# Seven Network 2021

**URL:** <https://forums.mediaspy.org/t/seven-network-2021/15515>\
**Category:** Seven Network\
**Created:** [September 29, 2020, 5:54am UTC](https://forums.mediaspy.org/t/seven-network-2021/15515 "2020-09-29T05:54:13Z")\
**Posts on this page:** 20\
**Page:** 7

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**Author:** ![MrJ](https://forums.mediaspy.org/user_avatar/forums.mediaspy.org/mrj/32/85112_2.png) [@MrJ](https://forums.mediaspy.org/u/MrJ)\
**Post date:** [October 24, 2020, 10:39am UTC](https://forums.mediaspy.org/t/seven-network-2021/15515/122 "2020-10-24T10:39:22Z")

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Australian idol returning is a big deal. For most people watching that would have been the first they were hearing about its return. Seems like an underwhelming way to announce it.

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**Author:** ![JBar](https://forums.mediaspy.org/user_avatar/forums.mediaspy.org/jbar/32/151177_2.png) [@JBar](https://forums.mediaspy.org/u/JBar)\
**Post date:** [October 24, 2020, 10:45am UTC](https://forums.mediaspy.org/t/seven-network-2021/15515/123 "2020-10-24T10:45:44Z")

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It seemed to dominate all the coverage in the media about Seven’s Upfronts so it wasn’t the first announcement at all. It’s not happening in 2021 anyway so shouldn’t need a bigger announcement.

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<div class="post-metadata">

**Author:** ![spw68](https://forums.mediaspy.org/user_avatar/forums.mediaspy.org/spw68/32/537940_2.png) [@spw68](https://forums.mediaspy.org/u/spw68)\
**Post date:** [October 24, 2020, 10:57am UTC](https://forums.mediaspy.org/t/seven-network-2021/15515/124 "2020-10-24T10:57:37Z")

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They mentioned cricket, Supercars, Tokyo but not AFL??

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<div class="post-metadata">

**Author:** ![turdall](https://forums.mediaspy.org/user_avatar/forums.mediaspy.org/turdall/32/217_2.png) [@turdall](https://forums.mediaspy.org/u/turdall)\
**Post date:** [October 24, 2020, 11:55am UTC](https://forums.mediaspy.org/t/seven-network-2021/15515/125 "2020-10-24T11:55:44Z")

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AFL was kind of mentioned all night…

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<div class="post-metadata">

**Author:** ![spw68](https://forums.mediaspy.org/user_avatar/forums.mediaspy.org/spw68/32/537940_2.png) [@spw68](https://forums.mediaspy.org/u/spw68)\
**Post date:** [October 24, 2020, 12:27pm UTC](https://forums.mediaspy.org/t/seven-network-2021/15515/126 "2020-10-24T12:27:12Z")

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Yes but if the promo is played any other time, it’s not included is it?

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<div class="post-metadata">

**Author:** ![BJT2](https://forums.mediaspy.org/user_avatar/forums.mediaspy.org/bjt2/32/381_2.png) [@BJT2](https://forums.mediaspy.org/u/BJT2)\
**Post date:** [October 24, 2020, 12:40pm UTC](https://forums.mediaspy.org/t/seven-network-2021/15515/127 "2020-10-24T12:40:49Z")

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To be honest… it was a good promo. The network looks fresh and exciting for next year. I think 7 are going to do well. Unless Viacom invests more money into Network 10, I think they’ll struggle against Seven and Nine.

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<div class="post-metadata">

**Author:** ![spw68](https://forums.mediaspy.org/user_avatar/forums.mediaspy.org/spw68/32/537940_2.png) [@spw68](https://forums.mediaspy.org/u/spw68)\
**Post date:** [October 24, 2020, 12:57pm UTC](https://forums.mediaspy.org/t/seven-network-2021/15515/128 "2020-10-24T12:57:15Z")

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Seven have come a surprisingly close second this year, despite their two major flops in MKR and HR, and the impact of covid.  
They just need to turn around the fortunes of Sunrise on the east coast, and boost their news a little.

