# 9Rush

**URL:** <https://forums.mediaspy.org/t/9rush/13096>\
**Category:** Nine Network\
**Created:** [March 11, 2020, 7:47pm UTC](https://forums.mediaspy.org/t/9rush/13096 "2020-03-11T19:47:24Z")\
**Posts on this page:** 20\
**Page:** 2

<div class="post-metadata">

**Author:** ![Moe](https://forums.mediaspy.org/user_avatar/forums.mediaspy.org/moe/32/398912_2.png) [@Moe](https://forums.mediaspy.org/u/Moe)\
**Post date:** [March 20, 2020, 8:20am UTC](https://forums.mediaspy.org/t/9rush/13096/23 "2020-03-20T08:20:33Z")

</div>

> [@SydneyCityTV](#):
>
> If I was a gambler, I’d definitely be putting money on 9Rush being an MPEG4 channel…and less (but still some) on 9Life switching to MPEG4.

I’ll counter that with an assumption it’ll certainly be MPEG-2. Looking at what Nine broadcast now, they are able to air 9Life with only 1.75Mbps in MPEG-2, I’m going to guess - but can’t back up - that they are using the fact Life doesn’t show live programming to run a multi-pass encode to get better quality out of lower rates (Gem/Go/9SD are all ~3Mbps for comparison)

Nine could get that much data back by trimming back from 9 SD and 9Gem SD, and a small reduction from their HD channels.

I’d go against the other comments as well - I think this will be a poor time to launch a channel - ad revenues are going to dry up as consumers lose jobs and reduce discretionary spending. TV ads will be an easy thing for a business in decline to cut.

Cool name though.

---

<div class="post-metadata">

**Author:** ![Sully](https://forums.mediaspy.org/letter_avatar_proxy/v4/letter/s/48db29/32.png) [@Sully](https://forums.mediaspy.org/u/Sully)\
**Post date:** [March 20, 2020, 8:33am UTC](https://forums.mediaspy.org/t/9rush/13096/24 "2020-03-20T08:33:34Z")

</div>

> [@JBar](#):
>
> No. 9 Life has a **big following** at night.

Are you joking or being serious? Can’t remember the last time a 9Life program made the Top 20 in multi-channels and regularly pulls 1% shares, a 2% is good when it occurs!

I think its only fan is Colin Vickery 😉

---

<div class="post-metadata">

**Author:** ![portmacman](https://forums.mediaspy.org/user_avatar/forums.mediaspy.org/portmacman/32/147341_2.png) [@portmacman](https://forums.mediaspy.org/u/portmacman)\
**Post date:** [March 20, 2020, 9:03am UTC](https://forums.mediaspy.org/t/9rush/13096/25 "2020-03-20T09:03:15Z")

</div>

9Rush promos running in NBN land

---

<div class="post-metadata">

**Author:** ![LeighF](https://forums.mediaspy.org/user_avatar/forums.mediaspy.org/leighf/32/3122_2.png) [@LeighF](https://forums.mediaspy.org/u/LeighF)\
**Post date:** [March 20, 2020, 9:07am UTC](https://forums.mediaspy.org/t/9rush/13096/26 "2020-03-20T09:07:20Z")

</div>

> <https://twitter.com/Channel9/status/1240927375086571520>

---

<div class="post-metadata">

**Author:** ![Nicholas](https://forums.mediaspy.org/user_avatar/forums.mediaspy.org/nicholas/32/114_2.png) [@Nicholas](https://forums.mediaspy.org/u/Nicholas)\
**Post date:** [March 20, 2020, 9:12am UTC](https://forums.mediaspy.org/t/9rush/13096/27 "2020-03-20T09:12:30Z")

</div>

Not a fan of the logo. The slanted text doesn’t work alongside the Nine balls.

I also assume this will be broadcast in MPEG4 SD, but I do hope it is MPEG4 HD

---

<div class="post-metadata">

**Author:** ![Sully](https://forums.mediaspy.org/letter_avatar_proxy/v4/letter/s/48db29/32.png) [@Sully](https://forums.mediaspy.org/u/Sully)\
**Post date:** [March 20, 2020, 9:17am UTC](https://forums.mediaspy.org/t/9rush/13096/28 "2020-03-20T09:17:17Z")

</div>

Welcome 9dotsRush!

