# NRL Broadcast Rights (2028-34)

**URL:** <https://forums.mediaspy.org/t/nrl-broadcast-rights-2028-34/22523>\
**Category:** Sports Broadcasting Rights\
**Created:** [July 21, 2023, 9:33pm UTC](https://forums.mediaspy.org/t/nrl-broadcast-rights-2028-34/22523 "2023-07-21T21:33:03Z")\
**Posts on this page:** 20\
**Page:** 1

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**Author:** ![OnAir](https://forums.mediaspy.org/user_avatar/forums.mediaspy.org/onair/32/88553_2.png) [@OnAir](https://forums.mediaspy.org/u/OnAir)\
**Post date:** [July 21, 2023, 9:33pm UTC](https://forums.mediaspy.org/t/nrl-broadcast-rights-2028-34/22523/1 "2023-07-21T21:33:03Z")

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I can’t believe I’m opening this thread now, but here we are.

[https://www.dailytelegraph.com.au/sport/nrl/nrl-2023-channel-7-launch-secret-150m-bid-to-steal-state-of-origin-series-from-9-video/news-story/20a84060bf14b11cad2c28ff9c066a6a](https://www.dailytelegraph.com.au/sport/nrl/nrl-2023-channel-7-launch-secret-150m-bid-to-steal-state-of-origin-series-from-9-video/news-story/20a84060bf14b11cad2c28ff9c066a6a)

> Seven wants to launch a joint bid with pay TV giants Foxtel to simulcast the three games on Seven, Fox League, Kayo and 7plus streaming service to potentially deliver a series audience of more than 10 million.  
> ..
> 
> It would be in the vicinity of $30 million a year ($10 million per game) over five seasons.
> 
> Channel 7 is also expected to pitch to broadcast a Sunday afternoon NRL game when the NRL opens its next TV rights negotiations, most likely in 2025.

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<div class="post-metadata">

**Author:** ![BJT2](https://forums.mediaspy.org/user_avatar/forums.mediaspy.org/bjt2/32/381_2.png) [@BJT2](https://forums.mediaspy.org/u/BJT2)\
**Post date:** [July 21, 2023, 9:45pm UTC](https://forums.mediaspy.org/t/nrl-broadcast-rights-2028-34/22523/2 "2023-07-21T21:45:32Z")

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Most likely to align with its current AFL deal.

Thursday Night  
Friday Night  
Saturday Afternoon

I can’t see Nine letting these go easily.  
10 needs to change it’s busy model and potential partner with another broadcaster to obtain any sport in this country.

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**Author:** ![David](https://forums.mediaspy.org/letter_avatar_proxy/v4/letter/d/aeb1de/32.png) [@David](https://forums.mediaspy.org/u/David)\
**Post date:** [July 21, 2023, 10:27pm UTC](https://forums.mediaspy.org/t/nrl-broadcast-rights-2028-34/22523/3 "2023-07-21T22:27:21Z")

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I think you’ve misread.

Its just Origin they are talking about.

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**Author:** ![foxyrover](https://forums.mediaspy.org/user_avatar/forums.mediaspy.org/foxyrover/32/272518_2.png) [@foxyrover](https://forums.mediaspy.org/u/foxyrover)\
**Post date:** [July 21, 2023, 10:31pm UTC](https://forums.mediaspy.org/t/nrl-broadcast-rights-2028-34/22523/4 "2023-07-21T22:31:32Z")

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> [@OnAir](#):
>
> to potentially deliver a series audience of more than 10 million.

How, there wouldn’t be anyone who doesn’t watch it now who would watch it just because it’s on Seven or Fox now!?

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<div class="post-metadata">

**Author:** ![OnAir](https://forums.mediaspy.org/user_avatar/forums.mediaspy.org/onair/32/88553_2.png) [@OnAir](https://forums.mediaspy.org/u/OnAir)\
**Post date:** [July 21, 2023, 10:32pm UTC](https://forums.mediaspy.org/t/nrl-broadcast-rights-2028-34/22523/5 "2023-07-21T22:32:22Z")

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> [@David](#):
>
> Its just Origin they are talking about.

With a Sunday afternoon game.

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<div class="post-metadata">

**Author:** ![OnAir](https://forums.mediaspy.org/user_avatar/forums.mediaspy.org/onair/32/88553_2.png) [@OnAir](https://forums.mediaspy.org/u/OnAir)\
**Post date:** [July 21, 2023, 10:33pm UTC](https://forums.mediaspy.org/t/nrl-broadcast-rights-2028-34/22523/6 "2023-07-21T22:33:06Z")

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> [@foxyrover](#):
>
> How, there wouldn’t be anyone who doesn’t watch it now who would watch it just because it’s on Seven or Fox now!?