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<div class="post-metadata">

**Author:** ![Affable](https://forums.mediaspy.org/letter_avatar_proxy/v4/letter/a/e9bcb4/32.png) [@Affable](https://forums.mediaspy.org/u/Affable)\
**Post date:** [October 24, 2020, 12:57pm UTC](https://forums.mediaspy.org/t/seven-network-2021/15515/129 "2020-10-24T12:57:57Z")

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Why does everything about this promo feel so Channel Nine? Even the ‘Bring it On’ tagline has syllables similar to Nine’s ‘Welcome Home’. Terrible.

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<div class="post-metadata">

**Author:** ![SydneyCityTV](https://forums.mediaspy.org/user_avatar/forums.mediaspy.org/sydneycitytv/32/66248_2.png) [@SydneyCityTV](https://forums.mediaspy.org/u/SydneyCityTV)\
**Post date:** [October 24, 2020, 1:10pm UTC](https://forums.mediaspy.org/t/seven-network-2021/15515/130 "2020-10-24T13:10:54Z")

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> [@BJT2](#):
>
> Unless Viacom invests more money into Network 10, I think they’ll struggle against Seven and Nine.

What may work well overseas (or even on MTV & Nickelodeon, which seem to have semi-decent presences in Australia) mightn’t be the best strategy for a major Australian FTA network? Yeah, I think we all know that! Whether Ten’s parent company does is something which remains to be seen…

> [@spw68](#):
>
> They just need to turn around the fortunes of Sunrise on the east coast, and boost their news a little.

It’s pretty obvious which co-presenter of Sunrise needs to be moved on!

As for the news, to me it’s pretty obvious (especially since they’ve already done sets, graphics, theme music along with sports, weather and secondary presenters to limited success) they need a new main presenter + director in Sydney & Melbourne. But I’m not holding by breath for anything that will seriously challenge Nine in our two biggest cities for any extended period of time in the foreseeable future.

> [@Affable](#):
>
> Why does everything about this promo feel so Channel Nine?

Yep, there’s a definite early-mid last decade Nine feel about that promo from both a graphical and programming (cricket, AGT, Farmer, The Voice, Big Brother) perspective!

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<div class="post-metadata">

**Author:** ![JBar](https://forums.mediaspy.org/user_avatar/forums.mediaspy.org/jbar/32/151177_2.png) [@JBar](https://forums.mediaspy.org/u/JBar)\
**Post date:** [October 24, 2020, 4:54pm UTC](https://forums.mediaspy.org/t/seven-network-2021/15515/131 "2020-10-24T16:54:48Z")

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> [@Affable](#):
>
> Even the ‘Bring it On’ tagline has syllables similar to Nine’s ‘Welcome Home’.

We’re comparing the number of syllables now to suggest they are a copy? 😆

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<div class="post-metadata">

**Author:** ![spw68](https://forums.mediaspy.org/user_avatar/forums.mediaspy.org/spw68/32/537940_2.png) [@spw68](https://forums.mediaspy.org/u/spw68)\
**Post date:** [October 24, 2020, 8:08pm UTC](https://forums.mediaspy.org/t/seven-network-2021/15515/132 "2020-10-24T20:08:12Z")

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> [@Affable](#):
>
> Why does everything about this promo feel so Channel Nine?

And 9 will use “2021” in their promo for next year too. Clearly 7 have copied that. 🙂

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<div class="post-metadata">

**Author:** ![BJT2](https://forums.mediaspy.org/user_avatar/forums.mediaspy.org/bjt2/32/381_2.png) [@BJT2](https://forums.mediaspy.org/u/BJT2)\
**Post date:** [October 24, 2020, 11:06pm UTC](https://forums.mediaspy.org/t/seven-network-2021/15515/133 "2020-10-24T23:06:18Z")

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> [@spw68](#):
>
> And 9 will use “2021” in their promo for next year too. Clearly 7 have copied that. 🙂

No problem with it.  
No one wants to be reminded of this terrible year.

