Seven News Content and Appearance (2020-Feb 2025)

Im so happy 7 are doing this right and giving them the fanfare they deserve.

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I think they should keep it for the year. Perth loves nostalgia and that was a nice touch. It flows well and only adds a few seconds to the opener. It should stay there.

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It’s giving very 2000s vibes. There was a Melbourne campaign years ago that had a VO .
“Excluive, after exclusive, after exclusive, seven news, it’s the best news you’ll get all day”

No matter how dubious the exclusives might be (one being their report on housing affordability), it’s a much better basis for a promo then being “Unstoppable”.

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Melbourne promo

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Rick and Sue’s special opener was played again tonight. Good to see. Hopefully it stays.

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Sydney sports coming from the alternative studio. Or possibly from another building altogether as the afternoon news was presented by Jelisa Apps on the desk but Mel did 6pm.

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When did 7 National News start? Accidentally came across it on 7plus.

Like three weeks ago or so.

Daily Mail is reporting Seven has officially dumped the 6:57 PM News and Mark Humphries, although he may still feature in election coverage

Inside Mail can reveal Humphries’ 6.57pm News skit has been dumped from the bulletin as the network doubles down on making every minute matter in what is already looking to be one of the tightest ratings races in recent history.

Seven swings the axe on a news presenter who should never have been hired... but their disastrous 'experiment' isn't over: INSIDE MAIL | Daily Mail Online (paywalled)

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You know it’s bad when even the Daily Mail says that…

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Some content from the DM article :smile:

Unfortunately, no one was laughing when he started turning up during the news last September… which, as it turns out, is something of an issue when you’re a comedian.

The problem was the hirsute humorist wasn’t quite funny enough to convince younger audiences to trade TikTok for the boomer box, while older audiences were simply confused and thought they were watching the ABC by mistake. Had someone accidentally sat on the remote?

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Also from that column and slightly off topic but interesting to note ex-7 Sydney news director Jason Morrison was the original pick to cover the ABC radio slot eventually and infamously filled by Antoinette Latouff. Was even booked months in advance.

Hope it stays

It was a bit embarrassing for seven when the horoscope segment turned out to be more amusing than the comedy segment

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6 months too long. Life imitating art, again.

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Failed experiments that needed to go.

I know people once-loyal to 7 who switched to 9 News because of the horoscopes and satire. They said they wanted real news, not that nonsense.

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All five parts of The Great Australian Nightmare is now available as a single video.