State of Origin saw Nine record just over 40%. The best results came in Sydney and Brisbane. Nine also won Adelaide while Melbourne and Perth were won by Seven.
The 1.86 million result for Origin 2 compared to 1.654 m in 2020 but otherwise was lower than previous years.
MasterChef stayed competitive for 10 with over 600,000 ahead of 7News Spotlight.
It was another day of big news numbers especially in Sydney while Sunrise was again over 100k in Sydney. Multiple entries for ABC News reflected afternoon news coverage.
Nine won strongly thanks to the state of origin. Last night was a lopsided match where QLD failed to score during the whole match. Has QLD been competitive then the ratings would have gone up. State of origin rated so weak in Melbourne, beaten by Murder she wrote 7 news spotlight, masterchef, Sunday project. This was the last Sunday origin match. From next year, it will be returning to Wednesday’s.
Nine News was tied with seven News in addeliade.
This is the downside of scheduling State of Origin on a Sunday night. Casual viewers who have already watched an AFL game or two are less likely to want to tune in for more sport in the evening.
STATE OF ORIGIN GAME 2 DOMINATES SUNDAY, GROWS AUDIENCE VS 2019, 2020
State of Origin was the dominant No. 1 program of the night across all key demographics and Total People.
State of Origin – Match 2 achieved a national overall audience of 2.929 million (Linear: 2.701 million / BVOD: 228,000) which was up vs both 2019 and 2020 2nd Match.
State of Origin – Match 2 was up in metro linear audience on last year’s 2nd Match by 12.6% (1.862 million v 1.654 million).
State of Origin – Match 2 live BVOD audience of 228,000 was up 48% on Live BVOD audience of 2020 and up 162% on Live BVOD audience in 2019 (excluding co-viewing).
State of Origin – Match 2 live BVOD audience of 228,000 is the No.1 live BVOD program for 2021 to date.
9Network was the winning network across the 5 City with People 25-54 , People 16-39 , GS + Child and Total People
Channel 9 was the primary channel of choice across the 5 City with People 25-54 , People 16-39 and GS + Child and Total People
9News Sunday was the No. 1 program of the night in Melbourne, the No. 2 program of the night across the East Coast and in Adelaide and the No. 3 program of the night across the 5 City and in Brisbane.
From 10:
Network 10 (10 + 10 Bold + 10 Peach + 10 Shake):
Channel 10:#2 channel in under 50s and all key demos (25 to 54s, 16 to 39s and 18 to 49s).
MasterChef Australia Sunday:
#1 entertainment show.
#1 entertainment show in under 50s and all key demos.
#2 in its timeslot in under 50s and all key demos.
The Sunday Project 7pm:
#2 in its timeslot in under 50s and all key demos.
The Sunday Project full hour : Biggest audience since 19 July 2020.
Whopping shares for Nine and sets up another large run chase so to speak for Seven (it could go down the wire again).
Although I’d say Seven, 10 and ABC would be a little pleasantly surprised with a few of their results last night. Maybe goes to show there really is lots on offer on Sundays and if it’s one-sided, viewers especially casuals, has easy finds for alternatives. In that regard, probably a wise decision reverting to the normal timeslot I guess.
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Well, didn’t quite get this one, but did tip the Sydney result correctly
I’d also suggest the one-sided game being over at 3 qtr time (even though a local team was winning it’s not a big club) and was finished by 10min to, meaning viewers had plenty of time to switch to Nine News if they wanted.
23 FBI
24 WEEKEND TODAY - SUNDAY
25 FORREST GUMP
30 NINE NEWS: LATE EDITION -SUN (4 markets)
Weekend Sunrise recorded the 4th highest rating for Sunrise or Weekend Sunrise of the year.
Weekend Today recorded the second highest audience for Today or Weekend Today of the year.
Sunrise won all markets except Brisbane that was won by Today. Sunrise was approx 50k ahead of Today as Today posted a 6 figure rating in Sydney. Today was 50k ahead of News B.