You underestimate the pettiness of some of the Seven/Nine fans here…but I do agree haha.

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<div class="post-metadata">

**Author:** ![foxyrover](https://forums.mediaspy.org/user_avatar/forums.mediaspy.org/foxyrover/32/272518_2.png) [@foxyrover](https://forums.mediaspy.org/u/foxyrover)\
**Post date:** [July 21, 2023, 10:34pm UTC](https://forums.mediaspy.org/t/nrl-broadcast-rights-2028-34/22523/7 "2023-07-21T22:34:14Z")

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> [@OnAir](#):
>
> With a Sunday afternoon game.

Don’t have DT so would the deal be just simulcasting Fox’s coverage? And why would they just want Sunday?

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**Author:** ![JohnsonTV](https://forums.mediaspy.org/letter_avatar_proxy/v4/letter/j/9dc877/32.png) [@JohnsonTV](https://forums.mediaspy.org/u/JohnsonTV)\
**Post date:** [July 21, 2023, 10:48pm UTC](https://forums.mediaspy.org/t/nrl-broadcast-rights-2028-34/22523/8 "2023-07-21T22:48:29Z")

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FTA and Foxtel showing State of Origin live at the same time is a bad idea. Didn’t they notice the enormous ratings Nine’s exclusive telecast has been generating?

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**Author:** ![spw68](https://forums.mediaspy.org/user_avatar/forums.mediaspy.org/spw68/32/537940_2.png) [@spw68](https://forums.mediaspy.org/u/spw68)\
**Post date:** [July 21, 2023, 10:54pm UTC](https://forums.mediaspy.org/t/nrl-broadcast-rights-2028-34/22523/9 "2023-07-21T22:54:53Z")

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Can’t read the article.

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<div class="post-metadata">

**Author:** ![David](https://forums.mediaspy.org/letter_avatar_proxy/v4/letter/d/aeb1de/32.png) [@David](https://forums.mediaspy.org/u/David)\
**Post date:** [July 21, 2023, 11:02pm UTC](https://forums.mediaspy.org/t/nrl-broadcast-rights-2028-34/22523/10 "2023-07-21T23:02:26Z")

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If its the only way for 7 to get Origin then they’ll do it.

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**Author:** ![Sully](https://forums.mediaspy.org/letter_avatar_proxy/v4/letter/s/48db29/32.png) [@Sully](https://forums.mediaspy.org/u/Sully)\
**Post date:** [July 21, 2023, 11:05pm UTC](https://forums.mediaspy.org/t/nrl-broadcast-rights-2028-34/22523/11 "2023-07-21T23:05:03Z")

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> [@OnAir](#):
>
> With a Sunday afternoon game.

Am I reading that correct, separate deals? As in the Sunday game (if that’s correct and they’re successful) would be within the next NRL H&A including Finals/GF contract rather than SOO. Or is SOO and NRL combined contract? Assuming Nine will still want/have NRL.

> [@JohnsonTV](#):
>
> FTA and Foxtel showing State of Origin live at the same time is a bad idea. Didn’t they notice the enormous ratings Nine’s exclusive telecast has been generating?

I’m gathering Seven will be otherwise unable to afford SOO going in alone?

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**Author:** ![Apple75](https://forums.mediaspy.org/letter_avatar_proxy/v4/letter/a/a3d4f5/32.png) [@Apple75](https://forums.mediaspy.org/u/Apple75)\
**Post date:** [July 21, 2023, 11:09pm UTC](https://forums.mediaspy.org/t/nrl-broadcast-rights-2028-34/22523/12 "2023-07-21T23:09:14Z")

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> [@OnAir](#):
>
> Channel 7 is also expected to pitch to broadcast a Sunday afternoon NRL game when the NRL opens its next TV rights negotiations, most likely in 2025.

Isn’t a Saturday night game a better option for 7 since in the new AFL deal they won’t be airing any game on a Saturday until R16 unless it’s a marquee match like ANZAC, Dreamtime etc?

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<div class="post-metadata">

**Author:** ![OnAir](https://forums.mediaspy.org/user_avatar/forums.mediaspy.org/onair/32/88553_2.png) [@OnAir](https://forums.mediaspy.org/u/OnAir)\
**Post date:** [July 21, 2023, 11:19pm UTC](https://forums.mediaspy.org/t/nrl-broadcast-rights-2028-34/22523/13 "2023-07-21T23:19:20Z")

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> [@foxyrover](#):
>
> Don’t have DT so would the deal be just simulcasting Fox’s coverage? And why would they just want Sunday?

That is not clarified.

> [@spw68](#):
>
> Can’t read the article.

Great contribution, thanks.

