In a way I understand holding back premium titles for Foxtel such as Wentworth and other scripted and lifestyle content - they need to do a balance act. They can’t just kill Foxtel. There needs to be a content incentive to still sell foxtel.
But at the same time if they featured a Foxtel and Lifestyle logo in that logo lineup - and added in all their premium aussie drama and top rated lifestyle content - I think It would help sell binge too And drive subscriptions
They have fantastic aussie drama. It seems a shame to not get it out to as many eyeballs as possible
Stan has almost 3 million subs. If Binge got close to that In a few years. That’s a lot of people NOT seeing your best original content. And if they were people who do not subscribe to Foxtel anyway…
HBO Max is taking ALL HBO content, they are not holding any back
But then again HBO Max cheapest price is A$25 and Binge is A$10
That is a huge difference