So it looks like this will be a measured (for ratings) multi-channel, Nine able to target a demographic and sell to advertisers?

7food Network failed. Let’s see if this is more successful. Less than 1% share average is the benchmark.

Wonder if they’ll add _movies_ (😍) to the line-up, of course tailored to its target audience, if ratings flail early? With this you theoretically could, unlike _9Life_. That’s an advantage of Seven and 10’s suites, each channel (excluding Racing and Openshop) can air any content.

---

<div class="post-metadata">

**Author:** ![JBar](https://forums.mediaspy.org/user_avatar/forums.mediaspy.org/jbar/32/151177_2.png) [@JBar](https://forums.mediaspy.org/u/JBar)\
**Post date:** [March 20, 2020, 10:25am UTC](https://forums.mediaspy.org/t/9rush/13096/30 "2020-03-20T10:25:44Z")

</div>

7 mate has a font from the 70s so 9 RUSH picks a font from the 80s. 😜

---

<div class="post-metadata">

**Author:** ![parano1a](https://forums.mediaspy.org/letter_avatar_proxy/v4/letter/p/3da27b/32.png) [@parano1a](https://forums.mediaspy.org/u/parano1a)\
**Post date:** [March 20, 2020, 12:16pm UTC](https://forums.mediaspy.org/t/9rush/13096/34 "2020-03-20T12:16:53Z")

</div>

V8 Supercars could be a good fit for the channel if Nine can get rights?

---

<div class="post-metadata">

**Author:** ![Donni](https://forums.mediaspy.org/user_avatar/forums.mediaspy.org/donni/32/154893_2.png) [@Donni](https://forums.mediaspy.org/u/Donni)\
**Post date:** [March 20, 2020, 1:06pm UTC](https://forums.mediaspy.org/t/9rush/13096/35 "2020-03-20T13:06:16Z")

</div>

Anyone else wondering if this is more a play to snare audience from 10Boss rather than 7Mate? Boss has gained significant share in the last year and don’t think that would go unnoticed at 9. They are very strategic and don’t want to give their competitors an inch.

---

<div class="post-metadata">

**Author:** ![Tane04](https://forums.mediaspy.org/user_avatar/forums.mediaspy.org/tane04/32/348677_2.png) [@Tane04](https://forums.mediaspy.org/u/Tane04)\
**Post date:** [March 20, 2020, 9:20pm UTC](https://forums.mediaspy.org/t/9rush/13096/38 "2020-03-20T21:20:59Z")

</div>

So is Rush Nine’s version of 7Mate?

---

<div class="post-metadata">

**Author:** ![Aaron\_Evans\_2005](https://forums.mediaspy.org/user_avatar/forums.mediaspy.org/aaron_evans_2005/32/295497_2.png) [@Aaron\_Evans\_2005](https://forums.mediaspy.org/u/Aaron_Evans_2005)\
**Post date:** [March 21, 2020, 8:31am UTC](https://forums.mediaspy.org/t/9rush/13096/40 "2020-03-21T08:31:42Z")

</div>

I fear concerns about this channel’s late launch via SCA, unless we actually get no chance to watch the terrible comedy-less Top Gear!

---

<div class="post-metadata">

**Author:** ![littlegezzybear](https://forums.mediaspy.org/user_avatar/forums.mediaspy.org/littlegezzybear/32/219836_2.png) [@littlegezzybear](https://forums.mediaspy.org/u/littlegezzybear)\
**Post date:** [March 21, 2020, 9:35am UTC](https://forums.mediaspy.org/t/9rush/13096/41 "2020-03-21T09:35:23Z")

</div>

It should be on the 9Now app on Fetch, so I’ll be able to watch it via there here in Canberra.