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<div class="post-metadata">

**Author:** ![JBar](https://forums.mediaspy.org/user_avatar/forums.mediaspy.org/jbar/32/151177_2.png) [@JBar](https://forums.mediaspy.org/u/JBar)\
**Post date:** [October 25, 2020, 12:50am UTC](https://forums.mediaspy.org/t/seven-network-2021/15515/134 "2020-10-25T00:50:48Z")

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> [@spw68](#):
>
> Clearly 7 have copied that. 🙂

And of course in 2008 with Get Ready, 7 must have copied the 9 Welcome Home promo from the following year 2009. 😜

[![](https://i.ytimg.com/vi/6QRl5pbqkRQ/hqdefault.jpg "Channel Seven - "Get Ready" promo 2008") ](https://www.youtube.com/watch?v=6QRl5pbqkRQ)

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<div class="post-metadata">

**Author:** ![spw68](https://forums.mediaspy.org/user_avatar/forums.mediaspy.org/spw68/32/537940_2.png) [@spw68](https://forums.mediaspy.org/u/spw68)\
**Post date:** [October 25, 2020, 12:53am UTC](https://forums.mediaspy.org/t/seven-network-2021/15515/135 "2020-10-25T00:53:40Z")

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They seem to copy the year every year. It’s outrageous!

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<div class="post-metadata">

**Author:** ![BJT2](https://forums.mediaspy.org/user_avatar/forums.mediaspy.org/bjt2/32/381_2.png) [@BJT2](https://forums.mediaspy.org/u/BJT2)\
**Post date:** [October 25, 2020, 1:00am UTC](https://forums.mediaspy.org/t/seven-network-2021/15515/136 "2020-10-25T01:00:05Z")

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When American Dramas rated well on Aussie TV.

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<div class="post-metadata">

**Author:** ![JBar](https://forums.mediaspy.org/user_avatar/forums.mediaspy.org/jbar/32/151177_2.png) [@JBar](https://forums.mediaspy.org/u/JBar)\
**Post date:** [October 25, 2020, 3:33am UTC](https://forums.mediaspy.org/t/seven-network-2021/15515/137 "2020-10-25T03:33:56Z")

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Quite interesting to see so much scripted drama front and centre in the idents from the 2000s. Seems like a century ago now, when we had many shows to watch rather than just one reality show stripped across multiple days of the week.

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<div class="post-metadata">

**Author:** ![Aaron\_Evans\_2005](https://forums.mediaspy.org/user_avatar/forums.mediaspy.org/aaron_evans_2005/32/295497_2.png) [@Aaron\_Evans\_2005](https://forums.mediaspy.org/u/Aaron_Evans_2005)\
**Post date:** [October 25, 2020, 8:16am UTC](https://forums.mediaspy.org/t/seven-network-2021/15515/138 "2020-10-25T08:16:12Z")

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Just saw the “Bring on 2021” promo during an ordinary ad break on 7mate.

Channel Seven appears to be run by nostalgia geeks now.

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<div class="post-metadata">

**Author:** ![JohnsonTV](https://forums.mediaspy.org/letter_avatar_proxy/v4/letter/j/9dc877/32.png) [@JohnsonTV](https://forums.mediaspy.org/u/JohnsonTV)\
**Post date:** [October 26, 2020, 8:13am UTC](https://forums.mediaspy.org/t/seven-network-2021/15515/139 "2020-10-26T08:13:57Z")

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> **[Seven Upfront: Angus Ross and Kurt Burnette on schedule shake-up](https://www.mediaweek.com.au/seven-upfront-angus-ross-and-kurt-burnette-on-schedule-shake-up/)**
>
> • Brand support: “We now have $85m+ in forward investments for 2021”

