Usually after a listener survey.
Triple M Cricket is quite different to the other radio stations coverage. It is very conversational with lots of stories and laughing around. Not just calling each ball straight down the line.
If you look at their socials there is huge listener engagement. Live sports coverage is a big cash cow for MMM.
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I’m not knocking MMM covering the cricket. Commercial radio should appeal to the masses. I went to a Mitre 10 store in Sydney today. They normally have Nova playing but today it was the cricket on Triple M.
Personally, I just don’t get it. I remember being at the dentist a few years back and I was having my teeth cleaned whilst looking up at a TV with the cricket on. I would have confessed to anything. I’m scarred for life from that experience.
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If anything, I suppose less radio stations could be doing live sport. Economies of scale.
For example, ABC, SEN, Triple M and 2GB/3AW are all broadcasting AFL and NRL. Though I guess MMM appeals to a different demographic with their tagline of “rocking footy”.
One thing I like about MMM Cricket is that they play a rock music bed when a wicket falls in the game. I guess it’s a subtle way of integrating their identity into their coverage.
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How original. Triple M regionals are doing the Summer 600 shortly.
the thing with live sport is it draws people in, and some of them will leave there radio on the station. its also got plenty of sponsorship chances as they cut to the mitre 10 scoreboard and the 4 n 20 pies post game wrap up.
No, not this one. Gotta have a way to keep the music format separate.
The opposite is also true. Sport causes some of the audience to switch to another station, and they may (and do) stay away.
Will the answer just be the Dr Dan theme on a technicality…
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Especially as Dr Dan is used whenever Triple M goes into delay these days. Sometimes it’s heard mid-segment after they have dumped a caller and need to get back into delay quickly.
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Adding credence to the “these countdowns are arbitrary” theory - the metro Most Played Countdown and regional Summer 600 Countdown are the same, at least with the first five songs:
#600 - Counting the Beat - The Swingers
#599 - Livin’ on the Edge - Aerosmith
#598 - Revolution - The Beatles
#597 - Wild, Wild West - The Escape Club
#596 - What’s My Age Again? - Blink-182
Switching between Sydney and Hobart Triple Ms, the only large difference is added Dave Gleeson commentary in Sydney.
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No, really. They just are.
Why the hell do they go out of their way to make up a separate Summer 600 branding?
It’s the most-played songs in the history of the network. Hardly an alienating concept to the regionals.
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My guess here is that they didn’t want to lean in to Triple M’s heritage, given that Triple M regionally is only about 9 years old. Still, they could’ve jumbled up the metro countdown to cover their tracks!
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That reminds me of this morsel of clickbait, courtesy of the “Saved You a Click” subreddit:
74-year-old musician wrote a song 50 years ago—now it makes him $1 million a year: It’s ‘easily the most played song on MTV’
Answer: “Uncontrollable Urge” by Devo - a.k.a. the theme music for “Ridiculousness” - written by Mark Mothersbaugh.
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The top 10 for Triple M’s Most Played Countdown (a.k.a. Summer 600 Countdown):
#10 - Better - The Screaming Jets
#9 - Livin’ on a Prayer - Bon Jovi
#8 - Run to Paradise - The Choirboys
#7 - You Shook Me All Night Long - AC/DC
#6 - Are You Gonna Go My Way - Lenny Kravitz
#5 - Dumb Things - Paul Kelly and the Coloured Girls
#4 - Bohemian Rhapsody - Queen
#3 - Don’t Change - INXS
#2 - Jump - Van Halen
#1 - Sounds of Then (This Is Australia) - GANGgajang
Most Played Countdown full list:
Summer 600 Countdown full list:
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I don’t really get this countdown to be honest. It’s almost like they admit they flog certain songs to death - case in point that Top 10 
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Yeah, that’s what it does. Regional listeners will think it’s a cool playlist though.
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Good name: Triple M’s Flogged Countdown.
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To me the countdown seemed very sanitised to fit in with the current Greatest Hits format. A lot of the 90’s rock which was popular in Sydney and Melbourne overlooked, while some of the 80’s hits like Phil Collins, John Mellencamp perhaps over represented compared to my memory of listening to 3MMM from late 90’s to mid 2000’s. Probably a bit a more relevant for Adelaide and Brisbane which didn’t skew as modern during that time.
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