> [@Apple75](#):
>
> Isn’t a Saturday night game a better option for 7 since in the new AFL deal they won’t be airing any game on a Saturday until R16 unless it’s a marquee match like ANZAC, Dreamtime etc?

I’d guess they want the news lead in on a Sunday evening.

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<div class="post-metadata">

**Author:** ![Sully](https://forums.mediaspy.org/letter_avatar_proxy/v4/letter/s/48db29/32.png) [@Sully](https://forums.mediaspy.org/u/Sully)\
**Post date:** [July 21, 2023, 11:21pm UTC](https://forums.mediaspy.org/t/nrl-broadcast-rights-2028-34/22523/14 "2023-07-21T23:21:55Z")

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Maybe they’re thinking Saturday FTA (already now but certainly by then) a lost cause and that Foxtel will still not budge on their Saturday exclusivity? Especially if Nine still in the frame. Sunday lead-in to prime time makes sense IMO.

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<div class="post-metadata">

**Author:** ![TV.Cynic](https://forums.mediaspy.org/user_avatar/forums.mediaspy.org/tv.cynic/32/316932_2.png) [@TV.Cynic](https://forums.mediaspy.org/u/TV.Cynic)\
**Post date:** [July 21, 2023, 11:26pm UTC](https://forums.mediaspy.org/t/nrl-broadcast-rights-2028-34/22523/15 "2023-07-21T23:26:25Z")

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This year’s SOO origin series delivered an average 9.23 million. Hard to see where an extra 750,000 viewers are going to come from.

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<div class="post-metadata">

**Author:** ![spw68](https://forums.mediaspy.org/user_avatar/forums.mediaspy.org/spw68/32/537940_2.png) [@spw68](https://forums.mediaspy.org/u/spw68)\
**Post date:** [July 22, 2023, 12:27am UTC](https://forums.mediaspy.org/t/nrl-broadcast-rights-2028-34/22523/16 "2023-07-22T00:27:41Z")

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> [@OnAir](#):
>
> Great contribution, thanks.

I thought someone may be able to share an extract or something some other way. No need for the rudeness mate.

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<div class="post-metadata">

**Author:** ![OnAir](https://forums.mediaspy.org/user_avatar/forums.mediaspy.org/onair/32/88553_2.png) [@OnAir](https://forums.mediaspy.org/u/OnAir)\
**Post date:** [July 22, 2023, 12:33am UTC](https://forums.mediaspy.org/t/nrl-broadcast-rights-2028-34/22523/17 "2023-07-22T00:33:32Z")

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> [@spw68](#):
>
> I thought someone may be able to share an extract or something some other way. No need for the rudeness mate.

I did share an extract of the key points in the original post, as much as we usually share of paywalled articles.

Just posting that you can’t read it doesn’t really add a lot to the conversation. I suspect many would be in the same point, but that’s paywalls. Some can and some can’t 🤷‍♂️

Sorry if you took it rudely, is there anything you want to know from the article that I might be able to paraphrase?

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<div class="post-metadata">

**Author:** ![spw68](https://forums.mediaspy.org/user_avatar/forums.mediaspy.org/spw68/32/537940_2.png) [@spw68](https://forums.mediaspy.org/u/spw68)\
**Post date:** [July 22, 2023, 12:35am UTC](https://forums.mediaspy.org/t/nrl-broadcast-rights-2028-34/22523/18 "2023-07-22T00:35:48Z")

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> [@OnAir](#):
>
> I did share an extract

Thanks

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<div class="post-metadata">

**Author:** ![spw68](https://forums.mediaspy.org/user_avatar/forums.mediaspy.org/spw68/32/537940_2.png) [@spw68](https://forums.mediaspy.org/u/spw68)\
**Post date:** [July 22, 2023, 12:36am UTC](https://forums.mediaspy.org/t/nrl-broadcast-rights-2028-34/22523/19 "2023-07-22T00:36:20Z")

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> [@OnAir](#):
>
> is there anything you want to know from the article

No thanks. I don’t know what I haven’t read.

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<div class="post-metadata">

**Author:** ![JCK98](https://forums.mediaspy.org/letter_avatar_proxy/v4/letter/j/57b2e6/32.png) [@JCK98](https://forums.mediaspy.org/u/JCK98)\
**Post date:** [July 22, 2023, 1:42am UTC](https://forums.mediaspy.org/t/nrl-broadcast-rights-2028-34/22523/20 "2023-07-22T01:42:04Z")

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The Sunday game bid seems similar to Nine’s Thursday Night AFL bid last year, a small enough bid that the league would want another free to air partner to make it work, but neither of the other free to air networks would work around it.

As for Origin, I wonder how much value that’d be to Foxtel, not sure many extra people would sign up just for a simulcast of 3 matches.

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