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<div class="post-metadata">

**Author:** ![Abesty](https://forums.mediaspy.org/user_avatar/forums.mediaspy.org/abesty/32/81015_2.png) [@Abesty](https://forums.mediaspy.org/u/Abesty)\
**Post date:** [October 26, 2020, 10:07am UTC](https://forums.mediaspy.org/t/seven-network-2021/15515/140 "2020-10-26T10:07:16Z")

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Prime version of 2021 promo

 ![10_26_2020_20_59_37](https://mediaspy-org-s3.s3.dualstack.ap-southeast-2.amazonaws.com/original/3X/3/e/3e25aff6896e6cec928d9f0cba9539f0c07aa00d.jpeg) ![10_26_2020_21_00_10](https://mediaspy-org-s3.s3.dualstack.ap-southeast-2.amazonaws.com/original/3X/1/e/1eaba033cd7e39955be907e8f100a97884fcce2a.jpeg) ![10_26_2020_21_00_24](https://mediaspy-org-s3.s3.dualstack.ap-southeast-2.amazonaws.com/original/3X/d/1/d1cd66176aa492d902289fabac5fa36fb6249254.jpeg) ![10_26_2020_21_01_07](https://mediaspy-org-s3.s3.dualstack.ap-southeast-2.amazonaws.com/original/3X/f/a/fae422dee5dc91435527c4dc826014012e4a8b65.jpeg) ![10_26_2020_21_01_27](https://mediaspy-org-s3.s3.dualstack.ap-southeast-2.amazonaws.com/original/3X/b/0/b021e60f007d7107a1663b76e4af29c694be5f4d.jpeg) ![10_26_2020_21_01_37](https://mediaspy-org-s3.s3.dualstack.ap-southeast-2.amazonaws.com/original/3X/8/c/8c054fb54d110ea53634e93b5f8e2422030a605e.jpeg) ![10_26_2020_21_01_47](https://mediaspy-org-s3.s3.dualstack.ap-southeast-2.amazonaws.com/original/3X/9/f/9f5f12522c195af78989b2e8b8c43da627bf4040.jpeg) ![10_26_2020_21_01_58](https://mediaspy-org-s3.s3.dualstack.ap-southeast-2.amazonaws.com/original/3X/7/a/7aed7e9fafab7a588b1889fb73df2d8232bd4800.jpeg) ![10_26_2020_21_02_07](https://mediaspy-org-s3.s3.dualstack.ap-southeast-2.amazonaws.com/original/3X/b/7/b788517113f6963b3415d0630819fa0a8f4f3aeb.jpeg) ![10_26_2020_21_02_21](https://mediaspy-org-s3.s3.dualstack.ap-southeast-2.amazonaws.com/original/3X/e/4/e4a0c42846568431921bba5f304c08f37a07f208.jpeg) ![10_26_2020_21_02_30](https://mediaspy-org-s3.s3.dualstack.ap-southeast-2.amazonaws.com/original/3X/3/0/3059ff024fac6f1859e3352bb0e226059f00fe6b.jpeg) ![10_26_2020_21_02_34](https://mediaspy-org-s3.s3.dualstack.ap-southeast-2.amazonaws.com/original/3X/2/c/2c4f872ef5d7dac120d482f88006b678352a99b6.jpeg) ![10_26_2020_21_02_44](https://mediaspy-org-s3.s3.dualstack.ap-southeast-2.amazonaws.com/original/3X/d/4/d4a58497bf486359e239af99bff2788c1174b525.jpeg) ![10_26_2020_21_03_01](https://mediaspy-org-s3.s3.dualstack.ap-southeast-2.amazonaws.com/original/3X/6/0/60e778a473c7ff517bcda9a2810fb95ba57b42e6.jpeg) ![10_26_2020_21_03_06](https://mediaspy-org-s3.s3.dualstack.ap-southeast-2.amazonaws.com/original/3X/d/c/dc551bb6d98cfbb61701b1652899f7b182bf4e39.jpeg) ![10_26_2020_21_03_13](https://mediaspy-org-s3.s3.dualstack.ap-southeast-2.amazonaws.com/original/3X/8/e/8e3554a1fdd2d081d9d754fe2cd473182f3ebc22.jpeg) ![10_26_2020_21_03_22](https://mediaspy-org-s3.s3.dualstack.ap-southeast-2.amazonaws.com/original/3X/9/7/978bc03a1138b2459627237963f2f3757a78e6f9.jpeg) ![10_26_2020_21_03_31](https://mediaspy-org-s3.s3.dualstack.ap-southeast-2.amazonaws.com/original/3X/8/6/86040a95bc7e41db9d729a74a12fb37d49f5e24d.jpeg) ![10_26_2020_21_03_45](https://mediaspy-org-s3.s3.dualstack.ap-southeast-2.amazonaws.com/original/3X/1/a/1a33d6256bb8619ac09c55147be9f75a7a28bdd1.jpeg) ![10_26_2020_21_03_48](https://mediaspy-org-s3.s3.dualstack.ap-southeast-2.amazonaws.com/original/3X/9/7/97cb415f031d0b26952f2ebe78ac53e1c16dbdf6.jpeg) ![10_26_2020_21_03_52](https://mediaspy-org-s3.s3.dualstack.ap-southeast-2.amazonaws.com/original/3X/8/0/802701fc6f7f146939f02ef680abd24113a47529.jpeg) ![10_26_2020_21_03_58](https://mediaspy-org-s3.s3.dualstack.ap-southeast-2.amazonaws.com/original/3X/2/7/270906f820484fa3b372b778539ce80520f6e40d.jpeg) ![10_26_2020_21_04_01](https://mediaspy-org-s3.s3.dualstack.ap-southeast-2.amazonaws.com/original/3X/4/a/4a9481214c7584ea4ff6182d8193fe13a0fc7b87.jpeg) ![10_26_2020_21_04_12](https://mediaspy-org-s3.s3.dualstack.ap-southeast-2.amazonaws.com/original/3X/6/2/6201e10abaffcacf7d33f647794ca56b059f1ebc.jpeg) ![10_26_2020_21_04_22](https://mediaspy-org-s3.s3.dualstack.ap-southeast-2.amazonaws.com/original/3X/3/e/3ec3eaa4d15090872f87d1a12f06b0de714ba16f.jpeg) ![10_26_2020_21_04_27](https://mediaspy-org-s3.s3.dualstack.ap-southeast-2.amazonaws.com/original/3X/8/2/82a1ef00bededb64058776d6205aa2baf40953e3.jpeg) ![10_26_2020_21_04_37](https://mediaspy-org-s3.s3.dualstack.ap-southeast-2.amazonaws.com/original/3X/e/1/e1b5bb9665b7893dabc09aadd4dad90d05feb344.jpeg) ![10_26_2020_21_05_14](https://mediaspy-org-s3.s3.dualstack.ap-southeast-2.amazonaws.com/original/3X/7/f/7f5855713d07d1e58cfbd9095b9b69e44caddf94.jpeg)

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<div class="post-metadata">

**Author:** ![Jeffmister](https://forums.mediaspy.org/letter_avatar_proxy/v4/letter/j/e36b37/32.png) [@Jeffmister](https://forums.mediaspy.org/u/Jeffmister)\
**Post date:** [October 28, 2020, 8:10am UTC](https://forums.mediaspy.org/t/seven-network-2021/15515/141 "2020-10-28T08:10:50Z")

</div>

For anyone interested, Seven have made their full upfronts presentation available to watch online

> **[2021 Upfront – Inside 7](https://www.inside7.com.au/2021-upfront/)**

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