With the news ratings. Seven Sydney recorded its highest Sunday audience since the Commonwealth Games in 2016. For Nine it was the highest Sunday audience since March 2020.
The A-League grand final did well on Foxtel (compared with last year’s 84,000) but the same can’t be said for the replay on ABC ME.
Massive live VPM ratings for SOO game 2 despite the lopsided result. It’s hard to see any other program (including Tokyo Olympics opening ceremony and AFL Grand Final) topping that.
Numbers were so high for 7News Perth due to the WA Premier announcing restrictions coming into play, earlier in the day, due to a positive COVID case. Even Ten News First Perth was high for a Sunday with 65,000 - more than Nine News Perth.
I could see a ‘big’ daytime Olympics event coming close to it and perhaps even beating it.
For example, a potential/likely showdown between Ariarne Titmus v Katie Ledecky in both the 200 & 400 metre freestyle would two of the blockbuster events at these Olympics and would receive a lot of hype and build-up. Considering swimming finals will be held in the morning (to suit NBC), I can see people making sure they’ll be able to stream those events at work, if they’re out and about, etc.
I’ll be having a dedicated computer in my office streaming the coverage during work hours. So it can be in constantly so I don’t miss any big medal events.
STATE OF ORIGIN EXPLODES ON EVERY PLATFORM REACHING MORE THAN 5.2 MILLION AUSTRALIANS
State of Origin: Game 2 last night achieved an enormous live average national audience of 2,976,000people across linear broadcast on Channel 9 and BVOD streaming on 9Now, making it the second most-watched program of the year to-date in Australia after State of Origin: Game 1.
On Channel 9, the national metro audience was up 13% on Game 2 of the 2020 series with 1.862 million people . On 9Now, the Live BVOD Audience was up by a massive 55% year-on-year with 275,000 (including co-viewing) – the second largest live BVOD audience in Australia this year after State of Origin: Game 1.
The match saw the NSW Blues decisively defeating the QLD Maroons 26-0 at Suncorp Stadium, taking an infallible 2-0 lead in the 2021 series.
Brent Williams, Nine’s Director of Sport, said: “The fact that State of Origin holds the #1 and #2 spots for both linear broadcast and live BVOD in 2021 is a testament to the power of the Origin brand. No matter the platform or device, we’re delighted that so many people are enjoying their Origin footy on Nine and look forward to a massive Game 3”.
Game 3 rounds out the series on Wednesday, July 14th, with pride on the line for Queensland as they look to avoid a 3-0 series scoreline for the first time in 21 years.
BROADCAST
5.233 million people tuned into Game 2 of State of Origin between New South Wales and Queensland, LIVE on Nine ( National cume reach – includes match, pre and post-game )
Nine National total average audience audience: 2.976 million(match only)
(Linear 2.701 million / 9NOW 275,000)
Total audience up vs Game 2 in 2019 and Game 2 in 2020 .
Nine National linear peak audience: 3.122 million(match only)
5 City: 2.110 million / Regional: 1.012 million
3.122 million national peak audience is up 11% on last year’s State of Origin Game 2.
Nine National linear average audience: 2.701 million(match only)
(5 City: 1.862 million / Regional: 840,000)
2.701 million national average audience makes State of Origin Game 2 the second-highest rating program of the year to-date.
2.701 million national average audience is up 11% year-on-year for State of Origin Game 2.
No.1 program of the night across all demographics:
No.1 with People 25-54
No.1 with People 16-39
No.1 with GS + Child
No.1 with Total People
9NOW
Live BVOD Audience: 275,000(includes co-viewing)
Live BVOD Audience of 275,000 is an increase of 55% year-on-year for State of Origin: Game 2
State of Origin Game 1 & 2 are the top two live-streamed programs of the year to date in Australia
Live content streamed: 30.3 million minutes
30.3 million minutes of live content streamed is an increase of 54% year-on-year for State of Origin: Game 2
Total stream starts: 711,000
711,000 stream starts is an increase of 33% year-on-year for State of Origin: Game 2
Reminder: Our agreement with OzTAM does not allow posting of ratings for programs outside this post.