Seven v Nine News Ratings Comparisons

Some very worrying signs for Seven News in the 5 city measurement.

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Week 9

News numbers this week were generally lower. Nine was down the largest by 37,000. ABC dropped 14,000, Seven 12,000 and 10 edged 3,000 lower.

Compared to last year the national figures showed Nine again growing its share of the audience at the expense of Seven.

In the 5-city numbers, that now included BVOD (so should all be higher), Nine is up in all markets with Perth, Adelaide and Brisbane showing big gains. Seven is up in Melbourne only.

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Week 10

No surprise to see the national ratings all up from the previous week. Seven’s bulletin was up by 155,000, Nine’s by 184,000, 10’s by 68,000 and ABC’s by 85,000.

Compared to 2024, Brisbane saw big gains but, with the exception of Seven Adelaide, other markets also saw gains.

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Week 11

After every bulletin was up in every measure last week, all bulletins dropped this ween off the back of less TC Alfred coverage. However, the ratings compared to week 11 of 2024 were all higher. Brisbane was of course standout performer.

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It would be good to have the ABC 5 city breakdown included in these daily figures.

Seven
Nine
10
ABC

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Coming today!

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Awesome, makes sense as these are the 4 local bulletins in all cities. Gives a real indication what market is performing and not.

Might as well grab SBS World News at this point too :wink:

Week 12

National

In the national news ratings, numbers were again down across the board compared to the previous week. Seven dropped the most losing an average of 77,000. That compared to Nine and 10 down 26,000 and ABC down 29,000.

Compared to Week 12 of last year, Seven was steady compared to the other bulletins that all posted gains. BVOD viewing was noticeably up across all bulletins.

Compared to Week 12 2024

5 city

In the metro markets a few bulletins bucked the downward trend, posting gains from last week’s results but overall Seven was down 52,000, Nine by 6,000, 10 by 27,000 and ABC by 33,000.

In the 5-city comparison to last year, the 2024 figures do not include BVOD, so all bulletin should be up to some extent. 10 News posted the biggest metro gain of 30%. Nine Adelaide was notable for a 46% increase.

Compared to Week 12 2024

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Week 13

National

In the national news ratings, audiences grew this week compared to week 12. Seven was up 35,000, Nine by 40,000, 10 by 11,000 and ABC posted the biggest gain of 44,000. There were minor drops in some BVOD viewing numbers.

Compared to the equivalent week of 2024, there were gains. Seven posted a 4% gain while Nine’s 16% improvement was the highest.

Compared to Week 13 2024

5-city

In the metro market Nine (29,000) and ABC (27,000) were notable for large gains on the previous week. 10 was slightly higher while Seven edged lower.

In the 5-city comparison to last year, the 2024 figures do not include BVOD, so all bulletin should be up to some extent. Nine was notable for a 30% increase and featured a 49% increase in Perth and 40% in Sydney and Adelaide. 10 News in Sydney also saw a +40% increase with 10’s 5-city audience up 17%.

Compared to Week 13 2024

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Great outcome for 10 News. If only they could invest more into this service. Adelaide seems to taken a small step back bit big improvement in Sydney and Brisbane.

At this point even if it is just more promotion. The product is much better than it was.

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Week 14

National

Seven News improved by 25,000 in week 14 while ABC’s bulletin lifted by 29,000. Nine’s average was down 33,000 and 10’s edged lower by 5,000.

Compared to the equivanet week last year, 10 was up 13% while BVOD numbers for all bulletins improved significantly including by 72% for Seven.

Compared to Week 14 2024

5-city

All Perth bulletins were down this week compared to last. Nine’s 5-city result was down 27,000 with ABC 2,000 lower. Seven (10,000) and 10 (5,000) posted modest improvements.

Compared to 2024 (that did not include BVOD), all but three bulletins rated higher. 10 News in Sydney (55%) and Brisbane (47%) posted significant improvements, no doubt thanks to the separate presentation of the two bulletins. Other large gains came in Sydney, Brisbane and again Adelaide for Nine.