---

<div class="post-metadata">

**Author:** ![Abesty](https://forums.mediaspy.org/user_avatar/forums.mediaspy.org/abesty/32/81015_2.png) [@Abesty](https://forums.mediaspy.org/u/Abesty)\
**Post date:** [March 21, 2020, 10:35am UTC](https://forums.mediaspy.org/t/9rush/13096/42 "2020-03-21T10:35:38Z")

</div>

Promo aired tonight  
https://player.vimeo.com/video/399400379

---

<div class="post-metadata">

**Author:** ![TV4](https://forums.mediaspy.org/user_avatar/forums.mediaspy.org/tv4/32/346890_2.png) [@TV4](https://forums.mediaspy.org/u/TV4)\
**Post date:** [March 21, 2020, 7:20pm UTC](https://forums.mediaspy.org/t/9rush/13096/43 "2020-03-21T19:20:34Z")

</div>

Give the new trio a go, they’re all right.

Edit; If you can, market-dependable, etc etc etc.

---

<div class="post-metadata">

**Author:** ![Abesty](https://forums.mediaspy.org/user_avatar/forums.mediaspy.org/abesty/32/81015_2.png) [@Abesty](https://forums.mediaspy.org/u/Abesty)\
**Post date:** [March 22, 2020, 12:14am UTC](https://forums.mediaspy.org/t/9rush/13096/44 "2020-03-22T00:14:56Z")

</div>

60 second promo  
https://player.vimeo.com/video/399526074

---

<div class="post-metadata">

**Author:** ![Sully](https://forums.mediaspy.org/letter_avatar_proxy/v4/letter/s/48db29/32.png) [@Sully](https://forums.mediaspy.org/u/Sully)\
**Post date:** [March 22, 2020, 12:48am UTC](https://forums.mediaspy.org/t/9rush/13096/45 "2020-03-22T00:48:10Z")

</div>

I reckon this’ll do better than 7food Network, could even equal or overtake Nine’s own 9Life at some stage.

---

<div class="post-metadata">

**Author:** ![chuck](https://forums.mediaspy.org/user_avatar/forums.mediaspy.org/chuck/32/91_2.png) [@chuck](https://forums.mediaspy.org/u/chuck)\
**Post date:** [March 22, 2020, 12:33pm UTC](https://forums.mediaspy.org/t/9rush/13096/46 "2020-03-22T12:33:56Z")

</div>

Saw a 9rush promo this afternoon on SC Nine in Central west saying coming soon. Not sure if it was a mistake.

---

<div class="post-metadata">

**Author:** ![stokesy](https://forums.mediaspy.org/user_avatar/forums.mediaspy.org/stokesy/32/394918_2.png) [@stokesy](https://forums.mediaspy.org/u/stokesy)\
**Post date:** [March 24, 2020, 1:56pm UTC](https://forums.mediaspy.org/t/9rush/13096/47 "2020-03-24T13:56:09Z")

</div>

Promo ran tonight after 9pm here in Perth saying April 5 on channel 96.

---

<div class="post-metadata">

**Author:** ![LeighF](https://forums.mediaspy.org/user_avatar/forums.mediaspy.org/leighf/32/3122_2.png) [@LeighF](https://forums.mediaspy.org/u/LeighF)\
**Post date:** [March 25, 2020, 10:34am UTC](https://forums.mediaspy.org/t/9rush/13096/48 "2020-03-25T10:34:39Z")

</div>

> <https://twitter.com/Channel9/status/1242692205925609472>

---

<div class="post-metadata">

**Author:** ![Nicholas](https://forums.mediaspy.org/user_avatar/forums.mediaspy.org/nicholas/32/114_2.png) [@Nicholas](https://forums.mediaspy.org/u/Nicholas)\
**Post date:** [March 25, 2020, 7:56pm UTC](https://forums.mediaspy.org/t/9rush/13096/49 "2020-03-25T19:56:03Z")

</div>

> **[Themed nights for male-skewing channel 9Rush](https://tvtonight.com.au/2020/03/themed-nights-for-male-skewing-channel-9rush.html)**
>
> Top Gear on Sundays, Bear Grylls on Tuesdays and Live PD on Friday Cops night.

[Previous page](https://forums.mediaspy.org/t/9rush/13096.md?page=1)

[Next page](https://forums.mediaspy.org/t/9rush/13096.md?page=3)
