 8 - 28
Inc 1-28
Inc on
Inc on
1 BLUEY-PM ABCKIDSCOM
279,000
212,000
120,000
67,000
159,000
31.9% 133.1%
2 FAKE OR FORTUNE?-LE ABC
235,000
219,000
153,000
16,000
82,000
7.4% 53.5%
3 I'M A CELEBRITY...GET ME OUT OF HERE! TUES 10
793,000
786,000
725,000
7,000
68,000
0.9% 9.4%
4 I'M A CELEBRITY...GET ME OUT OF HERE! TUES ELIMIN 10
864,000
858,000
797,000
6,000
67,000
0.7% 8.4%
5 NCIS: LOS ANGELES 10
362,000
352,000
299,000
11,000
63,000
3.1% 21.0%
6 PEPPA PIG-PM ABCKIDSCOM
165,000
141,000
110,000
24,000
54,000
16.7% 49.4%
7 PEPPA PIG-AM ABCKIDSCOM
180,000
151,000
128,000
28,000
51,000
18.8% 40.0%
8 NEIGHBOURS 10
154,000
151,000
103,000
3,000
50,000
2.3% 48.8%
9 READY, STEADY, WIGGLE!-AM ABCKIDSCOM
129,000
107,000
83,000
23,000
46,000
21.5% 55.4%
10 BUILDING THE TUBE SBS
154,000
138,000
112,000
16,000
42,000
11.4% 37.2%
11 PJ MASKS-PM ABCKIDSCOM
127,000
94,000
86,000
33,000
41,000
34.5% 47.8%
12 GREAT AMERICAN RAILROAD JOURNEYS SBS
227,000
211,000
187,000
16,000
40,000
7.8% 21.5%
13 8 OUT OF 10 CATS DOES COUNTDOWN SBS
118,000
100,000
79,000
18,000
39,000
18.2% 49.1%
14 MEDITERRANEAN WITH SIMON REEVE SBS
210,000
198,000
174,000
12,000
36,000
6.1% 20.4%
15 HEY DUGGEE-AM ABCKIDSCOM
165,000
155,000
131,000
10,000
34,000
6.2% 25.7%
16 NCIS: LOS ANGELES LATE RPT 10
134,000
130,000
101,000
5,000
33,000
3.7% 33.2%
17 NCIS: LOS ANGELES RPT 10
202,000
196,000
169,000
7,000
33,000
3.4% 19.6%
18 BING-AM ABCKIDSCOM
85,000
69,000
54,000
16,000
31,000
23.5% 57.0%
19 PAW PATROL 9GO!
33,000
7,000
2,000
26,000
31,000
364.6% 1366.4%
20 FOREIGN CORRESPONDENT-EV ABC
325,000
320,000
298,000
5,000
28,000
1.6% 9.3%

Top 20 Programs - Free-to-Air - Consolidated ranked on Consolidated - Total People

Rank Program Network
Inc on
Inc on
1 2019 AUSTRALIAN OPEN DAY 9 -NIGHT Nine
975,000
975,000
975,000
0
0
2 SEVEN NEWS Seven
961,000
961,000
957,000
0
4,000
3 NINE NEWS 6:30 Nine
885,000
885,000
885,000
0
0
4 SEVEN NEWS / TODAY TONIGHT Seven
877,000
877,000
874,000
0
4,000
5 NINE NEWS Nine
871,000
871,000
869,000
0
2,000
6 I'M A CELEBRITY...GET ME OUT OF HER 10
864,000
858,000
797,000
6,000
67,000
7 I'M A CELEBRITY...GET ME OUT OF HER 10
793,000
786,000
725,000
7,000
68,000
8 ABC NEWS-EV ABC
636,000
636,000
636,000
0
0
9 2019 AUSTRALIAN OPEN DAY 9 -NIGHT Nine
568,000
568,000
568,000
0
0
10 THE CHASE AUSTRALIA Seven
552,000
552,000
550,000
0
2,000
11 2019 AUSTRALIAN OPEN DAY 9 -LATE Nine
521,000
521,000
520,000
0
0
12 THE PROJECT 7PM 10
428,000
424,000
421,000
4,000
7,000
13 SEVEN'S CRICKET: BIG BASH LEAGUE - Seven
425,000
425,000
425,000
0
0
14 10 NEWS FIRST 10
422,000
422,000
422,000
0
0
15 7.30-EV ABC
411,000
411,000
407,000
0
3,000
16 NCIS: LOS ANGELES 10
362,000
352,000
299,000
11,000
63,000
17 SEVEN'S CRICKET: BIG BASH LEAGUE - Seven
360,000
360,000
360,000
0
0
18 SEVEN'S CRICKET: BIG BASH LEAGUE - Seven
357,000
357,000
357,000
0
0
19 THE CHASE AUSTRALIA-5PM Seven
349,000
349,000
347,000
0
1,000
20 2019 AUSTRALIAN OPEN DAY 9 -DAY Nine
333,000
333,000
333,000
0
0