Compared to week 14 2024

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Week 15

National

The end of daylight savings time had a noticeable impact on news ratings with all bulletins improving from the previous week. Nine posted a significant 64,000 gain in the average bulletin audience, ABC was up by 31,000, 10 News was up by 15,000 and Seven posted a 14,000 gain.

Compared to the equivalent week of 2024, Seven’s average audience was unchanged while ABC was up 15% with Nine and 10 up 14%. Seven’s BVOD scores have been slowly improving and were 63% higher while NIne and 10 also posted big gains.

Compared to Week 15 2024

5-city

Nine’s 5-city result was up 51,000 from the previous week with big gains in Sydney (25,000) and Melbourne (19,000). ABC gained 32,000 extra viewers, Seven was up 10,000 and 10 by 6,000. Seven’s Brisbane bulletin with a solo presenter dropped 19,000.

Compared to this week last year (that did not include BVOD) ABC, 10 and Nine were up by at lead 20% while Seven was up 7%. Nine News again posted big gains across the board while 10’s gains were patchy including a huge 64% gain in Brisbane but a 19% drop in Perth.

Compared to Week 15 2024

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10 News Melbourne numbers should be higher. Can 10 not see this?

I don’t think a new screen for the weather is going to cut it.

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Realistically speaking, what more can they do? The studio is basically a broom closet. And i highly doubt they would move the studio’s around. Unless The Project gets canned.

Nightly free-to-air TV bulletins buck trend

The good news for broadcasters is that the evening bulletins have reversed the trend of declining free-to-air TV audiences, with the numbers up year on year, and some of the best ratings figures since 2022.

Industry observers say the second presidential term of Donald Trump, local climate events and the upcoming Australian federal election have helped grow TV news audiences in the first quarter of 2025, even as audiences drift away from the medium in favour of streaming platforms.

“In a time of world economic volatility, increasing natural disasters and political uncertainty, the increasing number of viewers for both 7NEWS and 9News is further proof of the enduring strength of free-to-air news,” Seven West Media news director Anthony De Ceglie said.

“It’s easily forgotten that almost every night in Australia the number one and two programs in the country are 7NEWS and 9News at 6pm, with millions of people tuning in every night. “When combined, the audience is only beaten (each year) by the AFL and NRL grand finals.”

Ten years ago, TV ratings were measured by the size of the metro market audience. In 2015, Nine and Seven both had 6pm news metro audiences close to one million nightly viewers, with Nine narrowly in front with 1.057 million on average across that year.

For the first 13 weeks of 2025, Seven holds a narrow lead across metro markets with an average audience of 836,592, compared to Nine on 829,511.

In the first 13 weeks of 2025, Nine now trails Seven at 6pm across metro markets only by an average of 7000 viewers. In the first 13 weeks of 2024, the gap between the two broadcasters was 48,000.

One change in recent years helping Nine is the growth in viewers watching via 9Now. Last year’s broadcast video on demand average audience for the 6pm news in the first quarter was 55,000. That figure for the same period this year is 81,000.

Seven’s 6pm News audience on 7plus reported similar growth – up from 34,000 to 51,000. While those numbers continue to be outstripped by linear broadcast figures, the growth for both is close to 50 per cent year on year.

Heaps. Change the presentation up a bit - present some stories standing; use one of the screens for a live cross (like Perth). Yes it’s a broom closet, but they’ve used this set quite well in its early days. It’s just a rinse-and-repeat effort at the moment.

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Week 16

National

Week the start of a long weekend, ratings for all bulletins were down this week compared to last. Seven dropped 95,000 and Nine by 94,000. ABC’s average was down 68,000 and 10’s lowered by 21,000.

Despite the Friday holiday, compared to the equivalent week of 2024, Nine and 10 bulletins rated higher while Seven was down 4%.

Compared to week 16 2024

5-city

Note - that due to holidays only the first three days of the week are compared (for what it’s worth). Changes were not great from the previous week, Seven up 6,000 the best while ABC’s metro total dropped 23,000.

Compared to 2024, 10 Melbourne and Perth were well down in contrast to the rest of the network’s large gains. Nine mostly posted gains while Seven was steady overall.

Compared to week 16 of 2024

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