Nine/Fairfax Merger superthread

The MEAA forgets that Fairfax used to own Seven and Macquarie Radio. They had greater power back then. A combined Fairfax, Nine and Macquarie is a shadow of the former conglomerate.

2 Likes

Hopefully this puts a lot of pressure on News corp and help break their business model. This also weakens seven which is always good.

2 Likes

This means rationalisation and job losses. Another awful outcome from the Liberal governments bad policies.

3 Likes

Agree with the first point. However it would be pretty bad for the Australian media landscape if Seven was weakened and eventually would probably close down like Presto. A FTA landscape with just Nine and Ten (plus ABC and SBS) is going to be pretty bad.

How so?

While Fox Sports is subsidized by Foxtel that business model will never be broken, as for News Corp newspapers, meh, its pay wall and basically only being purchased by people that don’t know any better.

This is why AM radio will never be killed off :slight_smile: while there are idiots that listen to the former auction guy and baldy in the mornings then AM will rules the air waves.

Not really, Seven Media is not as extended as this new entity will be, which means advertising $$$ are not as spread thin across multiple distribution methods.

1 Like

How amusing, Ross reading from the company playbook.

I think I’ll leave it to the truly independent news source, the ABC if I wanted to hear analysis.

2 Likes

What do you expect him to do? Do you think he’s a fool?

1 Like

What’s with all the Fairfax journos crying and carrying on over on Twitter? Quite bizzare behaviour.

What’s the alternative though?

A consolidation of ownership is a less worse outcome then losing the media outlets because they are no longer sustainable

Fairfax have poorly transitioned from being a predominately print business to a media business, it was never going to end well

2 Likes

I’m not really sure whether I should be surprised at this news or not.

One thing that will be very interesting to see (which I don’t believe has been mentioned yet) is how the Nine/Fairfax merger affects their current partnership with SCA for the affiliation of regional TV stations.

As for the effects on the quality of journalism (good, bad or indifferent), I guess we’ll just have to wait and see what happens in the long run.

Agreed - I could imagine Seven & News Corp entering a merger/takeover at some point in the future.

I think there’d be a certain level of prestige owning The Canberra Times since it’s the main daily newspaper for the nation’s capital, but not really sure about online-only publications like Brisbane Times/WA Today or regional newspapers such as The Newcastle Herald & Illawarra Mercury.

One could imagine the team at Media Watch having an absolutely ripping special episode dedicated to the Nine/Fairfax merger sometime in the next week or so! :popcorn:

1 Like

Read what they’re saying, read what’s on the Guardian’s live blog. For better or worse, the culture of Fairfax is around a ‘higher purpose’, whereas nine is about giving the audience what they want, no matter now trashy.

4 Likes

However, the free news.com.au is the leading news website in Australia with an audience of 5.5 million, over a million ahead of smh.com.au, nine.com.au and ABC News.

1 Like

It gets blocked of you use adblock, I have ad away on my mobile and can’t access any news Corp content, gets redirected to news/passkey ad block message.

Yes I have a rooted android device :wink:

Paul Keating… Just watching some of his classic hits on Downer and Hewson and even Howard (worst PM Australia has ever had, yep worse than go Abbott) on Google owned YouTube… He was a master, shame we ha E idiots now in Canberra that only care about keeping their seats and not looking after everyone.

/end political rant

2 Likes

Good. As it should if you’re not willing to pay (by viewing ads).

1 Like

Without getting into dangerous Waters NEWS Corp can fuck off for all I care, terrible company.

2 Likes

With the merger I wonder if Nine will look to lease more floors of their future Sydney home, 1 Denison St, North Sydney. The future building is not fully leased so Nine has the opportunity to lease more floors to accommodate Fairfax, if they want to.

2 Likes