Top 20 Programs - Subscription - Consolidated ranked on Increase - Total People

Rank Program Network
Inc 8 - 28
Inc 1-28
Inc on
Inc on
1 CHICAGO P.D. UNIVERSAL TV
61,000
57,000
27,000
3,000
34,000
5.7% 128.3%
2 THE GREAT BRITISH BAKE OFF LifeStyle FOOD
83,000
78,000
49,000
5,000
33,000
5.8% 67.8%
3 PAW PATROL Nick Jr.
51,000
37,000
23,000
14,000
28,000
36.8% 124.9%
4 ARROW FOX8
37,000
28,000
14,000
9,000
23,000
32.0% 163.6%
5 TEEN TITANS GO! Cartoon Network
23,000
13,000
2,000
10,000
21,000
78.2% 940.8%
6 OUTLANDER FOX SHOWCASE
61,000
60,000
41,000
1,000
20,000
2.5% 49.7%
7 ARROW FOX8
24,000
22,000
4,000
3,000
20,000
12.3% 492.4%
8 MARVEL'S RUNAWAYS FOX8
23,000
15,000
3,000
8,000
20,000
52.3% 654.6%
9 GAME OF THRONES FOX SHOWCASE
26,000
15,000
6,000
11,000
19,000
70.4% 312.9%
10 MARVEL'S RUNAWAYS FOX8
37,000
31,000
19,000
6,000
17,000
20.1% 89.0%
11 SILENT WITNESS BBC First
38,000
38,000
22,000
0
16,000
0.0% 72.9%
12 GREAT BRITISH BAKE OFF: AN EXTRA SLICE LifeStyle FOOD
32,000
27,000
17,000
5,000
15,000
19.3% 92.1%
13 PAW PATROL Nick Jr.
39,000
35,000
24,000
3,000
15,000
9.5% 62.3%
14 SHERLOCK GNOMES Foxtel Movies Family
24,000
14,000
10,000
10,000
15,000
68.1% 152.3%
15 VANDERPUMP RULES ARENA
29,000
29,000
15,000
0
13,000
0.1% 85.6%
16 BAD MOMS 2 Foxtel Movies Premiere
15,000
9,000
2,000
6,000
13,000
74.3% 702.1%
17 CATFISH: THE TV SHOW MTV
24,000
16,000
11,000
9,000
13,000
55.4% 114.3%
18 THE GREAT BRITISH BAKE OFF LifeStyle FOOD
14,000
14,000
2,000
0
12,000
0.0% 585.9%
19 TUMBLEWEED FOX Classics
36,000
35,000
23,000
0
12,000
1.2% 52.2%
20 THE CLINTON AFFAIR History Channel
22,000
16,000
10,000
6,000
12,000
38.3% 119.2%

Data © OzTAM Pty Limited 2019. The Data may not be reproduced, published or communicated (electronically or in hard copy) in whole or in part, without the prior written consent of OzTAM. “Overnight” figures include “Live” (programs broadcast during the 2am-2am broadcast day) and “As Live” (programs recorded and then watched within the same broadcast day). “Consolidated” figures include Live, As Live and “Time Shift” (programs recorded and then watched within seven days of the initial broadcast).