I know that but NRTV is not the callsign. The official callsign is NRN. “NRTV” is an obsolete station ID but obviously still used internally instead of NRN for some reason.
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My point exactly @TelevisionAU . I just found it odd they used the brand as opposed to the callsign or even just Ten Northern NSW.
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Maybe the old NRTV brand might be revived if the station is eventually sold off to WIN, to establish a strong local brand (because “WIN Northern NSW” just sounds completely wrong) by filling a gap that NBN is leaving behind by transitioning to full Nine Network branding? 
But seriously, that’s just a bit of very wishful thinking on my behalf. I actually agree it’s simply some internal references that have slipped through and nothing should be read into it.
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Northern Rivers Television Pty Ltd is the entity who own the licence. They are owned by Southern Cross Austereo. Pretty common in business to have entities with different trading names.
Just found this too, check out Channel Nine Melbourne’s name.
http://www.acma.gov.au/webwr/_assets/main/lib100052/lic021_commercial_tv_broadcasting_licences.pdf
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It’s just like “NBN Pty Ltd” is the entity (which is owned by Nine Entertainment Co) that own the Northern NSW licence for Channel 9 programming.
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TVSN is now available on LCN 57
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Is that in SA or NNSW?
Both - and now Darwin for the first time as well
NNSW - 57
GTS/BKN - 57
Darwin - 75
https://www.itvsn.com.au/php_apps/pages/channel/message_board.php
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Darwin previously had TVSN on 74, judging by this promo which aired on SC10 Wollongong by mistake in December 2013:
Thanks to @SouthCoastTV for that upload!
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Thanks @xyz223 @Jer . It’s unsettling to know TVSN now has a truly national reach like ABC and SBS, produces the most Australian content of any network and the most live to air content, all for a god damned shopping channel.
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SCA may sell Northern NSW to WIN: https://mumbrella.com.au/southern-cross-media-group-and-win-enter-discussions-over-media-assets-deal-423143
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I wonder what will happen with the channel numbers if NRN is sold? WIN will want them on the 8x LCNs to match the rest of their network, but will Nine surrender NBN’s long-held channel number?
So there could be the possibility if NRN is sold to WIN that we see the Ten brand disappear and WIN brand being introduced to Northern NSW. Please dear god NO! 
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If you ask me, “WIN Television Northern NSW” sounds completely wrong!
And although it pretty much goes without saying, surely the chances of WIN doing full local news services in Northern NSW (if they were to buy NRN, of course) are slim to none?
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Probably not. Wouldn’t want to compete with the already established NBN News. Also, they probably don’t want to start their local news service in NNSW with their current graphics
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What?
What has graphics got to do with it - try the millions and millions of dollars they’d have to spend getting a service running. That would be more an impediment than this weird fascination so many of you have with graphics.
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WIN has to provide by regulation some sort of local content to the area so there would have to be some sort of news service but what a massive loss to NNSW viewers the loss of SC10 noodle updates will be!
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Shame ten can’t buy the market themselves.
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Here is the local content (material of local significance) grid for NNSW
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